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    It doesn’t matter what sport championship we are watching, strategies are being mapped by each team playing. Who do you think will win the championship? My belief is that a good defense always beats the offense. However, if we asked the same question about sales, what would be the answer? Is it better to have a strong offensive strategy? Does a d
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    are being mapped by each team playing. Who do you think will win the championship? My belief is that a good defense always beats the offense. However, if we asked the same question about sales, what would be the answer? Is it better to have a strong offensive strategy? Does a
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    championship? My belief is that a good defense always beats the offense. However, if we asked the same question about sales, what would be the answer? Is it better to have a strong offensive strategy? Does a
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    the answer? Is it better to have a strong offensive strategy? Does a defensive strategy make more sense? These are questions we’ll be looking at in this article.

    Why the Defense Sales Strategy Wins
    Defensive strategic sales teams win! I have witnessed business growth where there was virtually no proactive marketing, such as prom

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