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Actual for You - Number One on Google - Is It Worth the Money?
One of the best ways to create visibility for yourself and your business is simply to start talking in front of a captive audience. That means seeking out every possible opportunity to speak in front of people who are interested in your subject.Why? Because:1. You establish yourself as an expert. No matter what your topic or how much experience you have in your field, once you stand in front of an audience you are perceived as an expert. The more often you speak, the more quickly you will notice that the perception becomes reality.2. Speaking introduces you to a whole new audience. You may be great at what you do, but if nobody knows about it, what good will it do you? Each and every time you speak, you pla
Last bullet point above is about how high to go on the bids? You will have brutal competition with others for your chosen opportunity as it relates to keywords. Count on it. I was outbid nearly every day! But, your advantage is to locate the COMBINATION of keywords that can ALL be found somewhere on your site AND on the link(s) or with complimentary context to your primary site. To answer the question is both simple and subtle: net profit equals payout/sale/commission resulting from a CONVERTED sale minus the total costs of that campaign and related overhead/subscription costs of your opp.
Balance that against the high bids and it boils down to guesswork: do I bump my bid on "Santa Monica" up
So your boss thinks ‘patience' are people in hospitals and his idea of encouragement is a kick in the pants. He always has something critical to say. If you do a job well, he says nothing, but if you make a mistake, he blows up. You hate working for him and so does everybody else. How can you work with a boss like this and NOT be angry? Is it even possible?We get angry at people only when they fail to give us something we expect. If a total stranger fails to give you something for your birthday, for example, you don't get angry, because you didn't expect a gift from that person. Obviously, then, you do expect something from your boss that you're not getting. What is it? I assume you're getting paid, so you must want something
Let's pause here and ask some totally different questions. We'll get back to this primal question, I promise. Here we go:
- Who is your customer? What are they really interested in finding out that relates to your opp?
- On your opportunity/splash page content, what are the themes, context, content and words?
- If you listed all those words or phrases, do they connect with your customer's interest or yours?
- How high should your bid go on what seem to be the most vital keywords about your opp?
Relevance and context go hand in hand. When I finally got number one on Google for several important keywords, I realized that what I had accomplished had NOTHING to do with those keywords! This is important, read that again. What happened was I had captured a GROUP of keywords, all with reasonably modest bids, that ALSO were reflected, mentioned, used, or described WITHIN the target website AND in the link or links. That pumps you up the line...relevance (I call it context) of words and ideas are complimenting the theme of your page with specific words mentioned ON the page you are advertising. To prove this, I compared high bids (some were three times mine) on my top 3 keywords. I maintained number one position even though I was outbid...why? Because the context of my site related to the ad, related to the link, related to the words bid, related to the words ON the actual site.
This brings us to the list I mentioned above. I found out some of my list of keywords had nothing to do with my customers' interest. How do you know? Easy...after some days you'll look at the keywords tab in Google Adwords and see if they got any clicks, or any impressions. If both columns are zero...you have a dead keyword. Get rid of it until you modify your campaign to folks that might relate to those words. Trim it down. Keep it simple. I ended up with 43 keywords, of those less than a dozen are probably even worth my time.
Last bullet point above is about how high to go on the bids? You will have brutal competition with others for your chosen opportunity as it relates to keywords. Count on it. I was outbid nearly every day! But, your advantage is to locate the COMBINATION of keywords that can ALL be found somewhere on your site AND on the link(s) or with complimentary context to your primary site. To answer the question is both simple and subtle: net profit equals payout/sale/commission resulting from a CONVERTED sale minus the total costs of that campaign and related overhead/subscription costs of your opp.
Balance that against the high bids and it boils down to guesswork: do I bump my bid on "Santa Monica" up 2
Before you get mad at me for what I just said, please look now at one of your business cards and check the following:- Do you use the back side to generate more sales through a shocking offer or guarantee, loyalty or referral program, or any of the 11 best marketing strategies to attract new customers and retain your current customers? - Do you add a call-to-action on the back side to clearly tell your prospects what you want them to do so you can generate more leads and, therefore, close more sales? - Do you use a full-color artwork to add impact and differentiate from other business cards in your prospect's Rolodex? - Do you show your photo to remind your prospects who you are? - Do you have y
Relevance and context go hand in hand. When I finally got number one on Google for several important keywords, I realized that what I had accomplished had NOTHING to do with those keywords! This is important, read that again. What happened was I had captured a GROUP of keywords, all with reasonably modest bids, that ALSO were reflected, mentioned, used, or described WITHIN the target website AND in the link or links. That pumps you up the line...relevance (I call it context) of words and ideas are complimenting the theme of your page with specific words mentioned ON the page you are advertising. To prove this, I compared high bids (some were three times mine) on my top 3 keywords. I maintained number one position even though I was outbid...why? Because the context of my site related to the ad, related to the link, related to the words bid, related to the words ON the actual site.
This brings us to the list I mentioned above. I found out some of my list of keywords had nothing to do with my customers' interest. How do you know? Easy...after some days you'll look at the keywords tab in Google Adwords and see if they got any clicks, or any impressions. If both columns are zero...you have a dead keyword. Get rid of it until you modify your campaign to folks that might relate to those words. Trim it down. Keep it simple. I ended up with 43 keywords, of those less than a dozen are probably even worth my time.
Last bullet point above is about how high to go on the bids? You will have brutal competition with others for your chosen opportunity as it relates to keywords. Count on it. I was outbid nearly every day! But, your advantage is to locate the COMBINATION of keywords that can ALL be found somewhere on your site AND on the link(s) or with complimentary context to your primary site. To answer the question is both simple and subtle: net profit equals payout/sale/commission resulting from a CONVERTED sale minus the total costs of that campaign and related overhead/subscription costs of your opp.
Balance that against the high bids and it boils down to guesswork: do I bump my bid on "Santa Monica" up
Los Angeles is the largest city in the state of California. This is also the 2nd most populated state in the U.S… this is the Mecca for popular entertainment, be it television or motion pictures. There is always a large market for the city, making wise decisions in your marketing strategy can be made of full usage. You need to think for various ways to attract customers as there are many competitions.Within this huge city, they offer the best things in the world; this applies to the printing technology. You can get the results you need when you choose a Los Angeles brochure printing based site. You can get the best forms or quality materials for your advertising campaign.Brochures are one the first arsenal in an adverti
Relevance and context go hand in hand. When I finally got number one on Google for several important keywords, I realized that what I had accomplished had NOTHING to do with those keywords! This is important, read that again. What happened was I had captured a GROUP of keywords, all with reasonably modest bids, that ALSO were reflected, mentioned, used, or described WITHIN the target website AND in the link or links. That pumps you up the line...relevance (I call it context) of words and ideas are complimenting the theme of your page with specific words mentioned ON the page you are advertising. To prove this, I compared high bids (some were three times mine) on my top 3 keywords. I maintained number one position even though I was outbid...why? Because the context of my site related to the ad, related to the link, related to the words bid, related to the words ON the actual site.
This brings us to the list I mentioned above. I found out some of my list of keywords had nothing to do with my customers' interest. How do you know? Easy...after some days you'll look at the keywords tab in Google Adwords and see if they got any clicks, or any impressions. If both columns are zero...you have a dead keyword. Get rid of it until you modify your campaign to folks that might relate to those words. Trim it down. Keep it simple. I ended up with 43 keywords, of those less than a dozen are probably even worth my time.
Last bullet point above is about how high to go on the bids? You will have brutal competition with others for your chosen opportunity as it relates to keywords. Count on it. I was outbid nearly every day! But, your advantage is to locate the COMBINATION of keywords that can ALL be found somewhere on your site AND on the link(s) or with complimentary context to your primary site. To answer the question is both simple and subtle: net profit equals payout/sale/commission resulting from a CONVERTED sale minus the total costs of that campaign and related overhead/subscription costs of your opp.
Balance that against the high bids and it boils down to guesswork: do I bump my bid on "Santa Monica" up
Many people are now getting into online marketing to either supplement their income or for it to become their primary source of income. Why? Because online marketing provides a lot of benefits and freedom!First, you can reach just about anybody in the world who has Internet access. That means a wider market for you, which can translate to larger profits. Second, setting up an online business requires less than a fraction of the cost required to set up a traditional business establishment.Something else that attracts people towards online marketing is the fact that you don’t have to have your own products to get started. With internet marketing, you can start making a lot of money just by selling other people’s products.
This brings us to the list I mentioned above. I found out some of my list of keywords had nothing to do with my customers' interest. How do you know? Easy...after some days you'll look at the keywords tab in Google Adwords and see if they got any clicks, or any impressions. If both columns are zero...you have a dead keyword. Get rid of it until you modify your campaign to folks that might relate to those words. Trim it down. Keep it simple. I ended up with 43 keywords, of those less than a dozen are probably even worth my time.
Last bullet point above is about how high to go on the bids? You will have brutal competition with others for your chosen opportunity as it relates to keywords. Count on it. I was outbid nearly every day! But, your advantage is to locate the COMBINATION of keywords that can ALL be found somewhere on your site AND on the link(s) or with complimentary context to your primary site. To answer the question is both simple and subtle: net profit equals payout/sale/commission resulting from a CONVERTED sale minus the total costs of that campaign and related overhead/subscription costs of your opp.
Balance that against the high bids and it boils down to guesswork: do I bump my bid on "Santa Monica" up
Knowing the differences in managerial practices in different countries is interesting. There are, for example, great differences among mangers in the United States as opposed to other countries. With the increasing investment of foreign firms in the United States, the syllabus of business finance is giving more attention to the integration of managers and workers from other countries into American society. This need is highlighted in that the number of inters company transferees has more than tripled from the late 1970’s. The Japanese, for example, often find it difficult to be outspoken and direct in interactions with their colleagues and superiors. People from Arabian countries usually find American teaching methods too impersonal.
Last bullet point above is about how high to go on the bids? You will have brutal competition with others for your chosen opportunity as it relates to keywords. Count on it. I was outbid nearly every day! But, your advantage is to locate the COMBINATION of keywords that can ALL be found somewhere on your site AND on the link(s) or with complimentary context to your primary site. To answer the question is both simple and subtle: net profit equals payout/sale/commission resulting from a CONVERTED sale minus the total costs of that campaign and related overhead/subscription costs of your opp.
Balance that against the high bids and it boils down to guesswork: do I bump my bid on "Santa Monica" up 25 cents to $1.75 per click when my competitor pays $5.76? You won't know until you try. The next bidder up may be at $1.85 and you could end up being second or third on Google even staying at $1.75. My point is this...do NOT go for the HIGHEST bid when it gets so crazy you end up swallowing you ad budget. Focus instead on a reasonable guess (Google will red tag your bids to show if you need to bump it up to even be considered), track the clicks and impressions, and make modest adjustments before competing with the desperate opp owner who pays over $10 per click on ONE keyword...that doesn't make sense unless you either have a large payout or generous conversion levels.
For my money, I go back to point one. What do my customers want? I am not going to SELL them with a keyword. I will reach them with a COMBINATION of phrases, goals, ideas, specific features if that matches their search. You know that...so quit throwing money at Google, and do your research first! That includes a very objective look at your opp website concepts, context, and words. Best wishes!
For more details, I will answer sincere inquiries: Lance@yourturntoprosper.com Thanks for reading!
Lance Bischoff - Colorado USA (representing Free1up, EDC Gold, Affiliate programs, more)
P.S. After looking carefully at over 300 opportunities, I found about twelve that make sense. Of those twelve, the shining star with GREAT promise and unprecedented value (it works for any opp, or for itself) is clearly FREE1UP. Free signup, trial period with active website and backoffice, and very modest upgrade($100 -one-time pass up training sale of only $50 = residuals), no monthly recurring costs, and over 10 other vitally-important features like dedicated server. High on Alexa reports, this is the opp to watch. Ignore the pass up critics, this one is worth it and affordable!
SPLASH PAGE: WELCOME OPPORTUNITY PAGE- FREE1UP
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