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Actual for You - Writing a Press Release: How to Write Quotes
I coach many business people who struggle with stress management in December and January that is entirely avoidable.One of my more effective clients us
If you are having trouble coming up with a quote, try interviewing yourself. I often use this technique when I need
What is a package any way? We all know it conveys a product from point A to point B. Besides the obvious of getting it there undamaged or not broken, what's a
Quoting yourself may seem unnatural to you at first, but it’s what every reporter expects. Your quote should be about the information in the press release, not about how great you are. As I always say, the key to getting publicity is to build your story around information, not around yourself.
A good quote: “This tip is the single best advice for homeowners,” said local attorney Nicole Jones.
A bad quote: “I am the best lawyer in town,” Ms. Jones said.
If you are having trouble coming up with a quote, try interviewing yourself. I often use this technique when I need t
For the last year I have monitored the declining financial condition of SCO as they bleed away cash on both ill-advised litigation and ill-conceived products
Quoting yourself may seem unnatural to you at first, but it’s what every reporter expects. Your quote should be about the information in the press release, not about how great you are. As I always say, the key to getting publicity is to build your story around information, not around yourself.
A good quote: “This tip is the single best advice for homeowners,” said local attorney Nicole Jones.
A bad quote: “I am the best lawyer in town,” Ms. Jones said.
If you are having trouble coming up with a quote, try interviewing yourself. I often use this technique when I need
In a rapidly growing tea industry, a variety of companies are looking to expand their product base by adding a line of private label teas. Though this choice
A good quote: “This tip is the single best advice for homeowners,” said local attorney Nicole Jones.
A bad quote: “I am the best lawyer in town,” Ms. Jones said.
If you are having trouble coming up with a quote, try interviewing yourself. I often use this technique when I need
Many of today's top business leaders are choosing business jets as they're primary means for air travel. It's no surprise that with all the headaches and inc
A good quote: “This tip is the single best advice for homeowners,” said local attorney Nicole Jones.
A bad quote: “I am the best lawyer in town,” Ms. Jones said.
If you are having trouble coming up with a quote, try interviewing yourself. I often use this technique when I need
Opportunity driven entrepreneurs view areas of opportunity with the customer, then the market in mind. We analyze the market, and take due diligence to deter
If you are having trouble coming up with a quote, try interviewing yourself. I often use this technique when I need to come up with an appropriate quote. Think, "What would a reporter ask me?" Probably something about why you are doing what you are doing, what the significance of it is, or how it will change the lives of your readers.
It’s often helpful to quote (with consent) clients, customers, colleagues, other experts in your area who complement your story. It shows the reporter there’s more to the story than some hot air blowing their way. And it makes it easier for them to assemble a complete story.
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