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  • Actual for You - eBay Selling Strategy #6 - For Higher eBay Profits Take Better Pictures

    Bulletin Board Material
    A few thoughts for the day from the world of music - share these with your staff to reinforce various points to focus on. Pardon my random, and sometimes obscure, tastes in music. What song/artist are these lines from? Chances are they didn’t have the quickservice restaurant business in mind when the songs were penned.The answers are below.Can your guests say the following when they leave your restaurant?1) Simply the best, better than all the rest! 2) I like it, I love it, I want some more of it!I hope they guests don’t say this when
    t you have a digital camera and know how to use it. If not, there are many, many great tutorials on the web about how to digital camera that will get you up to speed in no time

    Some Basic Points: Generally there are a few points that bear repeating about pictures for the web.

    · Keep your picture size as sm

    Top Reasons Why Document Scanning Makes Sense
    Document scanning is not new technology and has been around now for many years. We have seen document scanning become mainstream in the last few years with advent of multifunction machines that print, copy and scan. Walk into any office supply store and you we will see an isle full of fax machines that scan, as well as print. There is off the shelf scanning software that will not only allow you to scan, but will allow you to create keyword searchable images for under $99.1. Access - Scanned documents are easily shared by employees and staff who need fast access to business information
    When I first started selling on eBay. I spent a lot of my time trying to come up with great descriptions for my items. I would use a thesaurus and try to craft the most evocative descriptions to entice potential bidders to bid on my items. Yet, my auctions consistently ended, selling for much less than similar items listed by my competitors. I decided to do what Jay Abraham suggests, realizing that there is usually enough business to go around, you can learn a lot by talking to your competitors. So I took the plunge and actually offered to pay a fellow seller of children’s clothing on eBay to tell me what I was doing wrong with my eBay listings.

    She took the offer and the money and her critique of my auction made me a hundred times over the $50.00 that it cost me. One of the things that she told me was “take more pictures of your item; a picture means everything in a listing, while words are just words”.

    Although I found that statement a little strange, I understood just what she meant. I began putting more and more pictures into my listing. I saw my ending prices double on the items that I was selling just from that one change.

    In this article I am not going to address the basics of taking pictures. I am going to concentrate on the finer points of creating photographs that make your items sell. I assume that you have a digital camera and know how to use it. If not, there are many, many great tutorials on the web about how to digital camera that will get you up to speed in no time

    Some Basic Points: Generally there are a few points that bear repeating about pictures for the web.

    · Keep your picture size as sma

    Retained Verses Contingent Executive Search For Sales And Marketing Talent
    If you’re in the process considering using a recruiting firm in order to find sales and marketing talent for your company, you may know that there are at least a couple of options out there for you to consider when it comes to the type of arrangement between yourself and an executive search firm. One is retained and the other is contingent. By retained we mean you are working exclusively with the search firm and you’re paying their fees as you go for performing those services. Contingent means that you only pay the fees at the time they successfully place a candidate in the position that
    titors. I decided to do what Jay Abraham suggests, realizing that there is usually enough business to go around, you can learn a lot by talking to your competitors. So I took the plunge and actually offered to pay a fellow seller of children’s clothing on eBay to tell me what I was doing wrong with my eBay listings.

    She took the offer and the money and her critique of my auction made me a hundred times over the $50.00 that it cost me. One of the things that she told me was “take more pictures of your item; a picture means everything in a listing, while words are just words”.

    Although I found that statement a little strange, I understood just what she meant. I began putting more and more pictures into my listing. I saw my ending prices double on the items that I was selling just from that one change.

    In this article I am not going to address the basics of taking pictures. I am going to concentrate on the finer points of creating photographs that make your items sell. I assume that you have a digital camera and know how to use it. If not, there are many, many great tutorials on the web about how to digital camera that will get you up to speed in no time

    Some Basic Points: Generally there are a few points that bear repeating about pictures for the web.

    · Keep your picture size as sm

    General Theoretical Marketing Techniques
    For a marketing plan to be successful, the mix of Product, Price, Promotion, and Placement must reflect the wants and desires of the consumers in the target market. Trying to convince a market segment to buy something they don't want is extremely expensive and seldom successful. Marketers depend on marketing research, both formal and informal, to determine what consumers want and what they are willing to pay for. Marketers hope that this process will give them a sustainable competitive advantage. Marketing management is the practical application of this process.Most companies today ha
    offer and the money and her critique of my auction made me a hundred times over the $50.00 that it cost me. One of the things that she told me was “take more pictures of your item; a picture means everything in a listing, while words are just words”.

    Although I found that statement a little strange, I understood just what she meant. I began putting more and more pictures into my listing. I saw my ending prices double on the items that I was selling just from that one change.

    In this article I am not going to address the basics of taking pictures. I am going to concentrate on the finer points of creating photographs that make your items sell. I assume that you have a digital camera and know how to use it. If not, there are many, many great tutorials on the web about how to digital camera that will get you up to speed in no time

    Some Basic Points: Generally there are a few points that bear repeating about pictures for the web.

    · Keep your picture size as sm

    Applying Improv Comedy Principles to Business
    Improv comedy is a form of theater where a group of performers take the stage with nothing prepared in advance and use audience suggestions to instantly create comedy. If you've ever seen the TV show, 'Whose Line Is It Anyway?' you've seen improv comedy. Improv is fast, funny, and quite often ridiculous.The first reaction people have to hearing about improv comedy being applies to business is, 'Come on now, business is serious. How can improv comedy apply to that?'Well, the answer is quite simple. The key to successful improv is the willingness to take risks, the understanding
    nt. I began putting more and more pictures into my listing. I saw my ending prices double on the items that I was selling just from that one change.

    In this article I am not going to address the basics of taking pictures. I am going to concentrate on the finer points of creating photographs that make your items sell. I assume that you have a digital camera and know how to use it. If not, there are many, many great tutorials on the web about how to digital camera that will get you up to speed in no time

    Some Basic Points: Generally there are a few points that bear repeating about pictures for the web.

    · Keep your picture size as sm

    When You Lose Your Walk-Away Power - You Lose Your Objectivity
    All prospects are not created equally. Some are worth the continued investment of your time, resources and energy, while others will only sap your motivation, as well give you ample frustration and send you to an early grave. (Sales grave, that is.) Why do salespeople give these poor prospects more time than they deserve? Here are a few reasons for you to consider. The salesperson:1. Lacks an adequate number of good prospects – so spends time trying to turn poor ones into sales.(good luck.) 2. Mistakenly believes (as well as some sales managers) that everyone is a good p
    t you have a digital camera and know how to use it. If not, there are many, many great tutorials on the web about how to digital camera that will get you up to speed in no time

    Some Basic Points: Generally there are a few points that bear repeating about pictures for the web.

    · Keep your picture size as small a possible without compromising quality.

    · Use appropriate lighting – avoid using the flash unless really necessary.

    · Use a contrasting background to make your colors pop

    · Always use a tripod to steady your shots

    · Properly prepare your item so it makes the best possible presentation.

    The Finer Points: In addition to the basics points mentioned above, review the following points when taking pictures for eBay.

    Tie each part of the description to a picture: Pictures should be near the text that describes the feature of the item that the picture is highlighting.

    I have found that an effective presentation method is to use a 2 column table in my listings. It allows the portion of the description that addresses an important feature of the item to be directly adjacent to a picture of that feature.

    Creating a table requires the use of html but you can get a basic table template from a tutorial on the web. Take pictures of the item from all angles: Real life happens in 3-D, the web is strictly a 2-dimensional medium, take all sides, top and bottom of the item. It makes your bidders comfortable by showing them that you have nothing to hide. Take a picture of any extras included with the item. If there are any access

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