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    t does, and who itsmarket is so that the hiring company can place your experience in relation to what they are looking for.

    Failure to do this isn’t likely to get you screened out, as some other resume sins will. But part of

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    One of the most overlooked ways in using a resume to sell yourself is failing to identify the companies for which you have worked.

    "Identify the companies?" You say. "But I do! How could I write my resume and not name the companies?"

    Right. But unless you worked for UPS or Macy`s or FedEx, the company name indicates nothing. The majority of job seekers neglect to describe their employers. Even professional r?sum? writers often fail to provide company descriptions in rewrites for their clients. And the only thing this accomplishes is to leave the interviewer with a big question mark about the context of your skills.

    If you are working in a highly specialized, niche industry, perhaps each company knows the others. If you’re searching locally, a prospective employer may be aware of the company you are leaving. But don’t assume so. Your objective is to give an idea of the size of the company, what it does, and who itsmarket is so that the hiring company can place your experience in relation to what they are looking for.

    Failure to do this isn’t likely to get you screened out, as some other resume sins will. But part of t

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    panies?"

    Right. But unless you worked for UPS or Macy`s or FedEx, the company name indicates nothing. The majority of job seekers neglect to describe their employers. Even professional r?sum? writers often fail to provide company descriptions in rewrites for their clients. And the only thing this accomplishes is to leave the interviewer with a big question mark about the context of your skills.

    If you are working in a highly specialized, niche industry, perhaps each company knows the others. If you’re searching locally, a prospective employer may be aware of the company you are leaving. But don’t assume so. Your objective is to give an idea of the size of the company, what it does, and who itsmarket is so that the hiring company can place your experience in relation to what they are looking for.

    Failure to do this isn’t likely to get you screened out, as some other resume sins will. But part of

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    pany descriptions in rewrites for their clients. And the only thing this accomplishes is to leave the interviewer with a big question mark about the context of your skills.

    If you are working in a highly specialized, niche industry, perhaps each company knows the others. If you’re searching locally, a prospective employer may be aware of the company you are leaving. But don’t assume so. Your objective is to give an idea of the size of the company, what it does, and who itsmarket is so that the hiring company can place your experience in relation to what they are looking for.

    Failure to do this isn’t likely to get you screened out, as some other resume sins will. But part of

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    ustry, perhaps each company knows the others. If you’re searching locally, a prospective employer may be aware of the company you are leaving. But don’t assume so. Your objective is to give an idea of the size of the company, what it does, and who itsmarket is so that the hiring company can place your experience in relation to what they are looking for.

    Failure to do this isn’t likely to get you screened out, as some other resume sins will. But part of

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    t does, and who itsmarket is so that the hiring company can place your experience in relation to what they are looking for.

    Failure to do this isn’t likely to get you screened out, as some other resume sins will. But part of the science of finding your perfect job is to stand out from the crowd. In the multitudes of job seekers who don’t provide a clue about their employers, a prospective employer will appreciate – and remember - that you did.

    And if he chooses to bring you in, he won’t have to clarify the context of your previous experience - possibly finishing the interview on a courtesy basis only. A company description should read something like any of these examples:

    • Publicly held company with 400+ branch offices nationwide selling retail home furnishings
    • Twelve-person consulting company serving primarily the high-end restaurant market within a 100-mile radius
    • Leading manufacturer/distributor of educational toys for children with annual revenues of $1.5m

    Unfortunately, inertia is often a big factor in resume screening. Contrary to popular opinion, every word of every resume is not read.

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