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Actual for You - Is This The Right Time To Become An Infopreneur?
The 25 Steps in an IT Contractor Lifecycle dex showed a 33 percent increase in online purchases over the previous year. Books, music, and video combined were the fastest growing category, with a 238% increase.What lies in store for the IT Contractor? I have seen the whole lifecycle at least three times, so let me tell you what to expect. To be forewarned is to be forearmed, so you might want to remember where you are in the cycle and what lies ahead.We might as well start when the economy is in boom conditions.1. IT Contractors are at premium as companies grab as many as they can get.2. IT Contracto Are you convinced yet? Or maybe a smaller, more personal sampling will prove the point more forcefully. In my own infopreneuring business, the revenues and profits from the first half of 2006 were higher than entire 2005. A few marketing changes may have impacted these figures, but my instinctive analysis is that more people are buying specialized information online, are willing to pay more for useful information, and when satisfied th Call Center Outsourcing Whenever I talk to people about becoming an Internet infopreneur, I hear two objections - from different sections of the audience.This is the age of globalization. The vast earth is no longer unfathomed. We can reach every corner of the earth within a few hours due to excellent modern communication. A person sitting in India can talk to another person sitting in Canada. The revolution in telecommunication has brought the people of different parts of the world closer. Taking the advantage of this revolution, the large multinational companies t One group says, "Oh, the time's not yet ripe for this sort of thing" And the other says, "But, isn't it already too late?" The fact is, there is no 'perfect' time to start being an infopreneur. Let's face it. There's nothing new about compiling data into information. And there's nothing new about selling the processed product. Why, even the Internet is no longer 'new' - though it is constantly evolving. What is, however, relatively new and unexplored, is the concept of selling information products over the Internet to various niche audiences. Is the time right to start doing this? Just look at these numbers. E-commerce over the Internet in the U.S. for the third quarter of 2006 amounted to $27.5 BILLION, a 4.5% increase over the 2nd quarter and a 20% growth over last year (Source: U.S. Census Bureau News, Nov.2006). For this study, ecommerce was defined as the value of goods and services sold online. Annual spending per buyer increased from $457 in 2001 to $784 in 2006. The trend is reflected around the world. Below are the total worldwide eCommerce Revenues for 2004 North America $3.5 trillion Asia Pacific $1.6 trillion Western Europe $1.5 trillion Latin America $81.8 billion Rest of World $68.6 billion Source: Forrester Research So what are they buying? And more specifically, for you as an infopreneur, the important question is: "Are they are buying INFORMATION?" The answer is a resounding "Yes". In 2004, more than 14 million Americans made digital content purchases - each for less than $2. TowerGroup forecast that by 2009, the market for micropayments would grow to $11.5 billion in revenue. One area in which micropayments are growing in the U.S. is for online paid content. Despite double-digit increase for micropayments, at $12.8 million in revenue, the share is only a 1 percent of total online paid content revenues. Do the math - you'll see just how vast the potential is for selling content online. 43.6% of all purchases over $50 were made on Business Content - and that's good news if you are targeting that market. More and more consumers will buy low-priced content online, with music continuing to lead the way. In 2005, data from Nielsen NetRatings's Holiday eShopping Index showed a 33 percent increase in online purchases over the previous year. Books, music, and video combined were the fastest growing category, with a 238% increase. Are you convinced yet? Or maybe a smaller, more personal sampling will prove the point more forcefully. In my own infopreneuring business, the revenues and profits from the first half of 2006 were higher than entire 2005. A few marketing changes may have impacted these figures, but my instinctive analysis is that more people are buying specialized information online, are willing to pay more for useful information, and when satisfied the 15 Sure-Fire Yellow Page Headlines Guaranteed to Get Attention concept of selling information products over the Internet to various niche audiences.I’ve been advising and counseling businesses on their Yellow Page advertising since 1976. During that period, I’ve placed ads in every media imaginable and consulted to over 7000 businesses. With those credentials, I feel capable and confident in recommending the easiest way to achieve a more successful marketing program. Whether it’s a newspaper, magazine, Yellow Page ad, or direct mailer, the headline is always k Is the time right to start doing this? Just look at these numbers. E-commerce over the Internet in the U.S. for the third quarter of 2006 amounted to $27.5 BILLION, a 4.5% increase over the 2nd quarter and a 20% growth over last year (Source: U.S. Census Bureau News, Nov.2006). For this study, ecommerce was defined as the value of goods and services sold online. Annual spending per buyer increased from $457 in 2001 to $784 in 2006. The trend is reflected around the world. Below are the total worldwide eCommerce Revenues for 2004 North America $3.5 trillion Asia Pacific $1.6 trillion Western Europe $1.5 trillion Latin America $81.8 billion Rest of World $68.6 billion Source: Forrester Research So what are they buying? And more specifically, for you as an infopreneur, the important question is: "Are they are buying INFORMATION?" The answer is a resounding "Yes". In 2004, more than 14 million Americans made digital content purchases - each for less than $2. TowerGroup forecast that by 2009, the market for micropayments would grow to $11.5 billion in revenue. One area in which micropayments are growing in the U.S. is for online paid content. Despite double-digit increase for micropayments, at $12.8 million in revenue, the share is only a 1 percent of total online paid content revenues. Do the math - you'll see just how vast the potential is for selling content online. 43.6% of all purchases over $50 were made on Business Content - and that's good news if you are targeting that market. More and more consumers will buy low-priced content online, with music continuing to lead the way. In 2005, data from Nielsen NetRatings's Holiday eShopping Index showed a 33 percent increase in online purchases over the previous year. Books, music, and video combined were the fastest growing category, with a 238% increase. Are you convinced yet? Or maybe a smaller, more personal sampling will prove the point more forcefully. In my own infopreneuring business, the revenues and profits from the first half of 2006 were higher than entire 2005. A few marketing changes may have impacted these figures, but my instinctive analysis is that more people are buying specialized information online, are willing to pay more for useful information, and when satisfied th Aggregate Inventory Management Commerce Revenues for 2004Overview In spite of the great advances in industrial management in areas such as JIT, Flow Manufacturing, Lean Manufacturing, MRP/MRPII, ERP and Supply Chain Management, and now, Electronic Commerce, inventory investment management continues to be a major issue for many organizations. Installing the latest software and mouthing the most popular buzzwords is no guarantee of good inventory managem North America $3.5 trillion Asia Pacific $1.6 trillion Western Europe $1.5 trillion Latin America $81.8 billion Rest of World $68.6 billion Source: Forrester Research So what are they buying? And more specifically, for you as an infopreneur, the important question is: "Are they are buying INFORMATION?" The answer is a resounding "Yes". In 2004, more than 14 million Americans made digital content purchases - each for less than $2. TowerGroup forecast that by 2009, the market for micropayments would grow to $11.5 billion in revenue. One area in which micropayments are growing in the U.S. is for online paid content. Despite double-digit increase for micropayments, at $12.8 million in revenue, the share is only a 1 percent of total online paid content revenues. Do the math - you'll see just how vast the potential is for selling content online. 43.6% of all purchases over $50 were made on Business Content - and that's good news if you are targeting that market. More and more consumers will buy low-priced content online, with music continuing to lead the way. In 2005, data from Nielsen NetRatings's Holiday eShopping Index showed a 33 percent increase in online purchases over the previous year. Books, music, and video combined were the fastest growing category, with a 238% increase. Are you convinced yet? Or maybe a smaller, more personal sampling will prove the point more forcefully. In my own infopreneuring business, the revenues and profits from the first half of 2006 were higher than entire 2005. A few marketing changes may have impacted these figures, but my instinctive analysis is that more people are buying specialized information online, are willing to pay more for useful information, and when satisfied th Branding Blunder—Creative Technology's Mistakes n in revenue.Recently I was interviewed by Marketing Magazine, a local magazine in Singapore that keeps close tabs on the marketing strategies companies of all sizes use to reach out to their consumers. I thought that this is an excellent case study of how important positioning, branding and marketing are for your business.For their feature story on Branding, the magazine asked for my comments on Creative Techn One area in which micropayments are growing in the U.S. is for online paid content. Despite double-digit increase for micropayments, at $12.8 million in revenue, the share is only a 1 percent of total online paid content revenues. Do the math - you'll see just how vast the potential is for selling content online. 43.6% of all purchases over $50 were made on Business Content - and that's good news if you are targeting that market. More and more consumers will buy low-priced content online, with music continuing to lead the way. In 2005, data from Nielsen NetRatings's Holiday eShopping Index showed a 33 percent increase in online purchases over the previous year. Books, music, and video combined were the fastest growing category, with a 238% increase. Are you convinced yet? Or maybe a smaller, more personal sampling will prove the point more forcefully. In my own infopreneuring business, the revenues and profits from the first half of 2006 were higher than entire 2005. A few marketing changes may have impacted these figures, but my instinctive analysis is that more people are buying specialized information online, are willing to pay more for useful information, and when satisfied th 8 Steps to Increased Productivity dex showed a 33 percent increase in online purchases over the previous year. Books, music, and video combined were the fastest growing category, with a 238% increase.“Fully 90% of managers squander their time in all sorts of ineffective activities. That means that only 10% of managers spend their time in a committed, purposeful manner.” This, according to Dr. Heike Bruch and Dr. Sumantra Ghoshal, who wrote “Beware the Busy Manager” for the Harvard Business Review. Pretty sure you are in that 10%? Great. If not, read on for some productivity-enhancing ideas you can put into prac Are you convinced yet? Or maybe a smaller, more personal sampling will prove the point more forcefully. In my own infopreneuring business, the revenues and profits from the first half of 2006 were higher than entire 2005. A few marketing changes may have impacted these figures, but my instinctive analysis is that more people are buying specialized information online, are willing to pay more for useful information, and when satisfied they are getting good quality stuff, are buying more of it to meet their growing and changing needs. And that change has doubled my sales in a year! So, you tell me. Is the time right for you to start doing this?
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