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    h a huge smile, satisfied knowing it was going to be great weekend.

    If I had not found my potato, my craving would have subsided and lunch would have turned my cravings to a taco or pizza an

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    Over the weekend I found myself in a small town of about 118 people. It was early in the morning and I wanted to fix breakfast. My idea for breakfast that morning was eggs and potatoes fixed my way. Going to a restaurant was out of the question. I had a skillet ready to heat with a few eggs, cheese but no potatoes. There were, as I found out, only three locations I might find a potato for sale in this small town. I gathered my three recommendations and began my potato quest. After going to the first two and coming up empty, I was concerned that my craving wasn’t going to be satisfied. I pulled up to the small store, Apple Annie’s, which incidentally was also the post office and video rental location. I found my potato and retrieved it for 80 cents. I walked out of there with a huge smile, satisfied knowing it was going to be great weekend.

    If I had not found my potato, my craving would have subsided and lunch would have turned my cravings to a taco or pizza and

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    y. Going to a restaurant was out of the question. I had a skillet ready to heat with a few eggs, cheese but no potatoes. There were, as I found out, only three locations I might find a potato for sale in this small town. I gathered my three recommendations and began my potato quest. After going to the first two and coming up empty, I was concerned that my craving wasn’t going to be satisfied. I pulled up to the small store, Apple Annie’s, which incidentally was also the post office and video rental location. I found my potato and retrieved it for 80 cents. I walked out of there with a huge smile, satisfied knowing it was going to be great weekend.

    If I had not found my potato, my craving would have subsided and lunch would have turned my cravings to a taco or pizza an

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    sale in this small town. I gathered my three recommendations and began my potato quest. After going to the first two and coming up empty, I was concerned that my craving wasn’t going to be satisfied. I pulled up to the small store, Apple Annie’s, which incidentally was also the post office and video rental location. I found my potato and retrieved it for 80 cents. I walked out of there with a huge smile, satisfied knowing it was going to be great weekend.

    If I had not found my potato, my craving would have subsided and lunch would have turned my cravings to a taco or pizza an

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    ed. I pulled up to the small store, Apple Annie’s, which incidentally was also the post office and video rental location. I found my potato and retrieved it for 80 cents. I walked out of there with a huge smile, satisfied knowing it was going to be great weekend.

    If I had not found my potato, my craving would have subsided and lunch would have turned my cravings to a taco or pizza an

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    h a huge smile, satisfied knowing it was going to be great weekend.

    If I had not found my potato, my craving would have subsided and lunch would have turned my cravings to a taco or pizza and the importance of a potato would have been a distance memory. This is an example of how customers are with their needs and their timing when it comes to things we sell or offer. Prospects will look to trusted recommendations and engage in a quest to satisfy their wants. It will be important to them at that time, in that moment but the craving won’t last forever.

    Timing and cravings

    Our customers don’t always buy something because they need it, but they will buy because they WANT it. It is a wise salesperson who can turn a customer’s need into a WANT. Take my potato example. I didn’t need the potato, I WANTED it and I WANTED it really bad. It was a craving that drove me to three different locations and I would have paid more than 80 cents for the potato.

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