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Actual for You - Part II: Reasons 9-16 - Of The 25 Reasons Why A Franchise Is Better Than Other Small Business Models
The fastest way to de-motivate your very best sales people is to sit them in a room and go over inane things that they already know and could probably teach better in your industry sub-sector than the outside sales trainer that you brought in.Sure refresher courses are good, but in this case sitting a great company salesman in a room with novices in a mandatory format makes no sense. If you want to re-train them or refresh them on fundamentals, give them some
11. Most franchisers offer ongoing supervision and consulting. This means when you open your doors for business, someone will be there to hire the initial work force, train them and help s
Like every beginner, I have thought you could beat, pummel and thrash an idea into existence. Under such treatment, of course, any decent idea folds up its paws, turns on its back, fixes its eyes on eternity, and dies.- Ray BradburyThis is a key rule; create a contract with your subordinate that simply says: Your subordinates get the credit when things go well and you will take all the blame when things go wrong. The main reason subordinates will not
Part II: Reasons 9-16
9. As a franchise owner, you have collective buying power. This is an increasingly greater advantage because there are more conglomerates and larger companies today than there were just 5 years ago. The small business person really can not compete with conglomerates to lower his/her cost. Because small businesses typically buy supplies and services in much smaller quantities, their per item cost and service usage cost is higher which can lower profit potential. When you become a franchisee, you have the collective buying power of the entire franchise network. Therefore, you will receive much lower prices for goods and/or services.
10. Initial training is provided for operating personnel, which is very important. Before actual business operations begin, a complete and extensive training program is provided by the franchiser.
11. Most franchisers offer ongoing supervision and consulting. This means when you open your doors for business, someone will be there to hire the initial work force, train them and help so
In previous articles, I've shared with you the value and importance of qualifying every lead you receive. Ideally, you'll have a lead generation system that helps you do this, but how exactly do you qualify leads?How you qualify leads is critical to lead quality. In my coaching programs, I share literally hundreds of ways to qualify business-to-business leads, too many to list here, but at least start by...Creating a profile of buyers -- You
Part II: Reasons 9-16
9. As a franchise owner, you have collective buying power. This is an increasingly greater advantage because there are more conglomerates and larger companies today than there were just 5 years ago. The small business person really can not compete with conglomerates to lower his/her cost. Because small businesses typically buy supplies and services in much smaller quantities, their per item cost and service usage cost is higher which can lower profit potential. When you become a franchisee, you have the collective buying power of the entire franchise network. Therefore, you will receive much lower prices for goods and/or services.
10. Initial training is provided for operating personnel, which is very important. Before actual business operations begin, a complete and extensive training program is provided by the franchiser.
11. Most franchisers offer ongoing supervision and consulting. This means when you open your doors for business, someone will be there to hire the initial work force, train them and help s
Last Thursday I turned the subject of the article “The Medium vs. the Message” into a 20-minute speech, which I delivered to one of my Toastmasters clubs. At the beginning of the speech, I had everyone in the audience create a fake business card with their name and their current career listed on it. Then at the end of the speech, I had them do it again, and of course the results were different because people were thinking differently about their careers.It’s
10. Initial training is provided for operating personnel, which is very important. Before actual business operations begin, a complete and extensive training program is provided by the franchiser.
11. Most franchisers offer ongoing supervision and consulting. This means when you open your doors for business, someone will be there to hire the initial work force, train them and help s
I’ve said it in a hundred training workshops. Listening is important. I don’t know why I say it – everyone already knows it. Whether talking to leaders, coaches, trainers, meeting facilitators, plant operators or anyone else, I’m sure the reaction is the same.“Duh, Kevin, that’s profound.”I believe we all know how to be great listeners when we really want to be. Times like: on a second date, when comforting someone who is hurting, when helping some
10. Initial training is provided for operating personnel, which is very important. Before actual business operations begin, a complete and extensive training program is provided by the franchiser.
11. Most franchisers offer ongoing supervision and consulting. This means when you open your doors for business, someone will be there to hire the initial work force, train them and help s
There are many definitions for presentations. When you present there are also many different modes you can focus on. Are you a facilitator or an educator? The mode of facilitator is often misused in the corporate world and interchanged with words like trainer and educator. Facilitation is an exceptional skill, once you learn this skill you can boost your productivity and it can make you a better presenter.A true facilitator is all about creating an environme
11. Most franchisers offer ongoing supervision and consulting. This means when you open your doors for business, someone will be there to hire the initial work force, train them and help solve problems as they develop. This is a valuable learning experience for you. Eliminating problems before they impact your earnings, saves you time, money and effort. This cost reduction increases your profit potential.
12. You will also receive local and national advertising programs. Most franchisers will give you a local advertising program you can implement immediately. Normally, your advertising program is professionally designed with the high profile of large scale national advertising. This gives you an edge over local competition.
13. Many franchisers provide point of sale advertising; such as ceiling mobiles, posters, etc. These are expensive to develop and they are very helpful in creating that extra point of sale impetus that can increase your overall profit potential. The sophisticated advertising material franchisers provide gives you a much better business image and identity.
14. There is also uniform packaging. The franchiser has already worked out the best size and type of packaging. This is a tremendous savings in time and money. Plus, trial and error has been eliminated for you. For instance, a food product package may need a certain treatment to res
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