Actual for You - Business

Business Is A Game, But What Is Your Score!
Business is a game, or is it!If it is a game where is your score card? Are you winning or losing? Are you operating your business because it is a passion and wait until the end of the financial year to find out if you've won or lost? Maybe that's how you started, but things probably changed when the bills came in. In fact I guarantee you've wondered more than once 'Where is all the money going?'You see, business is about filling a need in the market place and being profitable while doing that. But to retain the passion and the excitement, it is very important to be highly profitable. The old idea of 'You make your money when you sell the business' is just that, old. In today's world it is about cash flow, making a profit every month. Buyers don't want a business that runs at a loss every month. Unless they have money to burn or you've got something they really want. In most cases the price of the business is dictated by the cash flow generated.So, if cash flow is so important, why do business owner

ing approach to make this happen. You don’t just hand someone a "getting started booklet" and expect that they will take it home and make it work. Take a page out of McDonald’s and put your new recruit through your networking university. Think back to when you were in school. You were not handed a book and tested on it at the end of the semester. You were taught, coached and interacted with the material. Why? ‘Cause it is how we learn. You don’t just give someone instructions and tell them what to do.

I’m in your face here a bit because I see it all day. People telling others what to do and then wondering why people don’t do it! It’s simple:

Since you were two years old you didn’t like being told what to do (what’s a two year old’s favorite word?) and most likely you still don’t….neither does anyone else. And particularly by someone who most likely isn’t doing all the things they are advocating! Sorry about this, but it’s really important to be honest with ourselves here.

So if the shoe fits wear it. If not enjoy your business…it should be flourishing.

But if it’s not, that’s why we’ve designed the Get Your Year in Gear program. If you want a step by step process you can make your own that will:

- Allow you to be who you want to be in your business all the time

- Coach you so you can coach your team to become all they can be

Then get your rear into the Get Your Year In Gear program. It is the place to start. It is not all the answers but it will bring up questions you’ve never thought of and help

Identify, Acquire, and Retain Customers with a CRM
Customer Relationship Management CRM is a way to identify, acquire, and retain customers, a business' greatest asset. Research has shown that companies that create satisfied, loyal customers have more repeat business, lower customer-acquisition costs, and stronger brand value—all of which translates into better financial performance.Even though research shows that Customer Relationship Management CRM initiatives have shown little success, a recent poll shows that 35 percent of executives surveyed said their organizations will launch Customer Relationship Management CRM initiatives this year.The present scenario of companies using "poorly implemented" multi channel strategies for living up to the expectations of customers is bringing both customer satisfaction and customer loyalty down the ladder.In short, Customer Relationship Management CRM is the computer system interacting directly with the clients through voice by phone (and voice recognition if necessary) without human actions, for marketing,

Is your business working, really working? If not pick up a pencil and write down quickly why not. It should take you about 30 seconds at most. Go on write it down.

Those of you who have worked with me know the answer...go look in the mirror. The answer lies there. That’s the bad news. Here’s the good news. Go look in the mirror the answer lies there.

You are both the problem and the solution… good thing ‘cause you can’t change anybody but you.

In the next few paragraphs I’m going to give you my thoughts on why I think most people have difficulty getting their businesses off the ground. Or to be more to the point…why it’s so tough to find and start recruits.

How many times have you heard "Financial Freedom" when you ask someone what they want out of their home business?

What does that mean really? I know the "stock" answer, "So money isn’t a consideration any more." But is that really what we’re looking for?

I think people are looking for a freedom much deeper than money. It’s a freedom to live in tune with who they really are.

I’m going to paraphrase something Timothy Gallwey said in his book "The Inner Game Of Work." We don’t really want to be free of our responsibilities but rather we want to be who we really are as we perform those responsibilities.

It’s Gallwey’s premise that we get into trouble when we start work or live our lives in line with external pressures. Suddenly we’re dancing to someone else’s dance rather than our own. We find ourselves working for rewards that someone else thinks are important, not what we really think is important. Does this sound like a job? Playing politics and often being something we’re really not. We are just not being completely authentic.

Personally, I think this is a huge reason people come into a network marketing business. They are tired of being who their job requires them to be. Please notice that I said who their job requires them to be not what they have to do. It isn’t about the work.

Unfortunately I think this is a big reason people don’t stay in their networking business. They quit and go away because in our zeal to create duplication we push conformity rather than creativity and fun. Duplication has come to mean "be just like me, or just like my upline." Like their job, your new recruit doesn’t get to be who they are in their new business either.

I don’t think we need to do that to create duplication. I think if we want real duplication in our businesses we need people to tap into (maybe for the first time) who they really are as well as what they really want from their business. Think about this, if you’re getting to be exactly who you are, and your making money too are you going to keep doing it?

Then it’s up to us to pass along the tools we have in our business tool kits to help them build that business within their personal integrity. It’s the tools that need to be duplicated. We’re not cloning people. As sponsors we’re here to facilitate people developing.

Now before any of you start to bounce off the walls, I am not advocating chaos, or encouraging people to be hobbyist rather than business builders or that you should be a babysitter or a therapist. I think our job as sponsors is not to tell people how to run their businesses but rather we give them the tools and help them develop the skills they need to run their businesses. And therein lies the rub. Often we don’t have the skills ourselves.

Let’s talk about how to pass along business tools. In a simple, organized systematic non cluttered way. Let me give you an example.

Do you think the new person in your business would like to have a good year? How would you go about showing them how to do that?

I encourage you before you read on to take a pen and write down how you would have them think about this? Go on do that now. It may be just that ah ha moment you’ve been waiting for.

If you’ve written a couple of things ask yourself if they fall into what I consider the basic building block of business. That is, until we can break anything down to a step-by-step process we really don’t have a handle on it. As usual I’m not just going to give you the answer to this but rather ask you to walk through this process with me.

This is what I’d write to the question I asked you above, "If the goal is to have a good year what do we need first?"

A good six months….

What does it take to have a good six months?

A good quarter….

And to put a good quarter under your belt you need a good month.

What does a good month take? Simple a good week.

And to have that bang up week you simply need a good day. What does it take to fall into bed at night and be happy with the day you’ve had…you need a few really good hours.

Coaching tip: I could certainly have just leapt to the "have a good hour" but would it have had as much an impression? Typically by taking someone through a step-by-step process until you reach the bottom line you can enroll them in what you’re doing. When we are enrolled it becomes our idea?

Do your tools help your organization build their business in a systematic step-by-step method? When you sponsor someone do you give them really good business tools that put them into money making activity in the first few hours at the helm of their business?

Here are some basic sponsor responsibilities that I think are necessary to launch a new recruit.

- Something that brings home to them that they are the CEO of their own business – it’s not a game or a hobby

- They need to know when they are going to work and not work. Real hours just like any business – (their choice not yours).

- They need to know exactly what activity it takes to make money versus admin activity.

- They need to know when they are doing the money making activity

- They need to know when they are doing the admin activity

- They need a business vision – where will they be in six months, a year and five years down the road

- They need a personal vision – what can they learn about themselves and how to make every activity they do in their business fun, fun, fun…..

And here’s the deal. Take a coaching approach to make this happen. You don’t just hand someone a "getting started booklet" and expect that they will take it home and make it work. Take a page out of McDonald’s and put your new recruit through your networking university. Think back to when you were in school. You were not handed a book and tested on it at the end of the semester. You were taught, coached and interacted with the material. Why? ‘Cause it is how we learn. You don’t just give someone instructions and tell them what to do.

I’m in your face here a bit because I see it all day. People telling others what to do and then wondering why people don’t do it! It’s simple:

So if the shoe fits wear it. If not enjoy your business…it should be flourishing.

But if it’s not, that’s why we’ve designed the Get Your Year in Gear program. If you want a step by step process you can make your own that will:

- Allow you to be who you want to be in your business all the time

- Coach you so you can coach your team to become all they can be

Then get your rear into the Get Your Year In Gear program. It is the place to start. It is not all the answers but it will bring up questions you’ve never thought of and help y

What Consultants Want You to Know (But You Never Ask)
I’ve been both a CEO and a consultant, so I’ve seen from both perspectives what goes right and what goes wrong when a consultant comes in to a company. Generally the CEO or the manager who hires the consultant tells the consultant what he or she wants. Often the manager is frustrated with something that is happening at the company and expects the consultant will have the expertise to “just fix it”. While the manager needs to set the expectations, of course, the consultant rarely gets to voice what he or she knows would make the consulting engagement more successful for both.Here is what your consultant would love to tell you about making him or her successful working on your behalf:1. Please Do Your Homework before I Come InToo many owners and managers hire a consultant and then stop thinking. They present a list of general problems and expect the expert to conjure dramatic results. This approach almost always ends in frustration and many, many billable hours.Instead, you have to take the in

nks are important, not what we really think is important. Does this sound like a job? Playing politics and often being something we’re really not. We are just not being completely authentic.