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    Actual for You - An E-zine Publisher's Survival Guide

    Public Relations and Tactical Strategies Considered
    Anytime you are considering a public relations program or a community relations strategy you need to be careful that you do not look self-serving. Instead you have to work towards the middle and develop more win/win strategies, which makes sense. In other words do things, which will be noticed, do the most good for others and bring in new business. It makes sense to support the community and your customers who support you all year around.Public relations is not difficult, but it is best to not follow the norm; in other words do you best to think outside the box and participate in that, which is newsworthy too. As long as you are going to be giving away money, products or services make sure you do this where it will do the most good and be good for your company and brand name as well.You public relations programs and community efforts do not have to cost you a lot to be effective and sometimes those things, which cost the least are indeed worthy of major c
    lowing sites and submit your publication for a possible award.

    ----------------------------------
    - E-zine Awards & Reviews -
    ----------------------------------

    Best Ezines
    http://www.bestezines.com

    Techmailings List of the day
    http://www.techmailings.com

    Choice Ezine Award
    http://ezineseek.com/award/index.html

    E-ZineZ Excellence Award
    http://www.e-zinez.com/eaward.htm

    --------------------------
    Write a press release and tell the world about your publication. If you're not comfortable with writing your own press release, Dr. Kevin Nunley will write it for you at a very reasonable price. http://www.drnunley.com/

    Visit any of the following sites to send out your press release.

    --------------------
    - Press Release -
    --------------------

    Gebbie Press
    http://www.gebbieinc.com/

    Press Promoter
    http://www.presspromoter.com/

    Press Release Network
    http://www.pressreleasenetwork.com/index1.html

    PRWeb
    http://www.prweb.com

    Internet Wire
    http://www.internetwire.com/

    BBL Internet Media
    http://bblmedia.com/

    --------------------------
    Don't forget about offline promotions. There are still millions of people around the world who aren't online. Place your ads in newspapers, magazines, etc.

    -------------------------
    - Offline Promotions -
    -------------------------

    Gebbie Press -
    http:/

    Home Business Success
    Are you tired of working for someone else? Do you have kids at home that you have to attend to? Do you want to be your own boss? If you answer, "yes" to any of these questions, why not consider a home business? But what type of home business shall you form?There are lots of income generating ideas you can venture on. And most of these can be done at home. Photography is one example, which you probably enjoy. But have you realized that the thing that you love most could be turned into a home business? Yes, certainly! Photography or any interests you are into could start out your dream home business! It does not matter whether your home is fully furnished or not. What you simply need are the combined ingredients that would turn your home business idea into a promising venture.So what should you do? Since there are lots of businesses you can do at home, let us focus on one and take photography as an example, which can be substituted by other business you hav
    Are you publishing an email newsletter? If you are then you probably already know all of the great benefits, but for those who aren't, you really should be. If you're serious about your Internet presence, having your own publication will help you build a huge database of targeted customers. Studies have shown, it may take several contacts with a prospective customer before closing a sale. What better way to make those contacts and close those sales then by having a complete list of targeted potential customers ready and waiting. In addition, you can eventually make a nice income selling sponsor advertising and classified ads.

    Survival Guide for a Successful Online Publication

    Provide your readers with the quality content they're looking for. A quality e-zine should contain at least some original content, but it is also a good idea to have some additional resources available. Before using any articles, make sure you review the author's copyrights and make certain the article may be published. If you're not sure, contact the author and request permission to publish their article. Most articles for publication can be used in your e-zine free of charge as long as the authors credits or resource box is included.

    ------------------- - Free Content - -------------------

    Web-Source.net http://www.web-source.net/free_articles.htm

    GoArticles.com http://www.goarticles.com

    1st-in-articles.com http://www.1st-in-articles.com

    EzineArticles.com http://www.ezinearticles.com

    -------------------------- In order to gain new subscribers for your publication, you must continuously promote it. There are many sites on the Internet that will list your e-zine free of charge. ----------------- - Listing Sites - -----------------

    eZINESearch -
    http://www.site-city.com/members/e-zine-master/

    EzineSeek -
    http://www.ezineseek.com

    E-ZineZ.com -
    http://www.e-zinez.com/

    Flying Inkpot's Zine Scene -
    http://www.inkpot.com/zines

    John Labovitz's ezine-list -
    http://www.meer.net/~johnl/e-zine-list/

    -------------------------- Announcement Lists provide a great way to announce your new publication to their entire list of subscribers. Subscribe to these email lists to announce your e-zine. Make sure you review their posting guidelines prior to making your posts. Look through some of the other posts to get an idea of how your post should look.

    ---------------------------
    - Announcement Lists -
    ---------------------------

    New List - Announcement list for new e-zines.
    http://www.scout.cs.wisc.edu/scout/new-list/

    AAnnounce
    http://www.onelist.com/viewarchive.cgi?listname=-AAnnounce

    NewJour List
    http://gort.ucsd.edu/newjour/subscribe.html

    New-List.com
    http://New-List.com/

    -------------------------- A discussion Forum is threaded discussion on a web or message board. This is a great way to get your name out into the Internet community and make some new friends and/or customers. Although blatant advertising is prohibited, signature lines are acceptable.

    -------------------------
    - Discussion Forums -
    -------------------------

    EzineSeek - Email Publishers Forum
    http://www.ezineseek.com/forum/index.cgi

    Biz-Gold Discussion Board
    http://www.profitinfo.com/discuss/marketing/

    -------------------------- Webrings are groups of sites with similar content all linked together to exchange traffic. If you don't have a web site for your publication, you definitely need to get one. Having your own site will enable you to give your visitors an in depths look at exactly what your publication is all about. You can include highlights of upcoming issues, polls, archives and a subscription box to enable your visitors to easily subscribe. When you've gotten your site set up, you can join a webring and benefit from all the traffic you'll receive from the other sites in your group.

    -----------------------
    - E-zine Webrings -
    -----------------------

    E-zine Webring -
    http://ezinewebring.hypermart.net/

    ZinesOnline Webring -
    http://members.tripod.com/adm/popup/roadmap.shtml

    World Of Newsletters Webring -
    http://bizx.com/newsletter_ring.html

    --------------------------
    Trading Ads with fellow publishers is one of the best ways to build your subscriber base. It's as simple as it sounds. You simply contact the publisher you're interested in exchanging ads with and ask them if they would be interested in an ad exchange. If they're interested, you would then run a classified ad promoting their e-zine in your publication in exchange for them running your classified ad, all completely free. Here are some great resources to assist you in the process.

    -----------------
    - Ad Trading -
    -----------------

    Ezine Publisher Trade List
    http://www.bizpromo.com/ezinetrades.htm

    Publishers' Business Exchange
    http://www.cashconnection.com/publisherssite.htm

    I-Barter
    http://www.i-barter.com

    Free Barter Exchange
    http://www.loska.com/barter

    Ezine-Swap
    http://www.promotefree.com/eswap.htm

    --------------------------
    Participate in newsgroup discussions. As with most discussion lists or groups, blatant advertising is prohibited, but sig files are acceptable. Before posting to any newsgroup, read the groups policies and review other posts to give you an idea of how your post should look.

    ------------------
    - Newsgroups -
    ------------------

    alt.zines
    alt.ezines
    alt.etext
    alt.binaries.zines
    comp.infosystems.www.announce -
    (Read FAQ prior to submission)
    http://www.sangfroid.com/charter.html

    --------------------------
    Winning awards is a great way to build your subscription base. Stop by any of the following sites and submit your publication for a possible award.

    ----------------------------------
    - E-zine Awards & Reviews -
    ----------------------------------

    Best Ezines
    http://www.bestezines.com

    Techmailings List of the day
    http://www.techmailings.com

    Choice Ezine Award
    http://ezineseek.com/award/index.html

    E-ZineZ Excellence Award
    http://www.e-zinez.com/eaward.htm

    --------------------------
    Write a press release and tell the world about your publication. If you're not comfortable with writing your own press release, Dr. Kevin Nunley will write it for you at a very reasonable price. http://www.drnunley.com/

    Visit any of the following sites to send out your press release.

    --------------------
    - Press Release -
    --------------------

    Gebbie Press
    http://www.gebbieinc.com/

    Press Promoter
    http://www.presspromoter.com/

    Press Release Network
    http://www.pressreleasenetwork.com/index1.html

    PRWeb
    http://www.prweb.com

    Internet Wire
    http://www.internetwire.com/

    BBL Internet Media
    http://bblmedia.com/

    --------------------------
    Don't forget about offline promotions. There are still millions of people around the world who aren't online. Place your ads in newspapers, magazines, etc.

    -------------------------
    - Offline Promotions -
    -------------------------

    Gebbie Press -
    http:/

    5 Myths About Entrepreneurs
    The media has made lots of reports about entrepreneurs. Some may be true, some are not. Here are the 5 myths about being an entrepreneur.Myth #1: Entrepreneurs only care about making moneyMany people think entrepreneurs do what they do strictly for the money, and that taking risks is all about entrepreneur's personal reward.While fear of poverty or use of money as a scorecard may have some relevance - and there are, of course, some entrepreneurs focused primarily on financial profits - generally, money is not the ultimate motivator for the majority of entrepreneurs.Many successful entrepreneurs do not live a lavish lifestyles that reflect their financial success. Their motives are often more about ego and emotion. For most entrepreneurs, money is just a way to keep score.Money is also a way to do bigger and more exciting deals. The thrill of challenge, the motivation of a new idea, and the risks involved have far more power to motivat
    zineArticles.com http://www.ezinearticles.com

    -------------------------- In order to gain new subscribers for your publication, you must continuously promote it. There are many sites on the Internet that will list your e-zine free of charge. ----------------- - Listing Sites - -----------------

    eZINESearch -
    http://www.site-city.com/members/e-zine-master/

    EzineSeek -
    http://www.ezineseek.com

    E-ZineZ.com -
    http://www.e-zinez.com/

    Flying Inkpot's Zine Scene -
    http://www.inkpot.com/zines

    John Labovitz's ezine-list -
    http://www.meer.net/~johnl/e-zine-list/

    -------------------------- Announcement Lists provide a great way to announce your new publication to their entire list of subscribers. Subscribe to these email lists to announce your e-zine. Make sure you review their posting guidelines prior to making your posts. Look through some of the other posts to get an idea of how your post should look.

    ---------------------------
    - Announcement Lists -
    ---------------------------

    New List - Announcement list for new e-zines.
    http://www.scout.cs.wisc.edu/scout/new-list/

    AAnnounce
    http://www.onelist.com/viewarchive.cgi?listname=-AAnnounce

    NewJour List
    http://gort.ucsd.edu/newjour/subscribe.html

    New-List.com
    http://New-List.com/

    -------------------------- A discussion Forum is threaded discussion on a web or message board. This is a great way to get your name out into the Internet community and make some new friends and/or customers. Although blatant advertising is prohibited, signature lines are acceptable.

    -------------------------
    - Discussion Forums -
    -------------------------

    EzineSeek - Email Publishers Forum
    http://www.ezineseek.com/forum/index.cgi

    Biz-Gold Discussion Board
    http://www.profitinfo.com/discuss/marketing/

    -------------------------- Webrings are groups of sites with similar content all linked together to exchange traffic. If you don't have a web site for your publication, you definitely need to get one. Having your own site will enable you to give your visitors an in depths look at exactly what your publication is all about. You can include highlights of upcoming issues, polls, archives and a subscription box to enable your visitors to easily subscribe. When you've gotten your site set up, you can join a webring and benefit from all the traffic you'll receive from the other sites in your group.

    -----------------------
    - E-zine Webrings -
    -----------------------

    E-zine Webring -
    http://ezinewebring.hypermart.net/

    ZinesOnline Webring -
    http://members.tripod.com/adm/popup/roadmap.shtml

    World Of Newsletters Webring -
    http://bizx.com/newsletter_ring.html

    --------------------------
    Trading Ads with fellow publishers is one of the best ways to build your subscriber base. It's as simple as it sounds. You simply contact the publisher you're interested in exchanging ads with and ask them if they would be interested in an ad exchange. If they're interested, you would then run a classified ad promoting their e-zine in your publication in exchange for them running your classified ad, all completely free. Here are some great resources to assist you in the process.

    -----------------
    - Ad Trading -
    -----------------

    Ezine Publisher Trade List
    http://www.bizpromo.com/ezinetrades.htm

    Publishers' Business Exchange
    http://www.cashconnection.com/publisherssite.htm

    I-Barter
    http://www.i-barter.com

    Free Barter Exchange
    http://www.loska.com/barter

    Ezine-Swap
    http://www.promotefree.com/eswap.htm

    --------------------------
    Participate in newsgroup discussions. As with most discussion lists or groups, blatant advertising is prohibited, but sig files are acceptable. Before posting to any newsgroup, read the groups policies and review other posts to give you an idea of how your post should look.

    ------------------
    - Newsgroups -
    ------------------

    alt.zines
    alt.ezines
    alt.etext
    alt.binaries.zines
    comp.infosystems.www.announce -
    (Read FAQ prior to submission)
    http://www.sangfroid.com/charter.html

    --------------------------
    Winning awards is a great way to build your subscription base. Stop by any of the following sites and submit your publication for a possible award.

    ----------------------------------
    - E-zine Awards & Reviews -
    ----------------------------------

    Best Ezines
    http://www.bestezines.com

    Techmailings List of the day
    http://www.techmailings.com

    Choice Ezine Award
    http://ezineseek.com/award/index.html

    E-ZineZ Excellence Award
    http://www.e-zinez.com/eaward.htm

    --------------------------
    Write a press release and tell the world about your publication. If you're not comfortable with writing your own press release, Dr. Kevin Nunley will write it for you at a very reasonable price. http://www.drnunley.com/

    Visit any of the following sites to send out your press release.

    --------------------
    - Press Release -
    --------------------

    Gebbie Press
    http://www.gebbieinc.com/

    Press Promoter
    http://www.presspromoter.com/

    Press Release Network
    http://www.pressreleasenetwork.com/index1.html

    PRWeb
    http://www.prweb.com

    Internet Wire
    http://www.internetwire.com/

    BBL Internet Media
    http://bblmedia.com/

    --------------------------
    Don't forget about offline promotions. There are still millions of people around the world who aren't online. Place your ads in newspapers, magazines, etc.

    -------------------------
    - Offline Promotions -
    -------------------------

    Gebbie Press -
    http:/

    Managing Change - The Key Ingredient to Driving Change
    When you’re setting about to launch a major change effort in your organization there are many things you must do but none are bigger than the one key ingredient to driving change in any organization of any size. What is it you say? Let me tell you a brief story.One time awhile back I was having dinner with the CEO of a $500 million tech company. We were discussing the changes he was trying to drive and how I might help. He went in to great detail all the things he was doing and how if he could sustain the efforts it would change the company. Then he turned and asked, “People just don’t get behind it. What is the key to driving these changes?”We all know that is the question of the century. I turned and said, “You!”He was puzzled as all leaders are when confronted with the reality that what they want to happened and what does happen are too often two very different things. As you can imagine the CEO was shocked and more than intrigued. I told him th
    great way to get your name out into the Internet community and make some new friends and/or customers. Although blatant advertising is prohibited, signature lines are acceptable.

    -------------------------
    - Discussion Forums -
    -------------------------

    EzineSeek - Email Publishers Forum
    http://www.ezineseek.com/forum/index.cgi

    Biz-Gold Discussion Board
    http://www.profitinfo.com/discuss/marketing/

    -------------------------- Webrings are groups of sites with similar content all linked together to exchange traffic. If you don't have a web site for your publication, you definitely need to get one. Having your own site will enable you to give your visitors an in depths look at exactly what your publication is all about. You can include highlights of upcoming issues, polls, archives and a subscription box to enable your visitors to easily subscribe. When you've gotten your site set up, you can join a webring and benefit from all the traffic you'll receive from the other sites in your group.

    -----------------------
    - E-zine Webrings -
    -----------------------

    E-zine Webring -
    http://ezinewebring.hypermart.net/

    ZinesOnline Webring -
    http://members.tripod.com/adm/popup/roadmap.shtml

    World Of Newsletters Webring -
    http://bizx.com/newsletter_ring.html

    --------------------------
    Trading Ads with fellow publishers is one of the best ways to build your subscriber base. It's as simple as it sounds. You simply contact the publisher you're interested in exchanging ads with and ask them if they would be interested in an ad exchange. If they're interested, you would then run a classified ad promoting their e-zine in your publication in exchange for them running your classified ad, all completely free. Here are some great resources to assist you in the process.

    -----------------
    - Ad Trading -
    -----------------

    Ezine Publisher Trade List
    http://www.bizpromo.com/ezinetrades.htm

    Publishers' Business Exchange
    http://www.cashconnection.com/publisherssite.htm

    I-Barter
    http://www.i-barter.com

    Free Barter Exchange
    http://www.loska.com/barter

    Ezine-Swap
    http://www.promotefree.com/eswap.htm

    --------------------------
    Participate in newsgroup discussions. As with most discussion lists or groups, blatant advertising is prohibited, but sig files are acceptable. Before posting to any newsgroup, read the groups policies and review other posts to give you an idea of how your post should look.

    ------------------
    - Newsgroups -
    ------------------

    alt.zines
    alt.ezines
    alt.etext
    alt.binaries.zines
    comp.infosystems.www.announce -
    (Read FAQ prior to submission)
    http://www.sangfroid.com/charter.html

    --------------------------
    Winning awards is a great way to build your subscription base. Stop by any of the following sites and submit your publication for a possible award.

    ----------------------------------
    - E-zine Awards & Reviews -
    ----------------------------------

    Best Ezines
    http://www.bestezines.com

    Techmailings List of the day
    http://www.techmailings.com

    Choice Ezine Award
    http://ezineseek.com/award/index.html

    E-ZineZ Excellence Award
    http://www.e-zinez.com/eaward.htm

    --------------------------
    Write a press release and tell the world about your publication. If you're not comfortable with writing your own press release, Dr. Kevin Nunley will write it for you at a very reasonable price. http://www.drnunley.com/

    Visit any of the following sites to send out your press release.

    --------------------
    - Press Release -
    --------------------

    Gebbie Press
    http://www.gebbieinc.com/

    Press Promoter
    http://www.presspromoter.com/

    Press Release Network
    http://www.pressreleasenetwork.com/index1.html

    PRWeb
    http://www.prweb.com

    Internet Wire
    http://www.internetwire.com/

    BBL Internet Media
    http://bblmedia.com/

    --------------------------
    Don't forget about offline promotions. There are still millions of people around the world who aren't online. Place your ads in newspapers, magazines, etc.

    -------------------------
    - Offline Promotions -
    -------------------------

    Gebbie Press -
    http:/

    The Truth Behind Advertising
    Advertising is more than just the means of disseminating product information. It is a primary communications tool of our economic system. Moreover, aside from its diverse role as a persuasive communication tool, it is also part of the everyday culture of virtually everyone. Actually advertising is a part of our social, cultural, and business environment.The specific reasons that a company chooses to advertise at a particular level is often difficult to determine. However, there are a number of situations that usually dictate a higher proportion of advertising to sales than might otherwise be used. First, it introduces a new product of service; to enter the marketplace against established competition, extra weight is needed. Second, to encounter competition; some industries are engaged in price wars and have far more competition than others, especially when nobody is a real leader in the field. Third, to maintain a leadership position; companies decide to spend i
    t's as simple as it sounds. You simply contact the publisher you're interested in exchanging ads with and ask them if they would be interested in an ad exchange. If they're interested, you would then run a classified ad promoting their e-zine in your publication in exchange for them running your classified ad, all completely free. Here are some great resources to assist you in the process.

    -----------------
    - Ad Trading -
    -----------------

    Ezine Publisher Trade List
    http://www.bizpromo.com/ezinetrades.htm

    Publishers' Business Exchange
    http://www.cashconnection.com/publisherssite.htm

    I-Barter
    http://www.i-barter.com

    Free Barter Exchange
    http://www.loska.com/barter

    Ezine-Swap
    http://www.promotefree.com/eswap.htm

    --------------------------
    Participate in newsgroup discussions. As with most discussion lists or groups, blatant advertising is prohibited, but sig files are acceptable. Before posting to any newsgroup, read the groups policies and review other posts to give you an idea of how your post should look.

    ------------------
    - Newsgroups -
    ------------------

    alt.zines
    alt.ezines
    alt.etext
    alt.binaries.zines
    comp.infosystems.www.announce -
    (Read FAQ prior to submission)
    http://www.sangfroid.com/charter.html

    --------------------------
    Winning awards is a great way to build your subscription base. Stop by any of the following sites and submit your publication for a possible award.

    ----------------------------------
    - E-zine Awards & Reviews -
    ----------------------------------

    Best Ezines
    http://www.bestezines.com

    Techmailings List of the day
    http://www.techmailings.com

    Choice Ezine Award
    http://ezineseek.com/award/index.html

    E-ZineZ Excellence Award
    http://www.e-zinez.com/eaward.htm

    --------------------------
    Write a press release and tell the world about your publication. If you're not comfortable with writing your own press release, Dr. Kevin Nunley will write it for you at a very reasonable price. http://www.drnunley.com/

    Visit any of the following sites to send out your press release.

    --------------------
    - Press Release -
    --------------------

    Gebbie Press
    http://www.gebbieinc.com/

    Press Promoter
    http://www.presspromoter.com/

    Press Release Network
    http://www.pressreleasenetwork.com/index1.html

    PRWeb
    http://www.prweb.com

    Internet Wire
    http://www.internetwire.com/

    BBL Internet Media
    http://bblmedia.com/

    --------------------------
    Don't forget about offline promotions. There are still millions of people around the world who aren't online. Place your ads in newspapers, magazines, etc.

    -------------------------
    - Offline Promotions -
    -------------------------

    Gebbie Press -
    http:/

    Franchisee Training - Development or Interference
    The world of franchising faces a unique challenge when it comes to developing motivating and ultimately increasing the success of its brand and the individuals that create it.The continuous battle is between providing the support that franchise's need, allowing the individuals the space to express themselves and having the consistency in approach and delivery that protects and enhances the franchises brand and market position.So with a difficult challenge facing each relationship within a franchise how do you make the most of the huge resource and potential that is just waiting to be released?The answer lies in playing to the strengths of the people involved in the franchise and knowing when you need help.The Franchisor What is it that you know best? Where do your strengths lie and what do the franchisees look to you to provide? Corporate Jedi's experience suggests that franchisees want some direction and support in bu
    lowing sites and submit your publication for a possible award.

    ----------------------------------
    - E-zine Awards & Reviews -
    ----------------------------------

    Best Ezines
    http://www.bestezines.com

    Techmailings List of the day
    http://www.techmailings.com

    Choice Ezine Award
    http://ezineseek.com/award/index.html

    E-ZineZ Excellence Award
    http://www.e-zinez.com/eaward.htm

    --------------------------
    Write a press release and tell the world about your publication. If you're not comfortable with writing your own press release, Dr. Kevin Nunley will write it for you at a very reasonable price. http://www.drnunley.com/

    Visit any of the following sites to send out your press release.

    --------------------
    - Press Release -
    --------------------

    Gebbie Press
    http://www.gebbieinc.com/

    Press Promoter
    http://www.presspromoter.com/

    Press Release Network
    http://www.pressreleasenetwork.com/index1.html

    PRWeb
    http://www.prweb.com

    Internet Wire
    http://www.internetwire.com/

    BBL Internet Media
    http://bblmedia.com/

    --------------------------
    Don't forget about offline promotions. There are still millions of people around the world who aren't online. Place your ads in newspapers, magazines, etc.

    -------------------------
    - Offline Promotions -
    -------------------------

    Gebbie Press -
    http://www.gebbieinc.com/

    Newspapers Online -
    http://www.newspapers.com/

    This guide is just a small example of e-zine publishing and promotion. For a complete e-zine tutorial with hundreds of resources, visit http://www.web-source.net/ezines/ to pick up a copy of the acclaimed ebook, "E-zines: A Complete Guide to Publishing for Profit."

    For further information on publishing a successful ezine, visit http://emailuniverse.com/ezine-tips/

    HTTP = HTML link (for blogs, profiles,phorums):
    <a href="http://www.actual4u.com/article/63455/actual4u-An-Ezine-Publishers-Survival-Guide.html">An E-zine Publisher's Survival Guide</a>

    BB link (for phorums):
    [url=http://www.actual4u.com/article/63455/actual4u-An-Ezine-Publishers-Survival-Guide.html]An E-zine Publisher's Survival Guide[/url]

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