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Actual for You - Top 5 Questions About Creating Your Own eBook Answered
All of us dream about starting our own business. The kind of business we start should be compatible with our abilities and personality. If you have a passion for cooking, a head for planning and can keep your cool under pressure, consider starting a catering business.You don't need a big initial investment to start a catering business. You can keep your costs low at first by renting needed equipment. Most of your spending can wait until you get your first contract.Catering is not affected by downturns in the economy. In good times or in bad, there always seems to be a market for catering: catered parties for rich clients, business lunches and meetings, birthday parties, wedding receptions and more.If you're not sure a
2. Password protect your download directory - sending the password via automatic email. If you use a fixed password, change it at least once a month (anymore often and you risk increasing substantially your support burden.) If you use this approach, you should send your customer to a page that clearly outlines that they will receive an email in the next few minutes with the password - email delivery what it is - this won't always happen and you want them to contact you asap so they are not left waiting.
3. You can also explore eBook compilers that compile your content into protected .EXE files - my experience has never been great with these products though given the support problems they tend to create (both in terms of unsupported operating systems and in people not being able to do certain things such as fully scroll, print out pages, etc...)
One of the most important things in business is to protect your company's information from competitors and personal information of employees, vendors and executives from Identity Theft and yet Franchisors are required to put personal information in the UFOC Uniform Franchise Offering Circulars. It is a catch 22 for Business Executive Management, on one hand you must follow the rules and on another hand you are being set up for Identity Theft.What is the answer? Well the answer is to be very careful who you disclose this information too. Although realize that there are now UFOC resellers and government agencies which give this data out online? Ridiculous indeed, on one hand we are to protect the consumer by giving out disclosure doc
You've no doubt heard that everyone has a secret desire to write their own book. While less than 5% of us ever act on that dream, and of those, less than 5% of those people ever get their product published, creating your ebook becomes a very interesting option.
Here are 5 main questions that get in the way of anyone creating their own ebook, with the answers that can overcome these roadblocks.
Create An Ebook Question #1: What Topic Do I Choose?
Start with your interests and passions, choosing your best ebook topic opportunity based on a combination of proving demand and seeing evidence of information selling into your market.
Use a combination of market research tools including keyword popularity tools such as http://inventory.overture.com to discover high demand keywords while looking for evidence of marketability through researching Amazon.com, eBay, and offline magazines using the techniques outlined in this article on the topic: http://www.highertrustmarketing.com/articles/market- research.html
Create An Ebook Question #2: Which eBook software
This is definitely a case where too much choice confuses the issue. Your ebook minisite can be created by using standard HTML development software such as Coffee Cup, Dreamweaver or HotDog from Sausage.com.
Another option is to use an all-in-one, automated website builder that focuses on both design, but more important, structure your content to be attractive to the search engines. You have many choices - such as XsitePro.com
The best part is that you don't need to spend a fortune these days. It is worth the effort to learn some basic html. You may not always develop your own sites, but its good to know the basics so that you can make changes and understand what is possible.
Create An Ebook Question #3 How Many Pages Should An eBook Have?
While you can argue that an eBook can be any length as long as you have unique information in high demand right?
Not exactly.
Problem is that we have been trained for many years to expect non-fiction books to fall within a set range of pages - typically between 150 and 300 pages. In most people's minds, an ebook is no different in terms of expectations.
Deviate too much from your customer's expectations and you will run into trouble. Create a 40-page ebook and you will no doubt upset a portion of your audience who expect a certain volume of content.
You can easily get around this requirement AND even increase the perceived value of your product by calling it something other than an ebook such as a special report, manual, booklet, or course. Many of these formats can reach much higher price points per page of content - a benefit of re-packaging.
Create An Ebook Question #4 How Do I Protect My Ebook Content?
1. Start by putting a clear, large Copyright Statement on the 2cnd page of your ebook. This won't deter thieves obviously - but in two of the only cases I've found my ebooks being pirated, both were (I'm convinced) unaware that they were not ebooks they had acquired licenses to and immediately removed them - funny story - one of them was a lawyer!
Fact is, there are so many resell rights packages floating around today that people can easily mistake your product as one that they have licensed rights to resell, or even worse, re- package. So - make it clear right up front that this is NOT a resell rights product and that the material is copyright.
2. Password protect your download directory - sending the password via automatic email. If you use a fixed password, change it at least once a month (anymore often and you risk increasing substantially your support burden.) If you use this approach, you should send your customer to a page that clearly outlines that they will receive an email in the next few minutes with the password - email delivery what it is - this won't always happen and you want them to contact you asap so they are not left waiting.
3. You can also explore eBook compilers that compile your content into protected .EXE files - my experience has never been great with these products though given the support problems they tend to create (both in terms of unsupported operating systems and in people not being able to do certain things such as fully scroll, print out pages, etc...)
The Principle of the Entrepreneur: More than ever in the history of western culture, people are looking for ways to be an agent of change. They are therefore becoming more entrepreneurial, committing to carving out new forms of enterprise, sometimes seeking to launch from the comfort of their own home, sometimes from an outside space. The fundamental reason why so many now wish to do so is a new shift in the collective consciousness of humanity. This shift is guiding more people into lives of purpose, fulfillment, and empowerment than ever before in history. Entrepreneurship, then, is not a goal but rather the means to a goal. And that goal is the concept of purposeful living. Therefore, the dynamic of entre
Create An Ebook Question #2: Which eBook software
This is definitely a case where too much choice confuses the issue. Your ebook minisite can be created by using standard HTML development software such as Coffee Cup, Dreamweaver or HotDog from Sausage.com.
Another option is to use an all-in-one, automated website builder that focuses on both design, but more important, structure your content to be attractive to the search engines. You have many choices - such as XsitePro.com
The best part is that you don't need to spend a fortune these days. It is worth the effort to learn some basic html. You may not always develop your own sites, but its good to know the basics so that you can make changes and understand what is possible.
Create An Ebook Question #3 How Many Pages Should An eBook Have?
While you can argue that an eBook can be any length as long as you have unique information in high demand right?
Not exactly.
Problem is that we have been trained for many years to expect non-fiction books to fall within a set range of pages - typically between 150 and 300 pages. In most people's minds, an ebook is no different in terms of expectations.
Deviate too much from your customer's expectations and you will run into trouble. Create a 40-page ebook and you will no doubt upset a portion of your audience who expect a certain volume of content.
You can easily get around this requirement AND even increase the perceived value of your product by calling it something other than an ebook such as a special report, manual, booklet, or course. Many of these formats can reach much higher price points per page of content - a benefit of re-packaging.
Create An Ebook Question #4 How Do I Protect My Ebook Content?
1. Start by putting a clear, large Copyright Statement on the 2cnd page of your ebook. This won't deter thieves obviously - but in two of the only cases I've found my ebooks being pirated, both were (I'm convinced) unaware that they were not ebooks they had acquired licenses to and immediately removed them - funny story - one of them was a lawyer!
Fact is, there are so many resell rights packages floating around today that people can easily mistake your product as one that they have licensed rights to resell, or even worse, re- package. So - make it clear right up front that this is NOT a resell rights product and that the material is copyright.
2. Password protect your download directory - sending the password via automatic email. If you use a fixed password, change it at least once a month (anymore often and you risk increasing substantially your support burden.) If you use this approach, you should send your customer to a page that clearly outlines that they will receive an email in the next few minutes with the password - email delivery what it is - this won't always happen and you want them to contact you asap so they are not left waiting.
3. You can also explore eBook compilers that compile your content into protected .EXE files - my experience has never been great with these products though given the support problems they tend to create (both in terms of unsupported operating systems and in people not being able to do certain things such as fully scroll, print out pages, etc...)
Oftentimes leaders say they are eager for opinions about their performance. In many cases, they honestly do want it. Some say they are open to feedback, but their behavior says otherwise. People in leadership roles can find it challenging to go about getting honest feedback concerning their job performance. Many executives hire coaches and consultants like me to collect feedback anonymously from people who otherwise would be uncomfortable offering opinions. We, as neutral parties, can report what we learn without fear of reprisal.Jerry, the deputy director of a large non-profit organization, told me that he is confident in his talent as a leader and is committed to improving his skill. During our first session, we decided to do a 3 not always develop your own sites, but its good to know the basics so that you can make changes and understand what is possible.
Create An Ebook Question #3 How Many Pages Should An eBook Have?
While you can argue that an eBook can be any length as long as you have unique information in high demand right?
Not exactly.
Problem is that we have been trained for many years to expect non-fiction books to fall within a set range of pages - typically between 150 and 300 pages. In most people's minds, an ebook is no different in terms of expectations.
Deviate too much from your customer's expectations and you will run into trouble. Create a 40-page ebook and you will no doubt upset a portion of your audience who expect a certain volume of content.
You can easily get around this requirement AND even increase the perceived value of your product by calling it something other than an ebook such as a special report, manual, booklet, or course. Many of these formats can reach much higher price points per page of content - a benefit of re-packaging.
Create An Ebook Question #4 How Do I Protect My Ebook Content?
1. Start by putting a clear, large Copyright Statement on the 2cnd page of your ebook. This won't deter thieves obviously - but in two of the only cases I've found my ebooks being pirated, both were (I'm convinced) unaware that they were not ebooks they had acquired licenses to and immediately removed them - funny story - one of them was a lawyer!
Fact is, there are so many resell rights packages floating around today that people can easily mistake your product as one that they have licensed rights to resell, or even worse, re- package. So - make it clear right up front that this is NOT a resell rights product and that the material is copyright.
2. Password protect your download directory - sending the password via automatic email. If you use a fixed password, change it at least once a month (anymore often and you risk increasing substantially your support burden.) If you use this approach, you should send your customer to a page that clearly outlines that they will receive an email in the next few minutes with the password - email delivery what it is - this won't always happen and you want them to contact you asap so they are not left waiting.
3. You can also explore eBook compilers that compile your content into protected .EXE files - my experience has never been great with these products though given the support problems they tend to create (both in terms of unsupported operating systems and in people not being able to do certain things such as fully scroll, print out pages, etc...)
Making Money From AdvertisingIf you look at many websites, you will probably notice that there are banner advertisements displayed on most pages. If you are a newcomer to the scene, you might think that you must either be a company or that your site must be famous before you can get advertisers, just as it is the case in hardcopy publications.In reality, anyone with a website can get advertisers. While it is true that if your site is well-known, you may get companies contacting you to offer to advertise on your site, you can get advertising revenue even if you are just starting out and your site is relatively unknown.The way to do this is to join as an "affiliate" of various sites, either directly, or through an affilomething other than an ebook such as a special report, manual, booklet, or course. Many of these formats can reach much higher price points per page of content - a benefit of re-packaging.
Create An Ebook Question #4 How Do I Protect My Ebook Content?
1. Start by putting a clear, large Copyright Statement on the 2cnd page of your ebook. This won't deter thieves obviously - but in two of the only cases I've found my ebooks being pirated, both were (I'm convinced) unaware that they were not ebooks they had acquired licenses to and immediately removed them - funny story - one of them was a lawyer!
Fact is, there are so many resell rights packages floating around today that people can easily mistake your product as one that they have licensed rights to resell, or even worse, re- package. So - make it clear right up front that this is NOT a resell rights product and that the material is copyright.
2. Password protect your download directory - sending the password via automatic email. If you use a fixed password, change it at least once a month (anymore often and you risk increasing substantially your support burden.) If you use this approach, you should send your customer to a page that clearly outlines that they will receive an email in the next few minutes with the password - email delivery what it is - this won't always happen and you want them to contact you asap so they are not left waiting.
3. You can also explore eBook compilers that compile your content into protected .EXE files - my experience has never been great with these products though given the support problems they tend to create (both in terms of unsupported operating systems and in people not being able to do certain things such as fully scroll, print out pages, etc...)
A noteworthy way for you to get exposure and new customers is public speaking. As a small business owner, it is always a more powerful position to be in the front of the room than in the back. You further position yourself as an expert and reinforce the brand as YOU. People tend to perceive speakers as being more important than non-speakers.Create a core talk that reinforces your specialty and practice it. Then, come up with a compelling title for your speech. Remember, your presentation isn't a sales pitch; it's a way to showcase your expertise. So, provide great, practical information that is helpful to your listeners.Make the same speech in lengths of 30 minutes, 45 minutes and 90 minutes. This will be a talk you can use t the material is copyright.
2. Password protect your download directory - sending the password via automatic email. If you use a fixed password, change it at least once a month (anymore often and you risk increasing substantially your support burden.) If you use this approach, you should send your customer to a page that clearly outlines that they will receive an email in the next few minutes with the password - email delivery what it is - this won't always happen and you want them to contact you asap so they are not left waiting.
3. You can also explore eBook compilers that compile your content into protected .EXE files - my experience has never been great with these products though given the support problems they tend to create (both in terms of unsupported operating systems and in people not being able to do certain things such as fully scroll, print out pages, etc...)
Create An Ebook Question #5 What About eBook Covers?
You may wonder what is the value of ebook covers and banners when marketing your ebook? Does it really matter, isn't it more important that the content is solid?
When you market digital products, your cover is often the only visual clue your market will have regarding your product. Professionalism does matter - more than ever now that there is more competition in the eBook market.
You want your product represented in a professional, high- quality way. I still can't figure out why many ebook writers spend weeks or months writing their product then scrimp on getting their cover developed. It just doesn't make sense.
The difference between a poorly designed cover and professionally designed ebook cover is often less than $50 - investment you can make back on the first few sales of your ebook. It's not even worth considering, get a professional cover designed. You can find some great samples over at: http://www.infoproductcreator.com/part/killercovers
You may come up with many questions when writing your ebook, at least you now have answers to the top 5 questions that are likely to come up. Most of all, enjoy your writing experience - it's a fun, exciting and very lucrative way to make a living.
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