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Actual for You - The Day the Internet Search Engines Stopped Growing!
Bloggers blog. That’s what they do. A blog is short for ‘weblog’ and it’s really an online journal that can be updated easily and frequently without any knowledge of HTML code.Traditionally, article marketing has been used by authors who are promoting their books or information products. Lately, I’ve noticed a growing trend of bloggers using article marketing to grow the traffic to their blog and you should too.Three reasons why it makes sense for bloggers to engage in article marketing:1) You’ve already got a lot of content produced in each of your blog posts. 200 words should be your floor for each article that you produce. In some cases, you already have enough words per post to create 10-50 articles instantly. If you don’t, then stitch posts together of a similar theme until you have 200+ word articles to put into article marketing distribution.2) A blogger has the same traffic building problems that any typical website has, and therefore article marketing can help your blog in the same ways it can help a non-blog website. Benefits include qualified traffic coming to your site year round, quality backli
THE BRASS TACKS
Since Alexa users only account for 3.6% of the total internet userbase, and these people are among the most active people on the internet, we might assume that they account for a disproportionately high number of the actual "Searches Per Day" served.
As the worst case scenario for our search engine friends, let us take the Alexa values and multiply the numbers by 15. This would assume that Alexa users account for 54% of all search queries done.
And then we will take the same numbers and multiply them by 27 (100 divided by 3.6 and rounded down) --- the best case scenario which is that Alexa is completely and totally representative of the real-world internet.
CURRENT SEARCH ENGINE MARKET SHARES
In February of 2005, Nielsen/NetRatings suggested that Google delivers 47% of all search engine queries, and Yahoo! delivers 21% of the queries. http://www.nielsen-netratings.com/pr/pr_050228.pdf
47% goes into 100% roughly 2.13 times. I will use the 2.13 number to calculate the total number of searches globally served, based on the Google search query numbers which I believe to be very close to accurate.
GETTING THE ACTUAL NUMBERS BASED ON THE KNOWN VARIA
The Internet has grown from a small network of academics needing a way to trade research into a world-spanning, ubiquitous marketplace and repository for nearly every possible kind of information and knowledge. How does a small business avoid being washed away in the constant tide of buying, selling and marketers hawking every conceivable item (and some difficult to conceive...)?The Internet provides advantages for both customer and proprietor in that one can search for exactly what is desired, without the bother of endless phone calls, driving to malls, or poring over mail-order catalogs. A quick keyword or 3, and hundreds of results vie for attention on the screen. Making sure your company is one of those results near the top is a combination of factors: specificity in product offerings, Search Engine Optimization of web content and linking to and from related topics and sites.The only way to get noticed on the Internet is to have a listing or presence, whether a dedicated website, ads on relevant sites, or by word-of-mouth. Oftentimes ads on online journals, informative sites, or e-zines (online magazines) are cheaper t
An amazing and bizarre event seems to have happened in January and February of 2003. In those early months of 2003, the major search engines stopped growing, and few people seem to even care.
THE DISCOVERY
After an exhaustive five hour search running the best and brightest spider search engines and a host of search key phrases, the most up-to-date numbers I could locate for the "Number of Searches Performed Per Day", or per year for that matter, for any search engine was done by Search Engine Watch in February of 2003. And in that issue, Danny Sullivan the editor of Search Engine Watch had his numbers authoritatively from the powers- that-be at each search engine company.
The global February 2003 "Searches Per Day" numbers for all of the listed search engines added up 625 million. For just the United States, the numbers from January 2003 totaled 319 million searches per day. http://searchenginewatch.com/reports/article.php/2156461
Apparently, I am not alone in the discovery that current numbers just are not available. Every reference to "Searches Per Day" that I was able to turn up pointed back to the February 2003 numbers, or the numbers of a previous month.
I did find a few people lamenting the fact that up-to-date numbers were not available, but these people were few and far between.
I was at a loss. Never before, when I undertook to find specific information on the web, have I ever come up empty handed! I am still stunned.
THE TOOLS
Still interested in the state of internet searching, I devised a plan to discover up-to-date numbers that I could use to better understand the value of the search engines in my daily marketing activities.
Thank God for the Wayback Machine, Alexa and Google!
AN OVERVIEW
I know it might seem that I am just throwing numbers out there for you to read, but the following numbers will come in handy to help you to understand my methodologies and calculations.
THE BASIC METHODOLOGY
Internet World Stats shows that as of 2005 that there are more than 817 million people online, with 218 million of those people being from North America. http://www.internetworldstats.com/stats.htm
The same site showed 607 million global users in 2003, 25% fewer users than in 2005. http://web.archive.org/web/20030605032454/ http://internetworldstats.com/stats.htm
I will now turn to http://Alexa.com. Alexa statistics are notoriously skewed, even by Alexa's own admission. Let's face it, Alexa only divines their results from the people who use the Alexa toolbar. And, the people who use the Alexa toolbar are primarily marketers and webmasters.
Whois.sc shows that there are currently 49 million domains registered world-wide. http://www.whois.sc/internet-statistics/
In 2001, ZookNIC stated that the five largest domain name holders possess 8.7% of all registered domains. That value probably has not moved downward over the last two years. http://www.zooknic.com/Domains/top_holders.html
So, roughly 4.2 million domains are held by five companies! This leaves 45 million domains held by all but five companies. Given the number of people whom I know that possess an average of 5 domains each (I own nearly 20 myself), I would like to take that number down further to an estimate of 30 million domain name holders for these 45 million domains.
To spin this another way, I might just be onto something. Alexa has had just over 10 million people download their toolbar. http://pages.alexa.com/company/index.html And figuring further that less than 1/3rd of the webmasters would even know what Alexa is, that too would put the number of webmasters at about 30 million people.
With 30 million webmasters and 817 million users, the ratio would indicate that 3.6% of the total internet users are webmasters.
PROBLEMS WITH YAHOO'S OWN PUBLIC FIGURES
Interestingly, Yahoo's claims that they had only 1.9 billion page views per day in March of 2003 and 2.4 billion page views per day since March of 2004.
http://web.archive.org/web/20040216162938/
http://docs.yahoo.com/info/pr/faq.html
Alexa shows that Yahoo! has been receiving visits from 300,000 unique individuals online, for every million internet users consistently for the last two years. Alexa also shows that Yahoo! has consistently been serving 12.9 page views per user over the same time period.
With 817 million people currently online, Yahoo! is knocking down 245 million users a day. So, the Alexa numbers would seem to indicate that Yahoo! is pulling more than 3.1 billion page views per day, JUST from the Alexa userbase in 2005. The same indicators would put Yahoo! page views at 2.3 billion page views per day in 2003.
http://www.alexa.com/data/details/traffic_details? q=&url=http://www.yahoo.com/
We have already determined that roughly only 3.6% of the internet's userbase is using the Alexa software! Granted, Alexa's userbase is much more active than the rest of the internet's users, but it appears that Yahoo! is expecting us to believe that Alexa users are Yahoo's only users.
GOOGLE NUMBERS ARE KEY TO GETTING THE REAL NUMBERS
For most of the past two years, Google has been serving 13 thousand Alexa users for every million users. This breaks down to 7.7 million visitors a day. And, over the last six months, Google has edged upwards to 18 thousand per million, or roughly 14.7 million visitors per day. And once again, Alexa only tabulates the activity of 3.6% of the full range of internet users.
We also know from Alexa's Google analysis that the average number of page views per user is 5.2, and we also know that the first page view at Google is not a search. Therefore, we can safely assume that the average Google user does 4.2 search queries. This carries on to show that Google does an average of 62 million queries a day from Alexa users alone.
THE BRASS TACKS
Since Alexa users only account for 3.6% of the total internet userbase, and these people are among the most active people on the internet, we might assume that they account for a disproportionately high number of the actual "Searches Per Day" served.
As the worst case scenario for our search engine friends, let us take the Alexa values and multiply the numbers by 15. This would assume that Alexa users account for 54% of all search queries done.
And then we will take the same numbers and multiply them by 27 (100 divided by 3.6 and rounded down) --- the best case scenario which is that Alexa is completely and totally representative of the real-world internet.
CURRENT SEARCH ENGINE MARKET SHARES
In February of 2005, Nielsen/NetRatings suggested that Google delivers 47% of all search engine queries, and Yahoo! delivers 21% of the queries. http://www.nielsen-netratings.com/pr/pr_050228.pdf
47% goes into 100% roughly 2.13 times. I will use the 2.13 number to calculate the total number of searches globally served, based on the Google search query numbers which I believe to be very close to accurate.
GETTING THE ACTUAL NUMBERS BASED ON THE KNOWN VARIA
The Ten Commandments of Goal Setting While it's good to set goals and work them into a proper plan, the fact is many people succeed in business without setting any goals. Be careful not to set your goals too high. You should have goals that are achievable, otherwise frustration will set in and you are more likely to give up.There are certain features or strategies that you can build into your goals resulting in success.Some of these are set out below: Thou shalt have a Vision. You need to have a vision. As the saying goes; "Without a vision the people perish." Everything starts off with a vision. The great sky scrapers we have, the enormous business that have been built, the amazing inventions that are being used and the race to conquer the moon all started off with someone having a vision. By vision we don't mean airy-fairy dreams in the night or other ‘fluffy' type pictures or voices from beyond. A vision arises either from a realisation that there is a need for a particular product or particular service or from something that you have been passionate about for a long time o
I was at a loss. Never before, when I undertook to find specific information on the web, have I ever come up empty handed! I am still stunned.
THE TOOLS
Still interested in the state of internet searching, I devised a plan to discover up-to-date numbers that I could use to better understand the value of the search engines in my daily marketing activities.
Thank God for the Wayback Machine, Alexa and Google!
AN OVERVIEW
I know it might seem that I am just throwing numbers out there for you to read, but the following numbers will come in handy to help you to understand my methodologies and calculations.
THE BASIC METHODOLOGY
Internet World Stats shows that as of 2005 that there are more than 817 million people online, with 218 million of those people being from North America. http://www.internetworldstats.com/stats.htm
The same site showed 607 million global users in 2003, 25% fewer users than in 2005. http://web.archive.org/web/20030605032454/ http://internetworldstats.com/stats.htm
I will now turn to http://Alexa.com. Alexa statistics are notoriously skewed, even by Alexa's own admission. Let's face it, Alexa only divines their results from the people who use the Alexa toolbar. And, the people who use the Alexa toolbar are primarily marketers and webmasters.
Whois.sc shows that there are currently 49 million domains registered world-wide. http://www.whois.sc/internet-statistics/
In 2001, ZookNIC stated that the five largest domain name holders possess 8.7% of all registered domains. That value probably has not moved downward over the last two years. http://www.zooknic.com/Domains/top_holders.html
So, roughly 4.2 million domains are held by five companies! This leaves 45 million domains held by all but five companies. Given the number of people whom I know that possess an average of 5 domains each (I own nearly 20 myself), I would like to take that number down further to an estimate of 30 million domain name holders for these 45 million domains.
To spin this another way, I might just be onto something. Alexa has had just over 10 million people download their toolbar. http://pages.alexa.com/company/index.html And figuring further that less than 1/3rd of the webmasters would even know what Alexa is, that too would put the number of webmasters at about 30 million people.
With 30 million webmasters and 817 million users, the ratio would indicate that 3.6% of the total internet users are webmasters.
PROBLEMS WITH YAHOO'S OWN PUBLIC FIGURES
Interestingly, Yahoo's claims that they had only 1.9 billion page views per day in March of 2003 and 2.4 billion page views per day since March of 2004.
http://web.archive.org/web/20040216162938/
http://docs.yahoo.com/info/pr/faq.html
Alexa shows that Yahoo! has been receiving visits from 300,000 unique individuals online, for every million internet users consistently for the last two years. Alexa also shows that Yahoo! has consistently been serving 12.9 page views per user over the same time period.
With 817 million people currently online, Yahoo! is knocking down 245 million users a day. So, the Alexa numbers would seem to indicate that Yahoo! is pulling more than 3.1 billion page views per day, JUST from the Alexa userbase in 2005. The same indicators would put Yahoo! page views at 2.3 billion page views per day in 2003.
http://www.alexa.com/data/details/traffic_details? q=&url=http://www.yahoo.com/
We have already determined that roughly only 3.6% of the internet's userbase is using the Alexa software! Granted, Alexa's userbase is much more active than the rest of the internet's users, but it appears that Yahoo! is expecting us to believe that Alexa users are Yahoo's only users.
GOOGLE NUMBERS ARE KEY TO GETTING THE REAL NUMBERS
For most of the past two years, Google has been serving 13 thousand Alexa users for every million users. This breaks down to 7.7 million visitors a day. And, over the last six months, Google has edged upwards to 18 thousand per million, or roughly 14.7 million visitors per day. And once again, Alexa only tabulates the activity of 3.6% of the full range of internet users.
We also know from Alexa's Google analysis that the average number of page views per user is 5.2, and we also know that the first page view at Google is not a search. Therefore, we can safely assume that the average Google user does 4.2 search queries. This carries on to show that Google does an average of 62 million queries a day from Alexa users alone.
THE BRASS TACKS
Since Alexa users only account for 3.6% of the total internet userbase, and these people are among the most active people on the internet, we might assume that they account for a disproportionately high number of the actual "Searches Per Day" served.
As the worst case scenario for our search engine friends, let us take the Alexa values and multiply the numbers by 15. This would assume that Alexa users account for 54% of all search queries done.
And then we will take the same numbers and multiply them by 27 (100 divided by 3.6 and rounded down) --- the best case scenario which is that Alexa is completely and totally representative of the real-world internet.
CURRENT SEARCH ENGINE MARKET SHARES
In February of 2005, Nielsen/NetRatings suggested that Google delivers 47% of all search engine queries, and Yahoo! delivers 21% of the queries. http://www.nielsen-netratings.com/pr/pr_050228.pdf
47% goes into 100% roughly 2.13 times. I will use the 2.13 number to calculate the total number of searches globally served, based on the Google search query numbers which I believe to be very close to accurate.
GETTING THE ACTUAL NUMBERS BASED ON THE KNOWN VARIA
If you have been trying to make money online for any substantial period of time, you have probably heard at least once that niche marketing is the way to do it. There is good reason for this. It can be very lucrative to focus on your own carefully selected markets with far less competition & potential for easy profit.But understanding the benefits of niche marketing, and actually making a consistent income from niche marketing are two very different things. While there are a number of elements that make up a successful niche marketing campaign, here are the main ones that are of key importance in obtaining the online income you desire.1. Knowledge It seems crazy to say, but despite all of the info products, articles, forums, free reports and blog posts, a lot of people still find it hard to nail down specifics on how to locate profitable niches.The problem, of course, is information overload. It's not a lack of information, but rather too much information. Sorting through the various Internet programs to find what really works and what doesn't becomes the main challenge.2. You Need The
In 2001, ZookNIC stated that the five largest domain name holders possess 8.7% of all registered domains. That value probably has not moved downward over the last two years. http://www.zooknic.com/Domains/top_holders.html
So, roughly 4.2 million domains are held by five companies! This leaves 45 million domains held by all but five companies. Given the number of people whom I know that possess an average of 5 domains each (I own nearly 20 myself), I would like to take that number down further to an estimate of 30 million domain name holders for these 45 million domains.
To spin this another way, I might just be onto something. Alexa has had just over 10 million people download their toolbar. http://pages.alexa.com/company/index.html And figuring further that less than 1/3rd of the webmasters would even know what Alexa is, that too would put the number of webmasters at about 30 million people.
With 30 million webmasters and 817 million users, the ratio would indicate that 3.6% of the total internet users are webmasters.
PROBLEMS WITH YAHOO'S OWN PUBLIC FIGURES
Interestingly, Yahoo's claims that they had only 1.9 billion page views per day in March of 2003 and 2.4 billion page views per day since March of 2004.
http://web.archive.org/web/20040216162938/
http://docs.yahoo.com/info/pr/faq.html
Alexa shows that Yahoo! has been receiving visits from 300,000 unique individuals online, for every million internet users consistently for the last two years. Alexa also shows that Yahoo! has consistently been serving 12.9 page views per user over the same time period.
With 817 million people currently online, Yahoo! is knocking down 245 million users a day. So, the Alexa numbers would seem to indicate that Yahoo! is pulling more than 3.1 billion page views per day, JUST from the Alexa userbase in 2005. The same indicators would put Yahoo! page views at 2.3 billion page views per day in 2003.
http://www.alexa.com/data/details/traffic_details? q=&url=http://www.yahoo.com/
We have already determined that roughly only 3.6% of the internet's userbase is using the Alexa software! Granted, Alexa's userbase is much more active than the rest of the internet's users, but it appears that Yahoo! is expecting us to believe that Alexa users are Yahoo's only users.
GOOGLE NUMBERS ARE KEY TO GETTING THE REAL NUMBERS
For most of the past two years, Google has been serving 13 thousand Alexa users for every million users. This breaks down to 7.7 million visitors a day. And, over the last six months, Google has edged upwards to 18 thousand per million, or roughly 14.7 million visitors per day. And once again, Alexa only tabulates the activity of 3.6% of the full range of internet users.
We also know from Alexa's Google analysis that the average number of page views per user is 5.2, and we also know that the first page view at Google is not a search. Therefore, we can safely assume that the average Google user does 4.2 search queries. This carries on to show that Google does an average of 62 million queries a day from Alexa users alone.
THE BRASS TACKS
Since Alexa users only account for 3.6% of the total internet userbase, and these people are among the most active people on the internet, we might assume that they account for a disproportionately high number of the actual "Searches Per Day" served.
As the worst case scenario for our search engine friends, let us take the Alexa values and multiply the numbers by 15. This would assume that Alexa users account for 54% of all search queries done.
And then we will take the same numbers and multiply them by 27 (100 divided by 3.6 and rounded down) --- the best case scenario which is that Alexa is completely and totally representative of the real-world internet.
CURRENT SEARCH ENGINE MARKET SHARES
In February of 2005, Nielsen/NetRatings suggested that Google delivers 47% of all search engine queries, and Yahoo! delivers 21% of the queries. http://www.nielsen-netratings.com/pr/pr_050228.pdf
47% goes into 100% roughly 2.13 times. I will use the 2.13 number to calculate the total number of searches globally served, based on the Google search query numbers which I believe to be very close to accurate.
GETTING THE ACTUAL NUMBERS BASED ON THE KNOWN VARIA
A tagline is a succinct phrase that communicates some of the basics of your brand. Ideally, your tagline is also memorable and helps your target audience relate to your business.If used correctly, a tagline can be a powerful part of your marketing strategy. Creating a phrase of a few words to uniquely identify you (or your business) in all of your marketing materials helps you to cover two of the major ways that a prospect can immediately gather information in your business communications - the prospect sees both the images of your logo and Visual Vocabulary and the text in your tagline to learn more about your brand.The advantage of adding a tagline to other text that describes your business is that a tagline can appear on all of your marketing materials, including your business card, stationery, and other applications, where descriptive text either will not fit or is not appropriate.Here are some tips on using a tagline in your marketing materials:Pick one tagline and run with it.It can be very difficult to settle on just one tagline. However, choosing one tagline and using it consistently throughout all
With 817 million people currently online, Yahoo! is knocking down 245 million users a day. So, the Alexa numbers would seem to indicate that Yahoo! is pulling more than 3.1 billion page views per day, JUST from the Alexa userbase in 2005. The same indicators would put Yahoo! page views at 2.3 billion page views per day in 2003.
http://www.alexa.com/data/details/traffic_details? q=&url=http://www.yahoo.com/
We have already determined that roughly only 3.6% of the internet's userbase is using the Alexa software! Granted, Alexa's userbase is much more active than the rest of the internet's users, but it appears that Yahoo! is expecting us to believe that Alexa users are Yahoo's only users.
GOOGLE NUMBERS ARE KEY TO GETTING THE REAL NUMBERS
For most of the past two years, Google has been serving 13 thousand Alexa users for every million users. This breaks down to 7.7 million visitors a day. And, over the last six months, Google has edged upwards to 18 thousand per million, or roughly 14.7 million visitors per day. And once again, Alexa only tabulates the activity of 3.6% of the full range of internet users.
We also know from Alexa's Google analysis that the average number of page views per user is 5.2, and we also know that the first page view at Google is not a search. Therefore, we can safely assume that the average Google user does 4.2 search queries. This carries on to show that Google does an average of 62 million queries a day from Alexa users alone.
THE BRASS TACKS
Since Alexa users only account for 3.6% of the total internet userbase, and these people are among the most active people on the internet, we might assume that they account for a disproportionately high number of the actual "Searches Per Day" served.
As the worst case scenario for our search engine friends, let us take the Alexa values and multiply the numbers by 15. This would assume that Alexa users account for 54% of all search queries done.
And then we will take the same numbers and multiply them by 27 (100 divided by 3.6 and rounded down) --- the best case scenario which is that Alexa is completely and totally representative of the real-world internet.
CURRENT SEARCH ENGINE MARKET SHARES
In February of 2005, Nielsen/NetRatings suggested that Google delivers 47% of all search engine queries, and Yahoo! delivers 21% of the queries. http://www.nielsen-netratings.com/pr/pr_050228.pdf
47% goes into 100% roughly 2.13 times. I will use the 2.13 number to calculate the total number of searches globally served, based on the Google search query numbers which I believe to be very close to accurate.
GETTING THE ACTUAL NUMBERS BASED ON THE KNOWN VARIA
I am one of the most qualified persons to write on this topic, because I’m exactly 50 and I have a successful career change. Career change after 50 is possible though not easy. However if I can do it, so can you. Don’t expect overnight changes, you do need some preparation work before approaching 50.My name is Anna. I am a headhunter and I offer career change help to my candidates. I have been making good income out of headhunting very senior investment bankers. However towards my late 40’s, I realize I need a middle age career change for myself for two reasons.I want to retire by 55 and I don’t want to exchange money with time for the rest of my life. My job requires me to work round the clock and across different time zones in order to speak with clients/candidates all over the world. This is the life style that I don’t want to continue.Less Work and More Money – Research for Something Risk Free As my age grows, I tend to take on less risk. Therefore ‘risk free’ is important in my career change plan.As far as I know, many people are making handsome income from internet marketing. During my
THE BRASS TACKS
Since Alexa users only account for 3.6% of the total internet userbase, and these people are among the most active people on the internet, we might assume that they account for a disproportionately high number of the actual "Searches Per Day" served.
As the worst case scenario for our search engine friends, let us take the Alexa values and multiply the numbers by 15. This would assume that Alexa users account for 54% of all search queries done.
And then we will take the same numbers and multiply them by 27 (100 divided by 3.6 and rounded down) --- the best case scenario which is that Alexa is completely and totally representative of the real-world internet.
CURRENT SEARCH ENGINE MARKET SHARES
In February of 2005, Nielsen/NetRatings suggested that Google delivers 47% of all search engine queries, and Yahoo! delivers 21% of the queries. http://www.nielsen-netratings.com/pr/pr_050228.pdf
47% goes into 100% roughly 2.13 times. I will use the 2.13 number to calculate the total number of searches globally served, based on the Google search query numbers which I believe to be very close to accurate.
GETTING THE ACTUAL NUMBERS BASED ON THE KNOWN VARIABLES
- Google's WORST Case Scenario -
* 62 million Alexa queries times 15 = 930 million queries daily
- Google's BEST Case Scenario -
* 62 million Alexa queries times 27 = 1.67 billion queries daily
- Global Search Queries WORST Case Scenario -
* Estimated Google Queries ~ 930 million times 2.13 = 2.139 billion total estimated queries daily
- Global Search Queries BEST Case Scenario -
* Estimated Google Queries ~ 1.67 billion times 2.13 = 3.557
billion total estimated queries daily
- Yahoo's WORST Case Scenario -
* 2.139 billion total estimated queries daily times 21% market share = 449 million estimated Yahoo queries daily
* 3.1 billion page views times 15 = 46.5 billion daily page views
- Yahoo's BEST Case Scenario -
* 3.557 billion total estimated queries daily times 21% market share = 747 million estimated Yahoo queries daily
* 3.1 billion page views times 27 = 83.7 billion daily page views
It has been noted quite frequently in the past months that the new roll-out of Yahoo! Search is making big waves in the actual search results served by Yahoo. While this may be true, their overall page views have not changed that much over the last two years. So, it would seem that Yahoo! is actually succeeding only to cannibalize their own page views.
IN CONCLUSION
If you can trust my methodologies and the resources that I have uncovered, then you can trust that after a long two year silence that we finally have some reputable "Searches Per Day" numbers that we can actually believe in.
If you wish to comment on any of my methodologies or calculations, then please feel free to visit my website and use my contact page to reach me.
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