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Actual for You - How NOT to be a Networking Numskull
If you have suffered a setback in your business, it can be tough to get back on the proverbial horse. You may have lost confidence in yourself and your abilities. However, the longer you wait to start working once more, the harder it will be to get going again. The following are some tips to help you overcome a setback.Stay Structured A structured schedule can serve as both a reminder and motivator. As the old saying goes “plan your work and work your plan”.Keep Learning Learning new skills can help motivate you. You may choose to take a class that will further develop skills you already have or learn something new entirely. You can participate in formal classes
Phase 4: I recommend this person highly
This is when you can honestly recommend this person to another and put your reputation on the line. This is when you are selling this person to another because you have taken the time to really know them, and they you. Now you are both comfortable in providing the most powerful referral, a personal one.
The more people you get to Phases 2 - 4 then the more powerful your network will become!
And don’t forget a couple of other simple rules when networking. First, always ask how you might be able to help the other
It's a great concept, - and it has a 'cool factor' of 300%!Many people will pop these into their drive just because of image appeal alone. What's really neat is when one is so well done, so informative, so interactive, that everybody wants one.This type of viral marketing can be very effective and create residual traffic to your business. The point I would like to make here is, don't undertake these projects without specific goals in mind. Yes, they are cool, yes, they (themselves) are not that expensive, but without a well done message, or purpose, they lose the 'cool' effect very quickly. The point is to keep interest, no matter what your selling, or annou
If they go, they introduce themselves and hand out their business cards and collect cards from others. Most of these cards are soon lost or tossed, by both parties!
Everyone knows they should network, but have you? Between making your goals for the company, family and other important things in your life there just doesn’t seem to be any time left for networking. I hear this statement from people every day.
Would you make networking a hire priority if it meant an additional $700,000 in income?
It has been shown that by not maintaining and building your network you will be leaving a significant amount of money on the table. More than 80% of all jobs come from networking.
Statistics show that the average person will have twelve or more jobs in their career with an average three year tenure in each. In addition, establishing a network when you are in transition typically takes at least 4-6 months. If you make an average of $100,000 a year and have to re-build your network for each new opportunity, you will be walking away from 48-72 months of income. That adds up to as much as $700,000 of lost income, not including the potential investment income that could have been yielded.
Instead, let’s build a Career Networking Strategy to maximize the benefits for all.
Phase 1: the Introduction or Contact
What most people do not understand is that this is NOT networking, these are introductions or contacts. They are no more valuable than that person you met for the first time at the company Christmas party.
Phase 2: Get to Know the other person
So, what to do? Take the first, real networking step and start contacting those people who gave you their business cards. You know, the ones you don’t remember! Set up a coffee or lunch meeting and start to “get to know” one another, the first step in networking.
Once you get to know this person you can make a judgment if you should get to know them better. If you decide it would be mutually beneficial to go forward, then start building a relationship. Relationships are what make networking a valuable and rewarding process. We do business with those we have relationships with!
Phase 3: I know the other person
This is when someone asks you about another person and you can say “Yes, I know him/her.” And, you can tell a little about their background and expertise. But, you wouldn’t put your reputation on the line for this person.
Phase 4: I recommend this person highly
This is when you can honestly recommend this person to another and put your reputation on the line. This is when you are selling this person to another because you have taken the time to really know them, and they you. Now you are both comfortable in providing the most powerful referral, a personal one.
The more people you get to Phases 2 - 4 then the more powerful your network will become!
And don’t forget a couple of other simple rules when networking. First, always ask how you might be able to help the other
Your brand is your promise of value. It is often said that good brands have three primary characteristics: they are authentic, consistent, and differentiated. Of the three characteristics, staying consistent may be the hardest thing to do.The challenge resides with people and discipline. Unfortunately, as your firm grows it becomes harder and harder to keep your brand consistent since everyone needs to believe in and support the brand. All employees must sing the same song, so to speak. They must honor the brand by using the same tag line, by treating customers with a minimum of respect, by using the same logo, and by dressing appropriately in the work environment. In practice,
Would you make networking a hire priority if it meant an additional $700,000 in income?
It has been shown that by not maintaining and building your network you will be leaving a significant amount of money on the table. More than 80% of all jobs come from networking.
Statistics show that the average person will have twelve or more jobs in their career with an average three year tenure in each. In addition, establishing a network when you are in transition typically takes at least 4-6 months. If you make an average of $100,000 a year and have to re-build your network for each new opportunity, you will be walking away from 48-72 months of income. That adds up to as much as $700,000 of lost income, not including the potential investment income that could have been yielded.
Instead, let’s build a Career Networking Strategy to maximize the benefits for all.
Phase 1: the Introduction or Contact
What most people do not understand is that this is NOT networking, these are introductions or contacts. They are no more valuable than that person you met for the first time at the company Christmas party.
Phase 2: Get to Know the other person
So, what to do? Take the first, real networking step and start contacting those people who gave you their business cards. You know, the ones you don’t remember! Set up a coffee or lunch meeting and start to “get to know” one another, the first step in networking.
Once you get to know this person you can make a judgment if you should get to know them better. If you decide it would be mutually beneficial to go forward, then start building a relationship. Relationships are what make networking a valuable and rewarding process. We do business with those we have relationships with!
Phase 3: I know the other person
This is when someone asks you about another person and you can say “Yes, I know him/her.” And, you can tell a little about their background and expertise. But, you wouldn’t put your reputation on the line for this person.
Phase 4: I recommend this person highly
This is when you can honestly recommend this person to another and put your reputation on the line. This is when you are selling this person to another because you have taken the time to really know them, and they you. Now you are both comfortable in providing the most powerful referral, a personal one.
The more people you get to Phases 2 - 4 then the more powerful your network will become!
And don’t forget a couple of other simple rules when networking. First, always ask how you might be able to help the other
Yes, entrepreneurs need to think big. Depending on what you want for your business, the first thing is to think it is possible. In 1961 when Dick Cabela stumbled across some fishing fly lures when he was attending a furniture show in Chicago, he thought he could have a little side business selling those lures. He put a classified in the paper that advertised: "fly fishing lures 5 for $1.00". But there were no takers.In the modern day scenario, we would have put an ad on one of the sites on the internet. Then, the main turning point would be, do we store them away in the garage because we tried and they did not sell, or do we try again. Fortunately, Dick tried again. This time he
Instead, let’s build a Career Networking Strategy to maximize the benefits for all.
Phase 1: the Introduction or Contact
What most people do not understand is that this is NOT networking, these are introductions or contacts. They are no more valuable than that person you met for the first time at the company Christmas party.
Phase 2: Get to Know the other person
So, what to do? Take the first, real networking step and start contacting those people who gave you their business cards. You know, the ones you don’t remember! Set up a coffee or lunch meeting and start to “get to know” one another, the first step in networking.
Once you get to know this person you can make a judgment if you should get to know them better. If you decide it would be mutually beneficial to go forward, then start building a relationship. Relationships are what make networking a valuable and rewarding process. We do business with those we have relationships with!
Phase 3: I know the other person
This is when someone asks you about another person and you can say “Yes, I know him/her.” And, you can tell a little about their background and expertise. But, you wouldn’t put your reputation on the line for this person.
Phase 4: I recommend this person highly
This is when you can honestly recommend this person to another and put your reputation on the line. This is when you are selling this person to another because you have taken the time to really know them, and they you. Now you are both comfortable in providing the most powerful referral, a personal one.
The more people you get to Phases 2 - 4 then the more powerful your network will become!
And don’t forget a couple of other simple rules when networking. First, always ask how you might be able to help the other
How would a consultant use a one-sheet?A one-sheet can serve many purposes whether you are consulting, or promoting an item. This document contains a quick synopsis of the organization and what the company can do for the client.The one-sheet is also called a sell sheet because it is a summary of the services and benefits of buying your services. The words used must be precise and to the point without all the fluff of other types of documents.Here are the steps in preparing a good one sheet:Step one – place your photo or a photo that represents your organization. People relate to photos so make sure yours is on this document. Remember companies do not buy, in
Once you get to know this person you can make a judgment if you should get to know them better. If you decide it would be mutually beneficial to go forward, then start building a relationship. Relationships are what make networking a valuable and rewarding process. We do business with those we have relationships with!
Phase 3: I know the other person
This is when someone asks you about another person and you can say “Yes, I know him/her.” And, you can tell a little about their background and expertise. But, you wouldn’t put your reputation on the line for this person.
Phase 4: I recommend this person highly
This is when you can honestly recommend this person to another and put your reputation on the line. This is when you are selling this person to another because you have taken the time to really know them, and they you. Now you are both comfortable in providing the most powerful referral, a personal one.
The more people you get to Phases 2 - 4 then the more powerful your network will become!
And don’t forget a couple of other simple rules when networking. First, always ask how you might be able to help the other
(Note to reader: This is the actual story as created and told by Glenn Harrington of the Harrington Newsletter Company. Other renditions of this story are in circulation, especially in Western Canada. This is the original.)Lynne and Dave are two successful retail investment advisors, both of whom used a Harrington newsletter, and one of whom remains a successful investment advisor.Lynne issued a Harrington newsletter for five bull-market years, then stopped it when the stock market turned in a bear run. She retired a few months later. Dave’s story has a rebound, but not of the stock market. He really found the source of resilience in client relationships – heart.Th
Phase 4: I recommend this person highly
This is when you can honestly recommend this person to another and put your reputation on the line. This is when you are selling this person to another because you have taken the time to really know them, and they you. Now you are both comfortable in providing the most powerful referral, a personal one.
The more people you get to Phases 2 - 4 then the more powerful your network will become!
And don’t forget a couple of other simple rules when networking. First, always ask how you might be able to help the other person. If you give, then you will receive. And, surprise, it is not as hard or time consuming as you may think.
Second, create interest in yourself when you first meet someone. How? Start by having a very short statement or ‘hook’ phrase that creates interest for the listener. You know, the answer to the question ‘what do you do’? Why? You only have 10-15 seconds to capture their interest.
For example, a Vice President of Engineering could just say “I am a Vice President of Engineering”. This is possibly impressive to some but amongst a group of executives, ho-hum, not at all interesting. But a friend of mine who is VP Engineering says, “I am a de-engineering expert”. Instantly he gets the question “what is that”? Now a conversation ensues and the other party will more likely remember this person over most they have met.
Since most people can not come up with a ‘hook’ phrase, try creating a ‘value’ phrase. Determine what it is you really do, what value you bring to a given situation or problem.
Instead of that standard ‘title’ statement, use a statement about the value you bring to an organization or group. For example, “I establish engineering processes that are more efficient, easier to implement, and bring more profit to an organization”.
Isn’t that better? Someone said, “It is not who you know, but who remembers YOU”.
What is an “elevator” speech? I used to think it was something you said while riding an elevator. It is really an expanded ‘value statement’!
Even if you think you never need or want to meet an engineering executive, you would still remember this person over most you meet.
If you want to establish business alliances and personal alliances…,
Get past introductions and start building relationships. You don’t have a network until you have relationships. Shaking hands at an event does not mean you have built a network. Take time to build relationships that will add meaning to both your personal and professional life. Do not wait until it’s too late or you could be walking away from well deserved income.
Ask how you can help the other person, and, don’t forget to make an impression that others will remember!
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