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Actual for You - Five Ways To Improve The Accuracy of Your Media Releases
Meet George Glover. Practical, quirky, intelligent, down to earth and last but not least, chairman/CEO of BayStar Hotels, a company that develops, acquires, operates and sells hotels in the United States.
Always double and triple check dates, numbers, contact details, and people's names once you've written the release.
4) Another Opinion
Always get someone else to read and re-read your release. A fresh set of eyes can often pick up mistakes and
Real estate signs are considered one of the oldest and best forms of advertising for homes available for sale. Real estate signs are mostly produced using vinyl, which is a long-lasting material available in sp
It can cause millions in lost sales, damage your reputation forever and cost you political elections.
Just take the case of Western Australia's last state election. A missing zero in a media release on the costing of a water canal development just days before the election most certainly contributed to a loss of voter confidence at a critical time.
Even seasoned professionals can make mistakes. So what can you do to prevent costly and embarrasing errors?
If you follow these five easy steps you'll never have to take chances with media releases again.
1) Get It Right First Time
Whatever your original source of information is, always get it right first time. Incorrect information will just be repeated. In your news release and then by the media.
2) Print It Out Hardcopy
Because we read electrons on a screen and not ink, we skim read, blink more, have less concentration and often overlook mistakes.
Print out a hard copy and read.
3) Double Check In The Release
Always double and triple check dates, numbers, contact details, and people's names once you've written the release.
4) Another Opinion
Always get someone else to read and re-read your release. A fresh set of eyes can often pick up mistakes and i
If you offer formalized training, whether for your company employees or as a paid expert whose business is professional education seminars, it's important to assure that the entire process runs smoothly through
Even seasoned professionals can make mistakes. So what can you do to prevent costly and embarrasing errors?
If you follow these five easy steps you'll never have to take chances with media releases again.
1) Get It Right First Time
Whatever your original source of information is, always get it right first time. Incorrect information will just be repeated. In your news release and then by the media.
2) Print It Out Hardcopy
Because we read electrons on a screen and not ink, we skim read, blink more, have less concentration and often overlook mistakes.
Print out a hard copy and read.
3) Double Check In The Release
Always double and triple check dates, numbers, contact details, and people's names once you've written the release.
4) Another Opinion
Always get someone else to read and re-read your release. A fresh set of eyes can often pick up mistakes and
Have you ever wondered why candy bar fundraisers always seem so popular? It is because Americans love to eat chocolate. Billions of pounds of candy bars are consumed each year in America so why not employee A
If you follow these five easy steps you'll never have to take chances with media releases again.
1) Get It Right First Time
Whatever your original source of information is, always get it right first time. Incorrect information will just be repeated. In your news release and then by the media.
2) Print It Out Hardcopy
Because we read electrons on a screen and not ink, we skim read, blink more, have less concentration and often overlook mistakes.
Print out a hard copy and read.
3) Double Check In The Release
Always double and triple check dates, numbers, contact details, and people's names once you've written the release.
4) Another Opinion
Always get someone else to read and re-read your release. A fresh set of eyes can often pick up mistakes and
Business organizations all across the globe are deploying Six Sigma concepts and techniques for improving the quality of their products or services. This has created the need to educate employees about the vari
2) Print It Out Hardcopy
Because we read electrons on a screen and not ink, we skim read, blink more, have less concentration and often overlook mistakes.
Print out a hard copy and read.
3) Double Check In The Release
Always double and triple check dates, numbers, contact details, and people's names once you've written the release.
4) Another Opinion
Always get someone else to read and re-read your release. A fresh set of eyes can often pick up mistakes and
What sort of customer service is required when working on very important defense contractor projects? Well believe it or not customer service can make or break your company and many Military Career Men and Wome
Always double and triple check dates, numbers, contact details, and people's names once you've written the release.
4) Another Opinion
Always get someone else to read and re-read your release. A fresh set of eyes can often pick up mistakes and improve.
5) Sleep On It
Sometimes we get so close to something that we skim over. Putting a release down for a period of time or even sleeping on it can provide a fresh perspective.
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