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  • Actual for You - 21 Simple Ways To Make More Money From Your Current Clients, Part 3

    Steel Trap Memory for Speeches
    Probably the worst mistake you can make is to try to memorize a speech word for word. First of all, it isn’t really necessary. The assumption is that if you’ve been asked to deliver a speech on a particular subject, you know something about that subject. Secondly, memorizing the speech word for word will make it sound that way when you deliver it—memorized. And, finally, when you memorize a speech word for word, you’re taking the chance of fumbling over one word you can’t remember.Reading a speech doesn’t work either, because you want to hold the group’s attention, and
    product (Especially an ebook) is to ask how they liked a specific chapter's information. With software, it could be a specific feature or action the software performs.

    For example, with an ebook you could say, "So how

    Change and Performance - Training May Not Be The Answer
    Introducing new products or services, bringing new people on board, developing a new process or procedure, installing new equipment, change seems to be the one constant in business today and change always seems to drive a need for training.In conducting training needs analysis at any level, we need to understand that training may not be the solution, at least not the whole solution. Training is normally employed with the expectation of changing individual performance. While training can, and does change the ability of individuals to perform, on-the-job performance als
    It is easier to make additional money from your current clients than it is to go out and find new ones! See 21 simple ways in this three part article series.

    Part Three:

    15. Follow-up with your customers to see if they're happy and offer them another product.

    Use your autoresponder script or subscription to send a follow up message 2-3 days after they have purchased and make sure they are happy with the product.

    Some examples of this type of account or script are: Getresponse or AWeber, for examples of an autoresponder company.

    Or a self-installed script like a custom version of QuickPayPro, which has the sequential autoresponders plus the shopping cart etc., or a simpler script like Autoresponders Unlimited if all you need is the autoresponder part and not the full shopping cart.

    Another thing to add in the message to make sure they are using the product (Especially an ebook) is to ask how they liked a specific chapter's information. With software, it could be a specific feature or action the software performs.

    For example, with an ebook you could say, "So how

    Niche Marketing – Do You Have An Unique Selling Proposition?
    Do you have your own USP? To stand out from the crowd, your business needs a unique selling point. Unless you have invented your own product, you will have competition. Depending on what your business offers for products or services, you must present the aspect of your business that makes what you bring the market that is Unique. When you develop your own unique selling point, the best place to start is with your competition.Make it a priority to know your competition. Sit down and visit the most popular web sites of your competitors to make notes of what they pro
    f they're happy and offer them another product.

    Use your autoresponder script or subscription to send a follow up message 2-3 days after they have purchased and make sure they are happy with the product.

    Some examples of this type of account or script are: Getresponse or AWeber, for examples of an autoresponder company.

    Or a self-installed script like a custom version of QuickPayPro, which has the sequential autoresponders plus the shopping cart etc., or a simpler script like Autoresponders Unlimited if all you need is the autoresponder part and not the full shopping cart.

    Another thing to add in the message to make sure they are using the product (Especially an ebook) is to ask how they liked a specific chapter's information. With software, it could be a specific feature or action the software performs.

    For example, with an ebook you could say, "So how

    Go Back To Basics To Get Your Story Into The Media
    IN an era of increasingly complex communications – blogs, satellite, digital, podcasts – business people could be excused for wondering how it’s best to achieve coverage in the media.The methodologies may have become more multifaceted, but facts - the news - will always prevail. So the most cost-effective way is still to submit a newsworthy story about your business and let the technology look after itself.While ‘cold’ calls to journalists are in no way out of place, as often as not they welcome receiving information in writing. So send a concise press release
    mples of this type of account or script are: Getresponse or AWeber, for examples of an autoresponder company.

    Or a self-installed script like a custom version of QuickPayPro, which has the sequential autoresponders plus the shopping cart etc., or a simpler script like Autoresponders Unlimited if all you need is the autoresponder part and not the full shopping cart.

    Another thing to add in the message to make sure they are using the product (Especially an ebook) is to ask how they liked a specific chapter's information. With software, it could be a specific feature or action the software performs.

    For example, with an ebook you could say, "So how

    The Outside Of The Box Is As Important As What Is Inside
    So many people never think about the package when they develop a product. Packaging should be the first thought in product development -- not the last. Without the package, you couldn't even have a product to sell or ship. After all, the package transports the product from point A to point B, protects it and secures the contents inside.The product has to be shipped using some method of conveyance – the package. So, no matter what kind of product you develop (whether it be informative, literature or a physical consumer product) the choice of the shipping container or b
    s the shopping cart etc., or a simpler script like Autoresponders Unlimited if all you need is the autoresponder part and not the full shopping cart.

    Another thing to add in the message to make sure they are using the product (Especially an ebook) is to ask how they liked a specific chapter's information. With software, it could be a specific feature or action the software performs.

    For example, with an ebook you could say, "So how

    He Said She Said
    Have you heard the joke, why is it that a man will pay $2 for a $1 item he wants and a woman will pay $1 for a $2 item that she doesn't want? Subtle gender differences in behavior, especially in communication, also appear in the selling arena. We should be aware of these differences to make our selling easier and understand their impact on our selling. What are the differences?Dr. Deborah Tannen, a specialist in the field of sociolinguistics, says men's conversation tends to focus on
    product (Especially an ebook) is to ask how they liked a specific chapter's information. With software, it could be a specific feature or action the software performs.

    For example, with an ebook you could say, "So how are you enjoying that tip in chapter 4? Did you save as much money as I did when I used this method?"

    They will have to go to the ebook and see - especially if you can add something like the part where I said "did you SAVE as much money as I did?"!

    How will they know:

    a.) What you did
    b.) How much you saved
    c.) What the method was

    Unless they read the book?

    16. Offer people a free sample of your product and tell them they will get a discount if they order now.

    For an ebook it could be the first couple of chapters or chapters that don't give away all your "secrets". For software it could be a 30 trial or a version of the software that doesn't have all of the features enabled.

    17. Send your customers a "thank you" e-mail with a back end offer attached.

    Send this one immediately or 1 day after purchase. Remember the follow up ema

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