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Actual for You - Six Ways to Make Business Cards Work for You
In the highly professional and business world that you are in, you are constantly called upon to hone your professional skills and attitude. All too often, there is a mismatch between what job you seek and what you ultimately get. In other cases, it is the problem of losing interest and shuffling many jobs to ‘land’ up with the right one.With the increasingly complex business environment and the highly competitive atmosphere, have
Add a note. Maybe you have suggested a useful Web site or other tidbit. Write down the information on the back of one of your cards. Doing so helps
Save the cards you receive. Just as you want others to hang on to your business card, keep the cards you receive handy. If I have a new project, especially if it’s in a new field for me, I’ll thumb through my cards to see if anyone has expertise I can tap into. Sometimes, it could be someone I met a few years ago; sometimes, they are no longer at their organization but I can link to someone else th
When you are called for a job interview, you need to be aware that every step of the way counts for your success. You need to make a great First impression at the Job Interview by controlling your body language. Here are some tips to look for. Practice these suggestions for 10 minutes before you walk in to your interview.1- Dress to kill!2- Stay calm. Wise people are calm.3- Arriving at the reception area. Ask for your
That’s why you need to find ways to get (or get back) on the radar screen. One way is to make maximum use of your business card.
Here are a few suggestions if you need to promote a product or service--or yourself.
Grab people’s attention. Your card does not have to be a one-of-a-kind masterpiece, but in this visual era, it should be more than plain text on a white card. If you are not a designer and can’t afford to hire one, many online companies offer attractive templates—just make sure that the graphics match the professional culture where you are seeking work (e.g., little puppies work for pet-watchers but not corporate speechwriters). Your card should not feel flimsy and it certainly should not have those tiny perforated edges around the sides that indicate it came from your desk-side printer.
Watch the font size. True, a lot of information has to go on a standard 2- by 3.5-inch piece of card stock. But make sure the type size is large enough to read (8 point minimum). Before you order a supply, test a sample with a few people, including those with “middle-aged” eyes. Of course, you’ll want to make sure you have, at a minimum, your name and contact information (phone, e-mail, address), Web site, and your business name or area of expertise. Ask a friend to proof the copy. Better yet, ask a few.
Hand cards out generously, but not indiscriminately. It’s not a contest to attend a networking event or other function and see how many cards you can unload in an hour. On the other hand, remember to exchange cards before the close of a conversation. Give your card to neighbors, friends, service providers, and the people in your community. Although they may not be in a position to hire you, they may know someone who is looking for a great writer or whatever it is you do.
By the way, many cultures, such as the Japanese, have specific rituals for the exchange of cards. If you anticipate doing business in such a situation, read up beforehand so you don’t inadvertently offend the other person by giving or receiving a card in an impolite manner.
Invest in paper clips. Need to send a signed form, an article, or other paper to a client or other contact? Attach your card. That way, they won’t have to dig through their address book or card file to get your phone number or e-mail.
Better yet, attach two or three cards. It’s happened to me that a contact in a large organization is asked to recommend a writer or editor (my specialties). They can pass on your card.
Add a note. Maybe you have suggested a useful Web site or other tidbit. Write down the information on the back of one of your cards. Doing so helps
Save the cards you receive. Just as you want others to hang on to your business card, keep the cards you receive handy. If I have a new project, especially if it’s in a new field for me, I’ll thumb through my cards to see if anyone has expertise I can tap into. Sometimes, it could be someone I met a few years ago; sometimes, they are no longer at their organization but I can link to someone else the
A key characteristic of a successful business is its ability to give clients what they need in a way that keeps them coming back for more. The concept seems easy enough, but how does one actually go about doing it?There is a lot to consider when providing for a client; not only do you have to keep the needs of your sales leads in mind, but you also have to know the limits of your company and your sales associates. It’s a lot to think
Watch the font size. True, a lot of information has to go on a standard 2- by 3.5-inch piece of card stock. But make sure the type size is large enough to read (8 point minimum). Before you order a supply, test a sample with a few people, including those with “middle-aged” eyes. Of course, you’ll want to make sure you have, at a minimum, your name and contact information (phone, e-mail, address), Web site, and your business name or area of expertise. Ask a friend to proof the copy. Better yet, ask a few.
Hand cards out generously, but not indiscriminately. It’s not a contest to attend a networking event or other function and see how many cards you can unload in an hour. On the other hand, remember to exchange cards before the close of a conversation. Give your card to neighbors, friends, service providers, and the people in your community. Although they may not be in a position to hire you, they may know someone who is looking for a great writer or whatever it is you do.
By the way, many cultures, such as the Japanese, have specific rituals for the exchange of cards. If you anticipate doing business in such a situation, read up beforehand so you don’t inadvertently offend the other person by giving or receiving a card in an impolite manner.
Invest in paper clips. Need to send a signed form, an article, or other paper to a client or other contact? Attach your card. That way, they won’t have to dig through their address book or card file to get your phone number or e-mail.
Better yet, attach two or three cards. It’s happened to me that a contact in a large organization is asked to recommend a writer or editor (my specialties). They can pass on your card.
Add a note. Maybe you have suggested a useful Web site or other tidbit. Write down the information on the back of one of your cards. Doing so helps
Save the cards you receive. Just as you want others to hang on to your business card, keep the cards you receive handy. If I have a new project, especially if it’s in a new field for me, I’ll thumb through my cards to see if anyone has expertise I can tap into. Sometimes, it could be someone I met a few years ago; sometimes, they are no longer at their organization but I can link to someone else th
Ask yourself this question: “Do I like what I do for a living?” If you answered “no”, what are you doing about it? Maybe you have a “good” job, but it’s not very rewarding to you personally. Maybe you have job with good pay, but bad hours or worse – a job with good hours, but bad pay. Perhaps you’ve just done your job for too many years, or are excited to work in some of the new careers that just weren’t available when you finished sch
Hand cards out generously, but not indiscriminately. It’s not a contest to attend a networking event or other function and see how many cards you can unload in an hour. On the other hand, remember to exchange cards before the close of a conversation. Give your card to neighbors, friends, service providers, and the people in your community. Although they may not be in a position to hire you, they may know someone who is looking for a great writer or whatever it is you do.
By the way, many cultures, such as the Japanese, have specific rituals for the exchange of cards. If you anticipate doing business in such a situation, read up beforehand so you don’t inadvertently offend the other person by giving or receiving a card in an impolite manner.
Invest in paper clips. Need to send a signed form, an article, or other paper to a client or other contact? Attach your card. That way, they won’t have to dig through their address book or card file to get your phone number or e-mail.
Better yet, attach two or three cards. It’s happened to me that a contact in a large organization is asked to recommend a writer or editor (my specialties). They can pass on your card.
Add a note. Maybe you have suggested a useful Web site or other tidbit. Write down the information on the back of one of your cards. Doing so helps
Save the cards you receive. Just as you want others to hang on to your business card, keep the cards you receive handy. If I have a new project, especially if it’s in a new field for me, I’ll thumb through my cards to see if anyone has expertise I can tap into. Sometimes, it could be someone I met a few years ago; sometimes, they are no longer at their organization but I can link to someone else th
I love people. I enjoy talking with folks from any background (as long as they are respectful and have an open mind). Different political views, religious beliefs, various ethnic origins and a schmorgesborg of interests are what make the world so fascinating. Your spirit comes alive when you meet another human being with whom you can have a captivating discussion.Yet so many walk through life in a protective shell. People try to insu
By the way, many cultures, such as the Japanese, have specific rituals for the exchange of cards. If you anticipate doing business in such a situation, read up beforehand so you don’t inadvertently offend the other person by giving or receiving a card in an impolite manner.
Invest in paper clips. Need to send a signed form, an article, or other paper to a client or other contact? Attach your card. That way, they won’t have to dig through their address book or card file to get your phone number or e-mail.
Better yet, attach two or three cards. It’s happened to me that a contact in a large organization is asked to recommend a writer or editor (my specialties). They can pass on your card.
Add a note. Maybe you have suggested a useful Web site or other tidbit. Write down the information on the back of one of your cards. Doing so helps
Save the cards you receive. Just as you want others to hang on to your business card, keep the cards you receive handy. If I have a new project, especially if it’s in a new field for me, I’ll thumb through my cards to see if anyone has expertise I can tap into. Sometimes, it could be someone I met a few years ago; sometimes, they are no longer at their organization but I can link to someone else th
Finding a job is one of the most stressful situations one can find oneself in. If you are looking to land your first position it can be very intimidating. You have no idea what to expect. Your resume can seem thin and you don’t have many networking contacts.That’s not to say that it is not equally difficult to find a new job for the seasoned professional. Explaining a layoff ( or termination) or time off between jobs can be hard and
Add a note. Maybe you have suggested a useful Web site or other tidbit. Write down the information on the back of one of your cards. Doing so helps
Save the cards you receive. Just as you want others to hang on to your business card, keep the cards you receive handy. If I have a new project, especially if it’s in a new field for me, I’ll thumb through my cards to see if anyone has expertise I can tap into. Sometimes, it could be someone I met a few years ago; sometimes, they are no longer at their organization but I can link to someone else there.
I’ve had people tell me that they had my card for years before they contacted me. All in all, a little business card can have a mighty big rate of return.
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