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Actual for You - Can Your Small Business Afford Not to Have a Web Site?
Small Business Success d the internet for purchasing goods and services, and by the way, that’s almost double 1999 figures for purchasing goods and services on the internet.Since the inception my business, I have had a lot of small business owners talk to me about business basics. It may surprise you to know that I offer a handful of tips to everyone who asks. These following tips are what I like to call the template to small business success.Know your niche: Decide today. Who is truly your best market? If the answer is “anyone with money,” you need to narrow the focus of your business. Once you find out the true niche of your business, work hard to expand your organization’s appeal.Stand out from the crowd: Do you know what truly sets you apart from your competitors? We live in a global marketpl Industry Canada reports that in 2000, Canadian ecomme What Is Your Value? I’ve been accused of being opinionated by more than one person in my life, but try as I might to work on that part of my personality, it remains pretty much the same. So, in this article, I’m going to discuss my “opinion” on one reason why, even if your target market is strictly local, your small business can’t afford not to have a web site.Last Thursday I turned the subject of the article “The Medium vs. the Message” into a 20-minute speech, which I delivered to one of my Toastmasters clubs. At the beginning of the speech, I had everyone in the audience create a fake business card with their name and their current career listed on it. Then at the end of the speech, I had them do it again, and of course the results were different because people were thinking differently about their careers.It’s easy to fall into the trap of seeing our jobs as a container within which we work. Maybe you think to yourself, “I’m an employee of company X.” But seeing your job as something c A few statistics from Statistics Canada to start us on our way-. In 2003, there were about 12 million households in Canada, and of those 8 million had regular access to the internet from work, home and/or school. Around 60% of the total households had a computer and internet access at home. Ok, so now we know how many households had access to the internet, but what were they using it for? Almost 90% used the internet for browsing, but more importantly for our discussion- 34% used the internet for purchasing goods and services, and by the way, that’s almost double 1999 figures for purchasing goods and services on the internet. Industry Canada reports that in 2000, Canadian ecommer Motivation with Direction my “opinion” on one reason why, even if your target market is strictly local, your small business can’t afford not to have a web site.Motivation empowers performance. Motivation with direction empowers positive performance. It can be easy to generate enthusiasm amid success. How can you be inspirational in your communication during periods of duress?How would you react to the following observations?"We missed our quota by 50k this month, so you need to do an extra 60k next month to make up for it.""We went over budget this month, so you need to reduce your expense next month.""We only made 75% of plan this week, so you need to do 125% of plan next week to make up for it."The good news about these statements is that t A few statistics from Statistics Canada to start us on our way-. In 2003, there were about 12 million households in Canada, and of those 8 million had regular access to the internet from work, home and/or school. Around 60% of the total households had a computer and internet access at home. Ok, so now we know how many households had access to the internet, but what were they using it for? Almost 90% used the internet for browsing, but more importantly for our discussion- 34% used the internet for purchasing goods and services, and by the way, that’s almost double 1999 figures for purchasing goods and services on the internet. Industry Canada reports that in 2000, Canadian ecomme Employee Motivation Made Easy! 003, there were about 12 million households in Canada, and of those 8 million had regular access to the internet from work, home and/or school. Around 60% of the total households had a computer and internet access at home.I am often asked my secret to motivating employees. With over 20 years experience supervising and managing employees, I have found there is only one real key. That key is you must care about people. It comes so natural to me to ask an employee about his or her family, hobbies, problems, or recent accomplishments that I may be aware of. I’m sorry but this is something you can’t train people to do. You can, however, promote an atmosphere that encourages this type of employer to employee relationship.With the politically correct climate today, it is far easier to treat your employees as just that; employees. By asking questions or enga Ok, so now we know how many households had access to the internet, but what were they using it for? Almost 90% used the internet for browsing, but more importantly for our discussion- 34% used the internet for purchasing goods and services, and by the way, that’s almost double 1999 figures for purchasing goods and services on the internet. Industry Canada reports that in 2000, Canadian ecomme Not Sold On Sales? ess at home.It takes sales to sell and grow your small business idea. Most small business owners didn’t start their business because they wanted to be in sales. If that were true, they could have just started a “rep” company or gone to work as a sales representative. It will take a sales effort to promote your small business idea and to create sales for your small business. In either case, getting good at sales is critical to the success and profitability of your small business. Some tips to sell you on getting good at sales.Embrace the concept that a sale is mutually beneficial. Every sale is an agreement between two parties about how fe Ok, so now we know how many households had access to the internet, but what were they using it for? Almost 90% used the internet for browsing, but more importantly for our discussion- 34% used the internet for purchasing goods and services, and by the way, that’s almost double 1999 figures for purchasing goods and services on the internet. Industry Canada reports that in 2000, Canadian ecomme How to Analyze Oil Analysis Reports d the internet for purchasing goods and services, and by the way, that’s almost double 1999 figures for purchasing goods and services on the internet.The oil analysis report is a vital tool for a smooth running operation. Going deeper than the report summaries and knowing how to analyze the oil analysis report can help prevent equipment breakdown and unnecessary equipment teardowns.Interpreting an Oil Analysis Report When all else fails, read the instructions. This is the well established rule of last resort; whether we are putting together a child’s toy or trying to operate the latest electronic device. The oil analysis reports are the instructions for smooth running equipments.Instruction manuals written today are reduced to five quick start steps with big pic Industry Canada reports that in 2000, Canadian ecommerce sales were $7.2 billion, a whopping 73% increase over 1999 numbers. And no, it’s not a typo, it really is $7.2 BILLION! I’d say there’s a pattern brewing—internet usage and sales are increasing rapidly. And, according to Industry Canada, Canada captured only about 4% of global e-commerce in 2000. Now, numbers may not be my strong suit, so feel free to correct me if I’m wrong, but doesn’t that mean there was 180 billion dollars spent globally in ecommerce? Let’s look for a moment to the United States. www.tamingthebeast.net reports statistics and forecasts collected during December 2001—157million online users forecast to spend $47.8 billion in online retail revenue in 2002. By 2006, the forecast is 210 million users spending $130 billion in retail revenue. The numbers alone will probably convince many peop
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