Actual for You - Internet and Businesses Online

Public Relations for BLM
The Bureau of Land Management is often caught in the cross-hairs of free enterprise and environmentalists. Since they are a government agency if something goes wrong, well they get picked on first and then the mass media hysteria picks up that football and runs with it.This is one reason BLM needs to maintain open communication lines with the media and continually work to refine its mission and work on its community goodwill projects, otherwise it is just considered another run away bureaucracy that cannot do anything right out there wasting taxpayers money.Public relations and developing community goodwill in BLM areas is paramount if we are to continue to enjoy the vast open space and environment, as well as harvest our natural resources we need to run our civilization and export to other nations, that which we do not need.The Bureau of land Management needs to do more than just have a very good web site which promotes itself. Of course, in this day and age that is quite important however, more needs to be done. People need to know that the BLM is working for them and maintaining our natural resources, forests and open space.If the BLM is considered an enforcement infringement upon the freedoms of American citizens to enjoy their wildlife then it does an injustice to the American people. Please consider all

re links in forum posts. So participating in popular forums related to your industry is likely to increase your PR. You can search the web the old fashioned way. Find a guestbook, drop a note with your URL or signature and move on, or you can pay a guestbook signing service a few dollars to auto-sign your name and site URL in several thousand guestbooks.

Keep in mind, that this technique is questionable since there is a dispute among search engine optimization specialists if this technique is effective or not. It is speculated that search engines may apply filters to prevent guestbook links from increasing PR.

Get a Blog

Blogs are the newest hot trend on the Internet and are also valuable as an online marketing tool. They make it simple for the average joe to write online and even add content to their site on a daily basis with just a few clicks of the mouse. This dramatically changes the way information is shared and distributed. With blogs anyone can easily become a source of valuable information. The search engine companies recognize this and make it a point to spider the blog networks on a regular basis.

There are in fact several blog programs available that you can either load into your own domain with ease or that you can use from a third-party, remotely-hosted server. One popular service is Blogger.com by Google. Adding a blog by Blogger to your new website will ensure it gets spidered within days.

There are actually a few ways to get one-way inbound links with blogs. The first way is simply to host a blog on your website and update it frequently. People tend to link to blogs because they provide content that is constantly being updated. The second way is to submit it to blog directories. Just like website directories, there are tons of blog directories you can submit to for free. Just do a search on Google for "blog directory" and you will find them. The third way of getting inbound links with a blog is to host it somewhere other than on your website. Then, provide a link from your blog to your website. After you have done that, you can submit your blog to directories for the extra page rank and add

Are You Ready to Outsource Your Bookkeeping?
Do you run your own small business and try to do it all yourself? Why? Shouldn’t you spend your time doing what you do best- whether it is selling and marketing, customer service or making decisions on how to grow your business?An entrepreneur tries to juggle many balls each day, but sooner or later one of them is going to be dropped. A smart business owner will realize that he/she can’t do everything because there are only 24 hours in a day. Unless you are extremely organized and enjoy working with numbers, then maybe you need to outsource this job. Too many business owners spend their time doing what they are not very good at simply because they don’t know how to go about finding someone to do that job for them.Where do you start? Ask your accountant for referrals. Obviously you don’t need a full-time person to do your books, so your best bet is to look for someone who wants to moonlight at a part-time job. There are also bookkeepers with their own small business who are looking for clients. If you don’t have any other employees, this situation will work best for you because you can pay them as a subcontractor instead of an employee on payroll. However, you will need to give them a Form 1099 at year end for tax purposes. But, since they are accounting experts, they can help you with that task too.You should in

The higher the PR of your site the higher will be its search engine position. So the goal is to get lots of sites linking to your site. But quality is much more important than quantity. The higher the PR of the sites that link to yours the more they boost your sites PR.

When planning your effort, always remember than one link from a PR-6 or PR-7 site is worth indefinitely more than hundreds of links from PR-0 or PR-1 sites.

In addition, you should aim to include your link on pages with as few other links as possible. Pages with over 25 links have little value. Additional factors that go into the algorithm include the amount of different sites that point to yours (10 links from 10 different sites count much more than 10 links from the same site) and the inclusion of your keywords in the text of the links.

As a general rule of thumb, a one-way, high PageRank link will give your site a PR two points below that of the linking page. So a link from a PR-8 site should get your site a PR-6. However, at the lower end of the scale, I have seen a PR-5 turn a new PR-0 site into a PR-4.

The effects of having a high PageRank (PR)

Most industries, market niches and business sectors only have a PR5 or PR6 site as the top ranking result. The implication is that you can dominate a niche or local market on search engines without investing too much money or time. For example, you can buy keyword rich text links on networks of sites that have a PR of 8-9 for $ 500-2,000 a month. Doing this is likely to get you a PR of 6 or 7 right out the gate. The implication is that your site will appear as number one when users search Google for key phrases related to your market niche.

Where to start

Before starting to actually work on improving your PR, be sure to install the Google Toolbar on your browser. The Toolbar shows a value (on a log scale) of 0-10 for each website that corresponds to the underlying PR of that page. The average website with little or no marketing support is typically PR1 to PR3. Google is updating the PR level it displays in the Google Toolbar about once every three months so patience is required until you can see the results of any PR building campaign.

Since PR is all about links you’ll have to know who already links to you. You can either use the Google Toolbar by selecting "Backward Links" or type in Google “link:www.yourpage.com”

The easy ways

There are two easy ways to get a site with high PageRank:

Buy one – at any given time there are thousands of websites offered for sale on ebay and other sites with moderately high PR. You can buy one in an industry of your choosing and adapt it to your needs. When your site is new you will have a PR of 0. But that’s not a problem if you, or a close friend, own another site with a high PR. Lets say the other site has a PR5 website. If you link to your new site from all the pages of the high PR site, then the new site would automatically get at least a PR4. If you don’t own a high PR site and neither do your friends, don’t worry. There are other options.

Buy Links with High PageRank

You can easily buy PR buy renting text links from sites that have high PR. Links can be acquired through numerous intermediary sites such as Linkadage, Linkauctions or Text-Link-Ads. Typical rates for high PR links are:

PR5 text link: $7-20/mo.
PR6 text link: $25-$50/mo.
PR7 text link: $65-$100/mo.
PR8 text link: $100-200/mo.
PR9 text link: $ 700-1300/mo

But buying links is best if used as a short term strategy to support a campaign for several months. For long terms purposes, move away from the pay for high PR links and seek other methods such as high quality reciprocal link partners, directory listings or improved content. Directory Links

The most popular directories are Yahoo and DMOZ. But paying $ 299 a year for inclusion in Yahoo’s directory is usually not a wise investment since too many sites are listed in each page and the PR benefit you’ll receive is inadequate. Inclusion in the DMOZ is free and important but unfortunately most sites get rejected or ignored.

You should seek those directories that have a high PR on their homepage but more important also on the category that interests you. The PR your website will receive from inclusion on these directories is also a function of the number of other links on the page where your site’s link will appear. The fewer links, the higher the PR you will receive. So your top priorities are directories with high PR and few other links in the relevant category page. Visit Directoryarchives to find lists of niche directories to submit your link.

Some of the older directories have over time built up a PR6 or PR7. But the smaller and newer directories typically buy their PR through text links ads on more popular sites. In turn they typically charge a $ 25-40 registration fee. Some of these newer directories have smaller category structures which mean that you may buy a link that will deliver a PR4 or PR5 that may last many years for that one time fee.

Copy your Competitors

It's quite easy to find out where your competitors get their links from. If you don’t know who your top competitors are, all you have to do is query Google for the main key phrases in your market and the result page will list your top competitors. Next, Visit the homepage of each competitor, and in the Page Info dropdown box of the Google Toolbar, select "Backward Links". You will then see a list of pages that link to the page you are visiting. It won't list every page, but will list all the ones worth getting a link from. Write down the URLs linking to each competitor and continue until you have some one hundred URLs from about 10 competitors. Than, send a personalized email to the owner or webmaster of each of these sites requesting a link or a reciprocal link.

Link exchanges

A common practice to increase PR is to exchange links with other sites, a practice also known as reciprocal linking. You can start by looking in a directory such as About.com or DMOZ for reputable sites with a topic somehow related to yours. If at all possible, your partner's link page must be accessible from their homepage, have a decent PR and not contain too many outbound links. Open each URL to learn a little bit about each site and find a contact email and than send a personalized email asking for a reciprocal link.

In addition you should set up a links page that is easily accessible on your site to offer reciprocal linking opportunity.

You should note however that link exchanges and reciprocal linking are slowly becoming a thing of the past as this technique has been abused, and search engines have increased their capabilities to detect it. There is strong evidence that search engines give more weight to one-way links (such as links from directories or from articles).

Writing articles

This is a great way to get links from important pages with high PR and it is successfully used by many top marketers. Basically, you write articles related to your field, and allow others to publish them for free in websites and newsletters. At the end of your article, you include a resource box (a small bio) with a link to your website. The link should include the full URL spelled out (http:// …) since some sites copy just the text and delete the links. Now you’ll have to publicize your articles by finding sites that post articles. Type your main keywords + “articles” in Google to find potential sites. Before spending the time to send your articles check each site to verify it has a PR of at least 4.

As your articles get published, your links will spread like wildfire and your PR will increase. The bonus is that many of the sites that publish articles are respectable portals or news sites and such sites are likely to have a high PR.

Getting Links without Even Asking

My favorite way to get links (but the most time-consuming) is to simply have the best site on the Internet in any specific niche. Even if you think there is nothing unique about your website try to find a small niche where you can specialize. Interestingly enough, if your site is focused around a theme and is well written, providing tons of useful information and is constantly updated, you often won't have to seek out links at all. Other sites will simply link to yours. The better your content, the more one-way links and reciprocal link offer you will get over time.

Guest Book Signings

Another linking strategy is guestbook signings, as most community-based sites allow free signature links in forum posts. So participating in popular forums related to your industry is likely to increase your PR. You can search the web the old fashioned way. Find a guestbook, drop a note with your URL or signature and move on, or you can pay a guestbook signing service a few dollars to auto-sign your name and site URL in several thousand guestbooks.

Get a Blog

An Interchange Plus Pricing Structure Can Greatly Reduce Your Monthly Credit Card Processing Fees
Traditionally small to mid sized businesses have been set up with what is called multi-tier pricing for their credit card processing. This system is usually set up with three tiers (qualified, mid-qualified, and non-qualifed.) Occassionally, if the business owner has negotiated well, there will be a fourth tier for qualified offline debit cards. While this system has worked well for many years, the increasing number of rewards and corporate cards being issued has made this type of pricing obsolete.Visa and Mastercard have many different interchange categories for the multiple card types that are issued. Tier pricing takes a large number of these categories and lumps them into one of the three tier buckets available to the merchant. If the merchant only ever takes standard credit cards then this system will work well for them. Once they start to see more debit, rewards, and corporate cards being used in their place of business they will notice that their merchant services bill has increased dramatically. This is because many of these transactions are falling in to the mid or non qualified transaction categories.Some of these cards are actually not that much more to process than a standard credit card, but the underwriting company for the merchant account needs to make sure that they are profiting on every transaction.

you can see the results of any PR building campaign.

Since PR is all about links you’ll have to know who already links to you. You can either use the Google Toolbar by selecting "Backward Links" or type in Google “link:www.yourpage.com”

The easy ways

There are two easy ways to get a site with high PageRank:

Buy Links with High PageRank

PR5 text link: $7-20/mo.
PR6 text link: $25-$50/mo.
PR7 text link: $65-$100/mo.
PR8 text link: $100-200/mo.
PR9 text link: $ 700-1300/mo

Copy your Competitors

Link exchanges

In addition you should set up a links page that is easily accessible on your site to offer reciprocal linking opportunity.

Writing articles

Getting Links without Even Asking

Guest Book Signings

Get a Blog

Hidden Job Market: What Is It and How Do You Find It?
What is the hidden job market?The hidden job market generally refers to unadvertised jobs that are available but aren’t necessarily known publicly. The jobs are available only if you know where to look for them.The hidden job market really refers to jobs that aren’t necessarily being advertised heavily but do exist if you know how to find them.Often, companies will have positions open that aren’t being advertised or they will have jobs available that they’d fill if the right person came along.Other times, companies might interview someone who appears to have a good background and they will find a position – even create a new position – specifically for that person.Here are some suggestions to uncover the hidden job market: 1. Use your network. Speak with people you know – family, friends, former colleagues and managers, people in your industry or profession – who might know of a position that is available or at least know of a company that might be interested in skills like yours. Word of mouth is often the best way to get your foot in the door.2. Search company websites. Make a list of companies that you’d be interested to work for who appear to have a need for people with your skills. Research the companies and determine what skills and experience that you have that they need

from inclusion on these directories is also a function of the number of other links on the page where your site’s link will appear. The fewer links, the higher the PR you will receive. So your top priorities are directories with high PR and few other links in the relevant category page. Visit Directoryarchives to find lists of niche directories to submit your link.

Copy your Competitors

Link exchanges

In addition you should set up a links page that is easily accessible on your site to offer reciprocal linking opportunity.

Writing articles

Getting Links without Even Asking

Guest Book Signings

Get a Blog

Career Advice: You're Fired - Get Over It
Anyone can get the axe at any time. It happens to good people and bad ones...hard workers as well as slackers."We feel you would be happier working for another company.""Sorry, business is falling off. We no longer need your services.""Operations are being consolidated in Mexico. The Bedrock Plant will be closed Feb. 1."Sugar-coated or not, the message is the same: You're fired! You've been sacked. You are out of a job!13 Steps To Survive and ProsperTherefore, it makes common sense to know what to do to survive and prosper should you ever get the dreaded "pink slip".1. Keep in mind that in the current environment the idea of womb to tomb job security is as dead as a hammer. Be loyal to your present employer, but never develop a romance with the organization. Know that the relationship can end at any time. There is enough suffering in store for anyone over the loss of a job without adding the pains of an unrequited love. Look out for yourself first.2. Be alert and well informed at all times about the outlook for your employer and your job. If you know things are going down the drain, begin a below-the-radar search for other opportunities. If the axe falls, you'll have a head start on finding another job.3. Stay prepared financially. Always try to have enough cash in reserve t

set up a links page that is easily accessible on your site to offer reciprocal linking opportunity.

Writing articles

Getting Links without Even Asking

Guest Book Signings

Get a Blog

Ebay & The Greeting Card Mailing Opportunity
Most business owners are aware, that repeat custom is an essential part of their business. Studies have shown that its up to five times more expense to acquire a new customer, than it is to sell to an existing one. However only satisfied customers come back, to those businesses which treat them with respect and which they are familiar with and comfort dealing with.More importantly, satisfied customers also recommend their friends, family and generally talk about your business.The number one method of letting customers feel they are wanted and keeping in touch with them is to go out of your way and send them cards, for events such as birthdays and Christmas. These cards, not also remind them of your business, but also include essential contact details so they can establish contact again with your business.Most online entrepreneurs are always on the look out to earn money online, and this concept of keeping in touch with your customers offers an enormous opportunity.Introducing the Greeting Card Mailing Opportunity.The Greeting Card Mailing Opportunity, is a business that creates and dispatches cards on these special occasions, on behalf of every type of business which wants to keep in touch with their customers.So what's this got to do with eBay, I hear you ask. Well, the Greeting Card Mailing Oppor

Get a Blog

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What does your invoice say? Does your invoice simply list the products or services and the invoice amount? What about the application fee you waive? ...or the extra hours you don't bill your client? Your invoice is one piece of communication your client is sure to read line by line, so use it to build value for your business and improve your cash flow.

Interviewing Tips for the Older Job-seeking Population: A red alert is probably melodramatic, but I’m sure jobseekers in this age bracket probably feel there is one. The bulk of the job-seeking population is currently facing job-search woes that the elderly population has been experiencing for years.

You may begin to wonder the type of name I am talking about here. Is it the name of a person such as John, Peter, and so on? Well, I am referring to the name your parents gave to you or the name you gave to yourself when you were growing up. Wait a minute, I discovered that many people changed their names when they grew up because they think or believe that the name they were bearing before was affecting their lives negatively. So they look for names of people that have made it or are making it in life and give such names to themselves.

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