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Actual for You - Ezine, Discussion, and Announcement List Etiquette
Do you place back-issues of your Newsletter on your website?There are two good reasons why you should:(1) It shows potential subscribers that you're serious about your Newsletter(2) Newsletters are rich in keywords, so it's a very good idea to turn back-issues of your Newsletter into HTML documents and then submit them to the major Search EnginesHere's a little trick that will help you format your Newsletter as an HTML document:Copy the text of your Newsletter into a text editor such as NOTEPAD.Then copy the text from NOTEPAD into Microsoft Word. You'll notice that in your Word document, each line ends with a Paragraph Mark.Now go to EDIT | REPLACE.Place your cursor in the first field, where it says 'Look For'.Now cl
Many times, subscribers may use an email address that redirects to their main email account. When they try to remove themselves from a list, they can't remember which address they used to subscribe. This causes them to become frustrated and take their anger out on the list owner.
There is no way for a list owner to determine what email address a subscriber used to subscribe to the list. However, there is a way you can locate the address yourself and save yourself and the list owner a great deal of frustration.
If you're using Outlook: Under the "View" menu, select "Message header" or "Source."
If you're using Eudora: Click on the "Bla bla" button.
By viewing the message headers, you can
How often do you use stories to color your sales presentations?Answer: Not enough!I guarantee you would use them more if you knew how powerful they are in determining the outcome of the sale!Telling stories is an effective and exciting way to deliver valuable information about your product or service. It also makes your prospect feel at ease with you, which means that they will not only enjoy speaking with you, but also enjoy buying from you.The Makings of a Great StoryYour customer should be the focus of your story. Obviously the specific customer you’re speaking with won’t be a part of the story, but you should never forget they are the purpose for your story.Your customers want to hear stories that speak to them. Tell them s
The Internet is far more than just websites. Information is delivered via email, downloads, newsgroups and forums just to name a few. In addition, there are literally thousands of ezines, discussion groups and announcement lists.
These groups are composed of individuals who either receive information in the form of a publication or share information with a group. Although these lists can provide you with a wealth of information, they can be very time consuming for the owners. With that in mind, this article will provide you with some basic list etiquette guidelines.
Ezines
Ezines, also known as email magazines, online publications and electronic newsletters, are simply newsletters available via email and/or online.
Subscribers sign up to receive a publication and may unsubscribe at any time. This publication may be delivered to your email daily, weekly, biweekly or monthly.
Discussion Groups
Discussion groups are groups of individuals who have signed up to participate in group discussions. This type of group delivers messages to your email each time a member posts. When you reply to a message, it will be delivered to the entire group.
Announcement Lists
Announcement lists enable members to sign up to receive and post announcements in regard to a specific subject. This type of group may deliver messages as they are posted or you may receive a certain number of the messages at one time.
Forums/Message Boards
Forums or message boards are online threaded discussion groups in which messages are displayed on web pages.
Some forums require you to register in order to become a member, while others require no registration.
Moderators
Most types of discussion groups, announcement lists and forums will have one or more moderators. Moderators make sure that posts are appropriate and try to prevent spammers from posting.
Posting Guidelines
No matter what type of list or group you join, each will have its own set of posting guidelines. Make sure you always review the guidelines and double-check your post prior to submission. Not only will your message get posted more quickly, but it will also save the moderator a great deal of time.
When posting or replying to posts, make sure that you stay on topic. If you're posting to a group that focuses on "Ezines," you wouldn't want to post a question or information about "Gardening." In addition, always be very tactful. Everyone is there to learn and share information. There is absolutely no reason to hurt someone's feeling by publicly humiliating them or being rude. Keep in mind, there is a human being with feelings behind each post.
When posting to an announcement group, make sure you follow the posting guidelines. Not only will this save the list owner a great deal of time, but it will also prevent you from having to repost your message when it gets rejected.
In addition to following the guidelines, make sure that you don't post your message more than once. Announcement lists receive many submissions and only send out a certain number of posts each day. It may take up to a week or longer before your message is approved. Reposting only serves to delay the process even longer.
Unsubscribing
In order to remove yourself or unsubscribe from an ezine, discussion group or announcement list, you must follow the instructions for each individual publication. Some lists will provide a link that will instantly remove your email address. Others will require you to send an email message to remove yourself. However, you MUST send the unsubscribe email message from the same address you used to subscribe.
Many times, subscribers may use an email address that redirects to their main email account. When they try to remove themselves from a list, they can't remember which address they used to subscribe. This causes them to become frustrated and take their anger out on the list owner.
There is no way for a list owner to determine what email address a subscriber used to subscribe to the list. However, there is a way you can locate the address yourself and save yourself and the list owner a great deal of frustration.
If you're using Outlook: Under the "View" menu, select "Message header" or "Source."
If you're using Eudora: Click on the "Bla bla" button.
By viewing the message headers, you can d
As the economy improves, so does the outlook for small business. That may mean you'll find way too many things to do and not enough time for you or your staff to complete them. Or maybe you've been solo for a while and have decided your business is growing enough to need help.What do you do? Hire full or part time employees? Outsource to an independent contractor?Before you decide, take the time to define the position. Create a job description. What do you want the person to do? What are you willing to give up total control over? What level of experience or education must the person have? Documenting the responsibilities of the position will help you decide. And it will help you hire the right person the first time.Consider the IRS' 20 point checklist when d
Subscribers sign up to receive a publication and may unsubscribe at any time. This publication may be delivered to your email daily, weekly, biweekly or monthly.
Discussion Groups
Discussion groups are groups of individuals who have signed up to participate in group discussions. This type of group delivers messages to your email each time a member posts. When you reply to a message, it will be delivered to the entire group.
Announcement Lists
Announcement lists enable members to sign up to receive and post announcements in regard to a specific subject. This type of group may deliver messages as they are posted or you may receive a certain number of the messages at one time.
Forums/Message Boards
Forums or message boards are online threaded discussion groups in which messages are displayed on web pages.
Some forums require you to register in order to become a member, while others require no registration.
Moderators
Most types of discussion groups, announcement lists and forums will have one or more moderators. Moderators make sure that posts are appropriate and try to prevent spammers from posting.
Posting Guidelines
No matter what type of list or group you join, each will have its own set of posting guidelines. Make sure you always review the guidelines and double-check your post prior to submission. Not only will your message get posted more quickly, but it will also save the moderator a great deal of time.
When posting or replying to posts, make sure that you stay on topic. If you're posting to a group that focuses on "Ezines," you wouldn't want to post a question or information about "Gardening." In addition, always be very tactful. Everyone is there to learn and share information. There is absolutely no reason to hurt someone's feeling by publicly humiliating them or being rude. Keep in mind, there is a human being with feelings behind each post.
When posting to an announcement group, make sure you follow the posting guidelines. Not only will this save the list owner a great deal of time, but it will also prevent you from having to repost your message when it gets rejected.
In addition to following the guidelines, make sure that you don't post your message more than once. Announcement lists receive many submissions and only send out a certain number of posts each day. It may take up to a week or longer before your message is approved. Reposting only serves to delay the process even longer.
Unsubscribing
In order to remove yourself or unsubscribe from an ezine, discussion group or announcement list, you must follow the instructions for each individual publication. Some lists will provide a link that will instantly remove your email address. Others will require you to send an email message to remove yourself. However, you MUST send the unsubscribe email message from the same address you used to subscribe.
Many times, subscribers may use an email address that redirects to their main email account. When they try to remove themselves from a list, they can't remember which address they used to subscribe. This causes them to become frustrated and take their anger out on the list owner.
There is no way for a list owner to determine what email address a subscriber used to subscribe to the list. However, there is a way you can locate the address yourself and save yourself and the list owner a great deal of frustration.
If you're using Outlook: Under the "View" menu, select "Message header" or "Source."
If you're using Eudora: Click on the "Bla bla" button.
By viewing the message headers, you can
How do you acquire new clients?o Face-to-face networkingo Referral onlyo Cold callingWhatever method you use to gain a new client the #1 thing you can never forget is to show them, all of them, how much you care.Let me share my dating analogy with you...When you're on a first date, you're on your best behavior (and being authentic the entire time).On your first date (aka: first meeting) you ask lots of questions to get to know this person better - their likes, dislikes, passions, aspirations.Armed with this knowledge, you're now able to do little things for them you know they'll enjoy; send them their favorite flowers, prepare their favorite meal, suggest a movie or play you know they'll like. You get the idea.
Moderators
Most types of discussion groups, announcement lists and forums will have one or more moderators. Moderators make sure that posts are appropriate and try to prevent spammers from posting.
Posting Guidelines
No matter what type of list or group you join, each will have its own set of posting guidelines. Make sure you always review the guidelines and double-check your post prior to submission. Not only will your message get posted more quickly, but it will also save the moderator a great deal of time.
When posting or replying to posts, make sure that you stay on topic. If you're posting to a group that focuses on "Ezines," you wouldn't want to post a question or information about "Gardening." In addition, always be very tactful. Everyone is there to learn and share information. There is absolutely no reason to hurt someone's feeling by publicly humiliating them or being rude. Keep in mind, there is a human being with feelings behind each post.
When posting to an announcement group, make sure you follow the posting guidelines. Not only will this save the list owner a great deal of time, but it will also prevent you from having to repost your message when it gets rejected.
In addition to following the guidelines, make sure that you don't post your message more than once. Announcement lists receive many submissions and only send out a certain number of posts each day. It may take up to a week or longer before your message is approved. Reposting only serves to delay the process even longer.
Unsubscribing
In order to remove yourself or unsubscribe from an ezine, discussion group or announcement list, you must follow the instructions for each individual publication. Some lists will provide a link that will instantly remove your email address. Others will require you to send an email message to remove yourself. However, you MUST send the unsubscribe email message from the same address you used to subscribe.
Many times, subscribers may use an email address that redirects to their main email account. When they try to remove themselves from a list, they can't remember which address they used to subscribe. This causes them to become frustrated and take their anger out on the list owner.
There is no way for a list owner to determine what email address a subscriber used to subscribe to the list. However, there is a way you can locate the address yourself and save yourself and the list owner a great deal of frustration.
If you're using Outlook: Under the "View" menu, select "Message header" or "Source."
If you're using Eudora: Click on the "Bla bla" button.
By viewing the message headers, you can
Does your company need to improve inventory accuracy? Often, writings on inventory accuracy improvement focus on techniques, such as cycle counting. While this is a very important item in the toolkit of the inventory or materials professional, cycle counting is only mainly a measurement and diagnostic tool. Think of it as SPC (Statistical Process Control) for inventory accuracy. You probably aren’t going to cycle count your way to inventory accuracy, without also making major improvements in the material handling, transaction control, reporting and feedback process. For many companies, using cycle count adjustments to correct inventory record errors is like trying to bail out the ocean with a spoon, since errors may be made far faster than they can be econom
When posting to an announcement group, make sure you follow the posting guidelines. Not only will this save the list owner a great deal of time, but it will also prevent you from having to repost your message when it gets rejected.
In addition to following the guidelines, make sure that you don't post your message more than once. Announcement lists receive many submissions and only send out a certain number of posts each day. It may take up to a week or longer before your message is approved. Reposting only serves to delay the process even longer.
Unsubscribing
In order to remove yourself or unsubscribe from an ezine, discussion group or announcement list, you must follow the instructions for each individual publication. Some lists will provide a link that will instantly remove your email address. Others will require you to send an email message to remove yourself. However, you MUST send the unsubscribe email message from the same address you used to subscribe.
Many times, subscribers may use an email address that redirects to their main email account. When they try to remove themselves from a list, they can't remember which address they used to subscribe. This causes them to become frustrated and take their anger out on the list owner.
There is no way for a list owner to determine what email address a subscriber used to subscribe to the list. However, there is a way you can locate the address yourself and save yourself and the list owner a great deal of frustration.
If you're using Outlook: Under the "View" menu, select "Message header" or "Source."
If you're using Eudora: Click on the "Bla bla" button.
By viewing the message headers, you can
As Sales Professionals, it is our responsibility to manage our Customers expectations. This is really the foundation of all sales success. Do you sell your product/service, or do you oversell your product/service? The image our clients have of our product/service is largely determined by the picture we paint. That image can be derived from collateral, your web presence and the information/expectation you have set with your client through your sales conversations.Where have you put the bar? Is it realistic? Is it attainable? Your client/customer will find out soon enough. You might as well set a real expectation as opposed to one that you and your company can never reach. This will only result in negative results all the way around.How to arrive at proper expectatio
Many times, subscribers may use an email address that redirects to their main email account. When they try to remove themselves from a list, they can't remember which address they used to subscribe. This causes them to become frustrated and take their anger out on the list owner.
There is no way for a list owner to determine what email address a subscriber used to subscribe to the list. However, there is a way you can locate the address yourself and save yourself and the list owner a great deal of frustration.
If you're using Outlook: Under the "View" menu, select "Message header" or "Source."
If you're using Eudora: Click on the "Bla bla" button.
By viewing the message headers, you can determine what email address the message was sent to. This is the email address you used to subscribe to the group. Your unsubscribe message MUST come from this address in order to locate it within the database.
SPAM
Professional list owners will NEVER add your email address to their database without your knowledge. Most of the time, if you're receiving their publication, you subscribed and may have forgotten. Keep in mind, the keyword is "Professional" list owners. There are many list owners that use unethical means of obtaining email addresses.
Before making a "SPAM" complaint, it is VERY important that you understand the consequences. NEVER make a SPAM complaint unless you are absolutely positive that it is, in fact, SPAM. It is much better to delete one hundred potential SPAM messages than to wrongly accuse one innocent publisher of SPAM.
What you probably don't realize is that when you make a SPAM complaint about a publication, your complaint also affects advertisers and article writers that have no affiliation with the publication. One SPAM complaint can cost an innocent publisher, advertiser and writer their entire business. It's just not worth it.
Advertising
Although many ezines will allow you to purchase advertising, discussion groups, announcement lists and forums DO NOT allow blatant advertising. This is considered SPAM and will probably get you immediately removed. Most groups will allow you to include your signature. Make sure you review the guidelines prior to posting.
If we all work together and follow a few simple guidelines, we can make the Internet a better place for us all.
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