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Actual for You - A 'Four Square' Statement
So, you’ve started your own business. You saved the money, carefully constructed a business plan, thoroughly studied your potential consumers or clients based on their needs for your product or service, rented a s
Moving to the upper-right corner, concisely explain the 'what' and the 'why' of the idea. What will I gain by pursuing this idea? For example, "C
One of the keys to creating a successful business is finding a market niche that is small enough to corner the market but big enough to make money. Let me tell you about a few people who have done that well, and wh
Take a sheet of paper and divide it into about four equal parts by drawing a horizontal line across the page and a vertical line down the page.
Starting in the upper-left corner, write down the germ of the idea. Take just a few words and describe the basic idea. Don't elaborate and don't use any space beyond that square, which will force a certain amount of conciseness. For example, "Try invoicing occasional customers at mid-month and end-of-month, rather than just at month-end."
Moving to the upper-right corner, concisely explain the 'what' and the 'why' of the idea. What will I gain by pursuing this idea? For example, "Co
Customer trust is a precondition for prosperity. Yet, most businesses…• Act as if customer trust develops because the business believes it is honest. • Build only a shallow type of trust that does not
Take a sheet of paper and divide it into about four equal parts by drawing a horizontal line across the page and a vertical line down the page.
Starting in the upper-left corner, write down the germ of the idea. Take just a few words and describe the basic idea. Don't elaborate and don't use any space beyond that square, which will force a certain amount of conciseness. For example, "Try invoicing occasional customers at mid-month and end-of-month, rather than just at month-end."
Moving to the upper-right corner, concisely explain the 'what' and the 'why' of the idea. What will I gain by pursuing this idea? For example, "C
Most people believe that you can trust your bank. For the most part this is true however, if you are a small business person the chances are that your information is being passed on by loose lips. For instance yo
Starting in the upper-left corner, write down the germ of the idea. Take just a few words and describe the basic idea. Don't elaborate and don't use any space beyond that square, which will force a certain amount of conciseness. For example, "Try invoicing occasional customers at mid-month and end-of-month, rather than just at month-end."
Moving to the upper-right corner, concisely explain the 'what' and the 'why' of the idea. What will I gain by pursuing this idea? For example, "C
The percentage of internet users having a business/personal email account is about 90% Unites States. Internet businesses are very different then traditional businesses, many times you don't speak or see the custom
Moving to the upper-right corner, concisely explain the 'what' and the 'why' of the idea. What will I gain by pursuing this idea? For example, "C
Medical billing is a multi-million dollar industry in America today. The exact process a bill goes through varies widely depending on various factors, such as the type of insurance a patient has and the type of ser
Moving to the upper-right corner, concisely explain the 'what' and the 'why' of the idea. What will I gain by pursuing this idea? For example, "Could improve cash flow and reduce our line of credit cost by 5%."
Now, go to the bottom-right corner and make notes about the 'who' and the 'how' involved in implementing the idea. For example, "Sales reps submit billing info by the 10th and 25th of each month, billing department processes and prints invoices by the 15th and 30th."
Finally, in the lower-left corner, explain how you will know whether or not the idea worked. What will you measure or monitor to see whether or not you're getting the benefits you identified in the upper right corner. For example, "Review the accounts receivable ratios and the costs of the line of credit each month."
Now, you've got a one
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