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Actual for You - Discover How To Turn E-Books Into New Moneymakers and Profit Centers
Affiliates- Narrow Down your Niche oesn’t count. Oh wait … I’m wrong! Movie reviews … TV reviews …. Yes you COULD do something with that if you’re good at it.The temptation in creating an affiliate site is to develop on that will meet the needs of the masses, so you’ll be able to sell a wide range of goods and services. But stop and re-think. Amazon.com already exists as do the sites for the mega-box retailers. Most people know the sites that meet their needs for favorites such as music, computers and office supplies.So, how do you decide the subject and scope of your site? You need to develop a niche site, and balance the scope of the site with the number of potential visitors. For example, if you decide to create a site for the pachysandra, your research (begin by Googling the term) may tell you that there isn’t enough demand for information about this ground cover. However, if you research the keyword “groundcovers” or the key phrase “low maintenance groundcovers” you may find that you have a market.Why is creating such a niche necessary? People have specific needs and are becoming increasingly demanding in web searches. While they may have been satisfied years ago with “almost” results, they now expect to land right on a page that will provide them with a solution or an answer. If you also provide articles on planting bulbs in established groundcover beds, transplanting and propagating pachysandra and other groundcovers, you will found yourself a place in the visitor’s world. When they’re on your site learning, and think about buying a trowel (perhaps one you reviewed) or special fertilizer, they’ll be ready to buy through a site that’s trusted resource. Isn’t it better to have 2000 highly Maybe you’re good at something that other people have as a hobby! Do you play sports? Do crafts? The list goes on and on! Secret #3 The big profits are in UPSELLS and BACK-END SALES. So if you have a buyer on your site ready to CLICK THE BUY button, studies have shown that if you offer them an add on, this is how you can add even MORE profits to your bottom line. The magic number here, is 30% of the cost of your product. So if you’re selling a $15 product … add into your sales process an upsell of $5 for another product that compliments what they have already decided to buy from you. BACK-END sales are sales to previous customers. I read a book Creativity and Innovation Management: The Value Of Due Diligence The internet is predominantly a TEXT-based medium.Creativity can be defined as problem identification and idea generation whilst innovation can be defined as idea selection, development and commercialisation. There are other useful definitions, for example, creativity can be measured according to the number of ideas produced, the diversity of those ideas and the novelty of those ideas.There are distinct processes that enhance problem identification and idea generation and, similarly, distinct processes that enhance idea selection, development and commercialisation. Whilst there is no sure fire route to commercial success, these processes improve the probability that good ideas will be generated and selected and that investment in developing and commercialising those ideas will not be wasted.The Value of Duel DiligenceOne consideration innovators should be wary of in the rush to market is to not forego due diligence. That is, the temptation to forego, among other things, investigation into an idea’s feasibility, adequate market analysis and the questioning of the dominant assumptions. Due diligence is important for a number of reasons, including:a) There may be no time before a product is rushed to market but time always seems to be available when faults are discovered. The cost of retracing steps and reengineering products runs into the billions.b) Most innovations fail. And one of the major reasons for failure is the lack of a focused product that solves particular problems.c) Group-think and other negatives cause bad decision-making and consequently unrealistic ex Most web sites consist of pages and pages of text, or even sometimes ONE LONG sales copy page, called LONG-COPY. Personally I find this interesting, because since the introduction of television, our attention spans have decreased, and society is breeding a generation of “audio learners”. We like to either LISTEN, or watch a video, to learn something new. If you already grasp the concept that INTERNET MARKETING is all about conversion rates (or closing the sale) then you KNOW you need to harness every available tool to convert YOUR visitors into buyers. One way to increase your conversion rate overnight, is to start using audio on your site or as part of your marketing process. Would you like to give yourself an “instant pay raise”? Or even START making money online? Again you do it with AUDIOS. Is there something that THE BIG GUYS of internet marketing have that you don’t have? Are the gurus smarter, better, and faster than you? Let’s assume NONE of that is true … because likely it isn’t true at all! But if you aren’t successful yet … one thing you DON’T have in place is a SYSTEM. A Step-By-Step Process. Maybe you feel like you’re beating yourself over the head chasing the dream of making 5 figures in a month … because you just KNOW that other people are doing it. One of my clients said to me once that I reminded him that time-proven marketing strategies still apply today. But why is it that when we approach Internet Marketing so many of are constantly grasping for something new? Yes, it’s an evolving medium … but you can’t throw out what’s already PROVEN to work! I’m NOT going to try to sell you a SYSTEM. There’s already plenty of those out there. I’m not even going to ask you to sign up for my FREE system. Instead, I’ll reveal just a couple of the secrets that the BIG GUYS already know AND DO to illustrate. Secret #1 Create a plan and get it down on paper. This process shouldn’t take long … but it’s important for you to critique yourself, and to monitor your progress. 80% of all small businesses fail within the first two years. That’s four out of every five! One reason they fail is because they don’t have a plan. They just OPEN THE DOORS and have an unrealistic expectation that buyers will flock to them and give them money. I’m sure this statistic is even worse on the internet. I heard one quoted number … 94% of web sites lose money. (And I’m sure that’s not even counting all the personal sites and blogs out there.) I call this step … my ACTION PLAN. What am I going to do today? This Week? Next Week? And Next Month. Once you have YOUR plan in place … ACT on it. Or as Nike says … Just Do It! Secret #2 The best way to automate your income … or as some people call it … put your business on auto-pilot, is to sell electronic media. Software, ebooks, reports, or even a service that you can deliver via the internet. This might be programming, web site development, translation services, copywriting services and so on. Everyone is an expert in something! Do you have a hobby? Okay … watching television doesn’t count. Oh wait … I’m wrong! Movie reviews … TV reviews …. Yes you COULD do something with that if you’re good at it. Maybe you’re good at something that other people have as a hobby! Do you play sports? Do crafts? The list goes on and on! Secret #3 The big profits are in UPSELLS and BACK-END SALES. So if you have a buyer on your site ready to CLICK THE BUY button, studies have shown that if you offer them an add on, this is how you can add even MORE profits to your bottom line. The magic number here, is 30% of the cost of your product. So if you’re selling a $15 product … add into your sales process an upsell of $5 for another product that compliments what they have already decided to buy from you. BACK-END sales are sales to previous customers. I read a book a Why Use a Paid Survey Program? t pay raise”? Or even START making money online? Again you do it with AUDIOS.A paid survey program makes it possible to earn money taking an online survey and is one of the best income opportunities on the internet for someone to control their own financial destiny. Think of the possibilities; you have a couple of free hours in the afternoon so you decide to sit down in front of the computer and take a survey. In less than 30 minutes you earn $20 dollars! Now you might think that $20 dollars is not much money, but it’s not bad for 30 minutes. Especially when you can keep doing it over and over again.One of the best things about a paid survey program is that you can do it at any time night or day. If you have an hour in the morning or a couple of hours before you go to bed at night, you can easily squeeze some surveys in and make some extra money. Imagine you find out that you owe an extra $150 dollars on a bill that you just don’t have. Wouldn’t it be nice if you could just go over to your computer and do some surveys in your spare time and come up with the money you needed? You bet it would and that is why being able to earn money taking an online survey is one of the best income opportunities to make a little extra cash when you need it.Where do you find these surveys? Well, that’s the tricky part. It is not easy to track down the companies that will pay you to fill out surveys on your own. Luckily, there are companies that have compiled lists of very reputable survey programs for you. That way you don’t have to waste time researching and trying to find a paid survey program on your own. If you join one of these Is there something that THE BIG GUYS of internet marketing have that you don’t have? Are the gurus smarter, better, and faster than you? Let’s assume NONE of that is true … because likely it isn’t true at all! But if you aren’t successful yet … one thing you DON’T have in place is a SYSTEM. A Step-By-Step Process. Maybe you feel like you’re beating yourself over the head chasing the dream of making 5 figures in a month … because you just KNOW that other people are doing it. One of my clients said to me once that I reminded him that time-proven marketing strategies still apply today. But why is it that when we approach Internet Marketing so many of are constantly grasping for something new? Yes, it’s an evolving medium … but you can’t throw out what’s already PROVEN to work! I’m NOT going to try to sell you a SYSTEM. There’s already plenty of those out there. I’m not even going to ask you to sign up for my FREE system. Instead, I’ll reveal just a couple of the secrets that the BIG GUYS already know AND DO to illustrate. Secret #1 Create a plan and get it down on paper. This process shouldn’t take long … but it’s important for you to critique yourself, and to monitor your progress. 80% of all small businesses fail within the first two years. That’s four out of every five! One reason they fail is because they don’t have a plan. They just OPEN THE DOORS and have an unrealistic expectation that buyers will flock to them and give them money. I’m sure this statistic is even worse on the internet. I heard one quoted number … 94% of web sites lose money. (And I’m sure that’s not even counting all the personal sites and blogs out there.) I call this step … my ACTION PLAN. What am I going to do today? This Week? Next Week? And Next Month. Once you have YOUR plan in place … ACT on it. Or as Nike says … Just Do It! Secret #2 The best way to automate your income … or as some people call it … put your business on auto-pilot, is to sell electronic media. Software, ebooks, reports, or even a service that you can deliver via the internet. This might be programming, web site development, translation services, copywriting services and so on. Everyone is an expert in something! Do you have a hobby? Okay … watching television doesn’t count. Oh wait … I’m wrong! Movie reviews … TV reviews …. Yes you COULD do something with that if you’re good at it. Maybe you’re good at something that other people have as a hobby! Do you play sports? Do crafts? The list goes on and on! Secret #3 The big profits are in UPSELLS and BACK-END SALES. So if you have a buyer on your site ready to CLICK THE BUY button, studies have shown that if you offer them an add on, this is how you can add even MORE profits to your bottom line. The magic number here, is 30% of the cost of your product. So if you’re selling a $15 product … add into your sales process an upsell of $5 for another product that compliments what they have already decided to buy from you. BACK-END sales are sales to previous customers. I read a book What are Blogs and How Do You Profit from Them? p>Yes, it’s an evolving medium … but you can’t throw out what’s already PROVEN to work!'Blogs' or 'Blogging' have existed for several years and there are still many people who don't know what one is and how important it is to making you money.A blog is a web log. It's used to add contents of a diary or news by the owner (blogger). For example, I may want to blog about the latest affiliate programs there are and ones that have good commissions as soon as I know about them. People can visit my website and see new contents on my website regularly.A blog should contain information about a similar topic. For example, cars, computers, stamps etc... The good thing about blogs is that you can write whatever you want on it. Your visitors can even comment on what they think about a particular blog. With a blog you do not need to have any programming experience. You can update a blog easily by just typing what you want just like with a word processor. What an easy way to update a website.So now we know what a blog is, what's so good about a blog? Why are so many talking about it?Owners have found that updating fresh content to their websites has been made easier by using blogging software. Before blogs were popular, people had to create the content, get it transferred into HTML by the programmer, and then uploaded to the website. All this hassle is gone with blogging.Perhaps, the most important thing about having a blog is that the search engines love them. Yes, search engines love new content. It means a website is not static, therefore search engines will visit that website often and get them indexed. If you have a blog, sea I’m NOT going to try to sell you a SYSTEM. There’s already plenty of those out there. I’m not even going to ask you to sign up for my FREE system. Instead, I’ll reveal just a couple of the secrets that the BIG GUYS already know AND DO to illustrate. Secret #1 Create a plan and get it down on paper. This process shouldn’t take long … but it’s important for you to critique yourself, and to monitor your progress. 80% of all small businesses fail within the first two years. That’s four out of every five! One reason they fail is because they don’t have a plan. They just OPEN THE DOORS and have an unrealistic expectation that buyers will flock to them and give them money. I’m sure this statistic is even worse on the internet. I heard one quoted number … 94% of web sites lose money. (And I’m sure that’s not even counting all the personal sites and blogs out there.) I call this step … my ACTION PLAN. What am I going to do today? This Week? Next Week? And Next Month. Once you have YOUR plan in place … ACT on it. Or as Nike says … Just Do It! Secret #2 The best way to automate your income … or as some people call it … put your business on auto-pilot, is to sell electronic media. Software, ebooks, reports, or even a service that you can deliver via the internet. This might be programming, web site development, translation services, copywriting services and so on. Everyone is an expert in something! Do you have a hobby? Okay … watching television doesn’t count. Oh wait … I’m wrong! Movie reviews … TV reviews …. Yes you COULD do something with that if you’re good at it. Maybe you’re good at something that other people have as a hobby! Do you play sports? Do crafts? The list goes on and on! Secret #3 The big profits are in UPSELLS and BACK-END SALES. So if you have a buyer on your site ready to CLICK THE BUY button, studies have shown that if you offer them an add on, this is how you can add even MORE profits to your bottom line. The magic number here, is 30% of the cost of your product. So if you’re selling a $15 product … add into your sales process an upsell of $5 for another product that compliments what they have already decided to buy from you. BACK-END sales are sales to previous customers. I read a book How to Instantly and Covertly Build Rapport his statistic is even worse on the internet. I heard one quoted number … 94% of web sites lose money. (And I’m sure that’s not even counting all the personal sites and blogs out there.)When we hear someone say, “He/she is an excellent communicator” we usually think of someone with succinct, clear, and powerful speaking skills. While these skills certainly do serve a vital role for the process of effective communication, we can quickly increase our communication and persuasion skills by learning how to consciously use communication tools that for the most part, are unconscious behaviors.When meeting someone for the first time, long before we are close enough to shake hands, we have the opportunity to trigger something deep inside their mind; we can trigger the part of their brain that says, “I feel good about you!”Scientists have long known about a powerful non-verbal expression that acts as an invitation for interaction, and subtlety but powerfully lets the other person know that you recognize them. The eyebrow flash is a behavior that is seen in every culture; whether it be tribesmen from the Amazon, or someone from one of the more sophisticated cultures on our planet, men, women and children can be observed quickly raising and lowering the eyebrows when recognizing someone they’re acquainted with.A good way to bring this more fully into your conscious awareness is to simply watch other people, in a place they are likely to encounter someone they know and recognize. Realize that the people you are watching usually have no conscious awareness they are either “sending” or “receiving” the eyebrow flash, they are simply responding to this signal unconsciously.Knowing that we automatically deliver the eyebrow flash when w I call this step … my ACTION PLAN. What am I going to do today? This Week? Next Week? And Next Month. Once you have YOUR plan in place … ACT on it. Or as Nike says … Just Do It! Secret #2 The best way to automate your income … or as some people call it … put your business on auto-pilot, is to sell electronic media. Software, ebooks, reports, or even a service that you can deliver via the internet. This might be programming, web site development, translation services, copywriting services and so on. Everyone is an expert in something! Do you have a hobby? Okay … watching television doesn’t count. Oh wait … I’m wrong! Movie reviews … TV reviews …. Yes you COULD do something with that if you’re good at it. Maybe you’re good at something that other people have as a hobby! Do you play sports? Do crafts? The list goes on and on! Secret #3 The big profits are in UPSELLS and BACK-END SALES. So if you have a buyer on your site ready to CLICK THE BUY button, studies have shown that if you offer them an add on, this is how you can add even MORE profits to your bottom line. The magic number here, is 30% of the cost of your product. So if you’re selling a $15 product … add into your sales process an upsell of $5 for another product that compliments what they have already decided to buy from you. BACK-END sales are sales to previous customers. I read a book 10 4-Letter Words You Need In Your Vocabulary oesn’t count. Oh wait … I’m wrong! Movie reviews … TV reviews …. Yes you COULD do something with that if you’re good at it.When you were growing up did your parents teach you not to use 4-letter words?Mine sure did.Oh, they didn't mean "all" 4-letter words, just a select few but those were a real no-no in my house.Well, today I am going to list 10 4-letter words that you should not only be using but should be living if you want your online business to succeed.----------Work - "sustained physical or mental effort to overcome obstacles and achieve an objective or result"While this is a word we would all like to get out of our vocabulary it's 1 that we can't avoid - especially when you're first starting your online business.There are no true "get rich" schemes or programs although there are many that make that offer. And it's true that someone does "get rich" with them - the ones who "worked" to set them up!---------Time - " the measured or measurable period during which an action, process, or condition exists or continues"While we would all like less "work", we would like to have more "time" - there's just never enough of it!But in online businesses there is no such thing as "instant". Yes, there are those who promise "instant" results but the truth is - it takes "time" (sometimes a lot of it) to achieve those "instant" results.---------Plan - "a method for achieving an end"Unfortunately, most people who start online business don't understand what a "plan" is or how to create one. We are all so busy learning and trying new things that we forget we need to map out the steps we need to take to Maybe you’re good at something that other people have as a hobby! Do you play sports? Do crafts? The list goes on and on! Secret #3 The big profits are in UPSELLS and BACK-END SALES. So if you have a buyer on your site ready to CLICK THE BUY button, studies have shown that if you offer them an add on, this is how you can add even MORE profits to your bottom line. The magic number here, is 30% of the cost of your product. So if you’re selling a $15 product … add into your sales process an upsell of $5 for another product that compliments what they have already decided to buy from you. BACK-END sales are sales to previous customers. I read a book a few years ago on the subject of database marketing, and their research showed that it costs about one tenth the price to sell to an already happy customer. Why is that? You don’t have to convince them that you’re not out to rip them off or scam them. This important fact is essential to YOUR business, because this is where you can sell them a MORE EXPENSIVE product. So back to our example of a $15 initial sale of an ebook PDF. And maybe they even bought the $5 add-on for free lifetime updates. Now you can offer them a BIGGER package for 2X or 3X the price. Maybe this one includes audios, or videos. Since you already established the value of the FIRST product, when you offer a 2nd product that includes MORE … a higher price tag is easily understood by your customer. But honestly, this is where I see a lot of us Internet Marketers fail. Most of the MP3 audios I have purchased sound horrible. They sound like they were recorded using a telephone. (Perhaps they WERE.) That skinny little microphone in a telephone just doesn’t cut it when it comes to recording audio. When it comes time to sell that BIG package for BIG bucks, you’ll want to consider shipping them something they can touch, feel, see, and listen to. (If you want to appeal to all five sense, throw in a Scratch N Sniff Card, and a coupon for your favorite burger joint. Okay … I’m kidding. But I’m sure you get my point.) Your high-value package can contain audio CD’s, a DVD, or a PRINTED version of your ebook. But AGAIN, this is where a lot of guys fail. I have a library of CDs, from Online Marketers that you likely know … and the audio is HORRIBLE! Bandwidth certainly isn’t an issue … so why is it then? Back when audio books were on cassette, the quality was MUCH higher than it is today, because each ebook was produced with AUDIO quality in mind! I’m out to make the next generation of internet marketers SMARTER, BETTER and FASTER than the generation before. Give your customers a QUALITY product. They’ll love you for it. And if they already bought one of those bad-sounding products from your competitor … they will instantly see how much better YOURS is than theirs. HOW TO CREATE A BRAND NEW INCOME STREAM Okay, so let’s say you have an ebook. Whether you’ve sold 5 copies or 5 thousand copies, it’s still an Ebook. When you take an existing digital product and turn it into a new format, it is in fact a new product. Just like if you’re a programmer creating PC products, and launch a MAC version … you now appeal to a new stream of potential customers. Voila … a new profit center! The way to do this with an ebook is to create either an AUDIO version … or a VIDEO version of your product. Since audio is a passive media … this is preferred. PASSIVE means they can LISTEN to your MP3 while they’re doing something else, while still getting the full effect of what you’re teaching them. But it also comes down to quality. Calling a service that records your ebook over the telephone is NOT the best solution, since the originating file is going to be poor quality to begin with. No amount of editing and restoration is going to give you that B
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