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Actual for You - Networking Meetings - Refer, Refer and Be Referred - The Referral Matrix
The journey of lingerie from 'cotte' to trendy intimatewearThe existence of lingerie is as old as the existence of women who wear it. In the middle ages things were easygoing as women wore various corset-like alternatives like the cotte, the bliaunt and the surcot, which move on easily over their dresses and hold the breasts firmly. Wearing unde
4) Choose 3 different, strong, colors. One represents 'Told', another for 'Sold' and the third for 'Referred'
5) When you tell a contact about one of your products; have supplied informatio
One of the most important aspects of running an office properly is record keeping. Your office cannot run properly without the backup of past files. Outfitting your office with a modular filing system can easily and affordably keep your records at arms reach. Most offices will conduct a spring cleaning at the end of every year to pull files from the pr
But does everyone know EVERYTHING about you? And do you know ALL there is to know about your contacts?
You need to know all this if you are going to seize every opportunity to build even stronger business relationships…
Create Your Referral Matrix
The simplest way to keep an eye on what is developing is to create a Referral Matrix. The concept is very simple. The Referral Matrix gives you an 'At-a-Glance' picture of your business relationships progress.
You'll do this for your own contacts and services/products and another for your contacts products.
Let's start with your services and products.
1) Take a piece of paper.
2) Draw a grid shape. You need enough columns going across to list all your products and services in the top row; show one in each.
3) In the first column of the rows going down list your contacts.
4) Choose 3 different, strong, colors. One represents 'Told', another for 'Sold' and the third for 'Referred'
5) When you tell a contact about one of your products; have supplied information
Does anyone remember that book “Built to Last” done y the Stanford class and professor? Well change that to “Built to Merge.” My grandfather was personal friends with Bill Hewlett and David Packard and I bet they would not have wanted this merger with Compaq either. It is interesting that one night about 3 in the morning I was reading that book and dec
You need to know all this if you are going to seize every opportunity to build even stronger business relationships…
Create Your Referral Matrix
The simplest way to keep an eye on what is developing is to create a Referral Matrix. The concept is very simple. The Referral Matrix gives you an 'At-a-Glance' picture of your business relationships progress.
You'll do this for your own contacts and services/products and another for your contacts products.
Let's start with your services and products.
1) Take a piece of paper.
2) Draw a grid shape. You need enough columns going across to list all your products and services in the top row; show one in each.
3) In the first column of the rows going down list your contacts.
4) Choose 3 different, strong, colors. One represents 'Told', another for 'Sold' and the third for 'Referred'
5) When you tell a contact about one of your products; have supplied informatio
If you are worried about the risks associated with starting a business on your own, then you are on the right page! Franchising is just what the doctor ordered for those willing to ride on the back of well established, successful brands.So, what are the advantages of franchising? Bet you’ll give a serious thought to buying a franchise after re
You'll do this for your own contacts and services/products and another for your contacts products.
Let's start with your services and products.
1) Take a piece of paper.
2) Draw a grid shape. You need enough columns going across to list all your products and services in the top row; show one in each.
3) In the first column of the rows going down list your contacts.
4) Choose 3 different, strong, colors. One represents 'Told', another for 'Sold' and the third for 'Referred'
5) When you tell a contact about one of your products; have supplied informatio
The carwash business is all about customer service and without good customer service you can expect that no customers will ever come back again. If you do a lousy job on someone's car then obviously they are not going to be in any hurry to bring their car back to you next time and pay between $8 for a basic wash up to $20 for the executive deluxe spec
1) Take a piece of paper.
2) Draw a grid shape. You need enough columns going across to list all your products and services in the top row; show one in each.
3) In the first column of the rows going down list your contacts.
4) Choose 3 different, strong, colors. One represents 'Told', another for 'Sold' and the third for 'Referred'
5) When you tell a contact about one of your products; have supplied informatio
If you are planning to buy a business some day, or if you already have one, and want to know a secret way to expand quickly without begging a bank or lender for the money, then this article will show you how.I recently did an interview about buying businesses and a guy from Florida emailed the following question in:"I have a small elec
4) Choose 3 different, strong, colors. One represents 'Told', another for 'Sold' and the third for 'Referred'
5) When you tell a contact about one of your products; have supplied information so you know he/she is fully aware of it, mark the color for 'Told' against that company in the column for your product/service. (I usually fill in a third of the box).
6) When a contact has bought a product/service from you add the 'Sold' color – you now have two thirds of the box completed.
7) When a contact recommends you to someone else, 'refers you', fill in the 'Referred' color.
Some of the boxes may have the Told and Referred, but not the Sold color.
Now you can see, at a glance, which of your contacts do not know about some of your products (in which case you can inform them) and, just as importantly, if they have been informed whether they have bought from you or referred you to someone else.
Create a similar chart for each of your 'Hot' networking contacts – those you have a close working relationship with.
By doing this you take a pro-active stance to recommending their services to other people you know AND you'll know if they do something that you may need in the future.
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