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Actual for You - Marketing Your Art - Here, There, and Everywhere
Part Two:Ask questions, sheesh, never be afraid to ask questions.Don't be intimidated by people, they had a first day in kindergarten as well, don't let people fool you. We all have a beginning to every single thing.Compare your information with others and define your own set of standards that you want to allow as part of your artful deal making.Feel good about yourself. You have worked at your technique and it has cost you MONEY to get to where you are. Brushes alone are quite expensive. If you don't take care of them like me you are buying them constantly. Paints add up
Banks, Restaurants and Corporations
Thousands of works of art are showcased and sold each year in banks, restaurants, and other private and public facilities every year. These locations are ideal prospects for the showing and selling of your Art. Local artists, local companies and the local public all benefit by having art displays in a bank or restaurant or business.
Co-Op Galleries
Co-op Galleries are generally local art associations that establish a location where fellow artists can hang their a
Pump Up Your PresentationPowerPoint (2003) has a wonderful feature that allows you to dramatically pump up your presentation. Once again it gives you, the presenter, the opportunity to enhance your presentation beyond the same routine format most people use. So how do you do it? Well, if you are in the SLIDESHOW view of your presentation right click on your mouse.You will see an option for POINTER. OPTIONS. One of the options includes a PEN. You can also choose colors for the pen.When you select this option you can DRAW directly on your slide. Now, this gives you the chance to place emphasis on
The following are the main areas you should consider: Select two or more (don’t put all your eggs in one basket).
Art Galleries
Begin with developing a list of local art galleries that are within 100-200 miles of you. Art galleries are listed in your regular or on-line yellow pages. Take the time to personally visit each gallery on your list to determine which ones showcase the style of art most compatible with your art. Contact the owner or director of the gallery by telephone for a firm appointment to show your work.
Print Publishers
The print market is very profitable. When your art is in print, it is available and affordable to the widest possible audience, and your originals become more valuable. In my free online booklet, “Marketing Your Art” is available for professional artists wanting to market their artwork.
Fine art publishers can be found in art trade publications such as D?cor Magazine, World Art News or On-line. Develop a list of those publishers you want to contact. The next step would be to send them a professional presentation of your work letting them know you are available for licensing.
Art Shows and Festivals
Outdoor shows and festivals are an excellent way for you to generate immediate income and see first hand how the art buying public responds to your work.
Many successful artists get their start and pay their dues with this venue. There are several Art Show and Festival promoters such as Art Fair Source Book (AFSB), American Art Festivals, Sunshine Artist Festival Network online that conduct 100’s of these events all around the country. Dates and locations are available in their directories, and you can contact them online or ask others artists and friends about their experience.
Banks, Restaurants and Corporations
Thousands of works of art are showcased and sold each year in banks, restaurants, and other private and public facilities every year. These locations are ideal prospects for the showing and selling of your Art. Local artists, local companies and the local public all benefit by having art displays in a bank or restaurant or business.
Co-Op Galleries
Co-op Galleries are generally local art associations that establish a location where fellow artists can hang their ar
Hopefully, as a business, non-profit, public entity or association manager, you will switch from a tactical approach to public relations, to one that emphasizes a strategic plan to achieve your managerial objectives. You may even surprise yourself as you begin to persuade your key outside audiences to your way of thinking, then move them to take actions that allow your department, group, division or subsidiary to succeed.What you will have done, of course, is combine a sound public relations strategy with effective communications tactics leading directly to the bottom line – perception altered,
Art Galleries
Begin with developing a list of local art galleries that are within 100-200 miles of you. Art galleries are listed in your regular or on-line yellow pages. Take the time to personally visit each gallery on your list to determine which ones showcase the style of art most compatible with your art. Contact the owner or director of the gallery by telephone for a firm appointment to show your work.
Print Publishers
The print market is very profitable. When your art is in print, it is available and affordable to the widest possible audience, and your originals become more valuable. In my free online booklet, “Marketing Your Art” is available for professional artists wanting to market their artwork.
Fine art publishers can be found in art trade publications such as D?cor Magazine, World Art News or On-line. Develop a list of those publishers you want to contact. The next step would be to send them a professional presentation of your work letting them know you are available for licensing.
Art Shows and Festivals
Outdoor shows and festivals are an excellent way for you to generate immediate income and see first hand how the art buying public responds to your work.
Many successful artists get their start and pay their dues with this venue. There are several Art Show and Festival promoters such as Art Fair Source Book (AFSB), American Art Festivals, Sunshine Artist Festival Network online that conduct 100’s of these events all around the country. Dates and locations are available in their directories, and you can contact them online or ask others artists and friends about their experience.
Banks, Restaurants and Corporations
Thousands of works of art are showcased and sold each year in banks, restaurants, and other private and public facilities every year. These locations are ideal prospects for the showing and selling of your Art. Local artists, local companies and the local public all benefit by having art displays in a bank or restaurant or business.
Co-Op Galleries
Co-op Galleries are generally local art associations that establish a location where fellow artists can hang their a
Process…even the word itself has come to hold a negative connotation for many. With the plethora of conflicting information that has been written about process management combined with the nightmares we have all experienced as a result of bad process, many executives fear the pain associated with flawed process more than they value the benefits created by good process.Understanding what constitutes bad process is the first step in recognizing how to avoid business process pitfalls that plague many companies. Let’s start by examining the three main misconceptions related to process:1. Process is not a new
Fine art publishers can be found in art trade publications such as D?cor Magazine, World Art News or On-line. Develop a list of those publishers you want to contact. The next step would be to send them a professional presentation of your work letting them know you are available for licensing.
Art Shows and Festivals
Outdoor shows and festivals are an excellent way for you to generate immediate income and see first hand how the art buying public responds to your work.
Many successful artists get their start and pay their dues with this venue. There are several Art Show and Festival promoters such as Art Fair Source Book (AFSB), American Art Festivals, Sunshine Artist Festival Network online that conduct 100’s of these events all around the country. Dates and locations are available in their directories, and you can contact them online or ask others artists and friends about their experience.
Banks, Restaurants and Corporations
Thousands of works of art are showcased and sold each year in banks, restaurants, and other private and public facilities every year. These locations are ideal prospects for the showing and selling of your Art. Local artists, local companies and the local public all benefit by having art displays in a bank or restaurant or business.
Co-Op Galleries
Co-op Galleries are generally local art associations that establish a location where fellow artists can hang their a
Sales scripts are a double edged sword. On one hand, they can help you present your selling points and sales rebuttals in an organized, strategic way. Used incorrectly, however, they can undermine your sales effectiveness and actually cause you to lose sales. Here’s a caveat worth considering: Although sales scripts may contain tried and proven tactics for converting sales prospects into customers, a surefire way to drive a wedge between you and your prospective clients is to sound like you’re reading a script or regurgitating memorized lines. Bridging the gap between salesperson and sales prospect often requires a con
Outdoor shows and festivals are an excellent way for you to generate immediate income and see first hand how the art buying public responds to your work.
Many successful artists get their start and pay their dues with this venue. There are several Art Show and Festival promoters such as Art Fair Source Book (AFSB), American Art Festivals, Sunshine Artist Festival Network online that conduct 100’s of these events all around the country. Dates and locations are available in their directories, and you can contact them online or ask others artists and friends about their experience.
Banks, Restaurants and Corporations
Thousands of works of art are showcased and sold each year in banks, restaurants, and other private and public facilities every year. These locations are ideal prospects for the showing and selling of your Art. Local artists, local companies and the local public all benefit by having art displays in a bank or restaurant or business.
Co-Op Galleries
Co-op Galleries are generally local art associations that establish a location where fellow artists can hang their a
As a franchisor often one will be presented with relatively simple transactions, which on paper have significance but in reality will not change the franchise relationship between the franchisor and the franchisee. Even so such changes could be significant down the road. For instance, take the assignment of the franchise agreement, which is transferred into a newly formed corporation or LLC. A franchisee may do this, to limit its liability, for tax purposes or other legal reasons.A franchisor must consider how this will effect his operations in dealing with the franchisee and making sure that the new corporati
Banks, Restaurants and Corporations
Thousands of works of art are showcased and sold each year in banks, restaurants, and other private and public facilities every year. These locations are ideal prospects for the showing and selling of your Art. Local artists, local companies and the local public all benefit by having art displays in a bank or restaurant or business.
Co-Op Galleries
Co-op Galleries are generally local art associations that establish a location where fellow artists can hang their art. Contact your local art association for details about membership.
Commission Projects
Interior designers, architects and art consultants are constantly looking for artists. You can generally develop a list by searching your local phone directory yellow pages or online yellow pages. Contact these firms by telephone and send them your brochure.
Your Website
Your website is your own personal on-line gallery, open 24-7. This is a very cost effective way to show and sell.
A first class website is like a first class brochure; but, even better, it allows you to change and improve without reprinting.
Your website is of little value if no one goes there to view what you do. We cover how to fully maximize your website in our website chapter.
Trade Shows and Art Expos
These are high traffic professional events where you can purchase space to showcase and promote your art. D?cor, Art-a-Rama, and the New York Expo are a few of the major annual and semi annual productions.
Studio Showings
Your home studio is an excellent and inexpensive way to exhibit and sell your work to friends, family and collectors. You should develop and maintain a mailing or e-mail list and should be in contact with this list on a regular basis.
Competitions
Competitions can be good venues, but generally do not produce much income. They can, however, add credibility to your resume or biography. Good sources for dates and locations of competitions are available through Art Magazine and American Artist Magazine.
Remember it is important that you choose the venues that you feel will provide the best results for you. You may not be able to participate in all those areas, but you need to choose two or more to begin with. Since you have many choices. choose the marketing option that best fits you personally and puts your artwork in the best light.
Copyright usage: No permission is needed to reproduce an unedited copy of this article as long the About The Author tag is left in tact and hot links included. Comments or questions can be sent directly to Arnold White swhite@DC.RR.com
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