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Actual for You - URL Everywhere? Offline Marketing For Online Success
For many years I felt that if you scratched any American you were scratching an entrepreneur. This is the country where entrepreneurial activity is most possible and seemingly every citizen has an idea with commercial potential. Sadly, over time, I realized I was wrong. If you scratch most Americans you are most likely scratching a dreamer.The difference between a dream
You never know where your visitors (customers) could come from.
* Your Answering Machine message..."be sure to visit our website at www." Your "On Hold" message..."for additional savings, visit our website at www."
* Include your website business card with every bill you pay! You'll be surprised.
* On a Bus waiting bench. Just your URL, thousands of people keep seeing these every-single-day.
* Engrave the bottoms of your
Women from my generation have been under a ceiling of money myths and those myths need to be broken in order for us to be free to become as wealthy as we have ability. Let's think to ourselves: "What is my wealth image and how has this money myth affected my inner image about wealth?"My very favorite movie when I was a little girl was "Cinderella" (the Dis
I know many of you are going to think this is common sense, but how many of these are you using? Your web address should be on every piece of anything your business does, period.
Your customers can come from anywhere, at anytime. Yep, the airport at 3:32 a.m., or how about the car behind you?
Below is a list of some of the obvious and the not so obvious places you should be advertising your website. Some of them cost you nothing, most of them cost you very little. Do you want more customers than your competitors? Then put yourself 'out there' - more than your competition! You'll be surprised at how much traffic you can directly generate.
Hopefully you are using all of this first set...
* Invoices - Make sure, or get it on your next re-order.
* Statements - Another one, get it printed!
* Business Cards - Every card should have the website address and appropriate e-mail address. Letterhead - Right after your address should be your web address.
* Envelopes - This all goes to Branding effectively and getting people to your site.
* Company Vehicles - Often overlooked, but I thought I would add it here... don't forget these!
* Corrugate Products - Each and every package or product you ship should have your web address either stamped on it (cheap) or printed on the next run.
* Everything you publish with your company name should also carry your URL. Your Holiday cards for example...
* Advertising - It amazes me not only how much business spends on print advertising, but how many of them do not include their web address in the Ads. It's 'way' better than your phone number at 5:00 a.m. Saturday morning? You already pay to print everything, just be sure you're adding the line: www.we are real.com
Do you have all of those? Good job! Now try these...
You never know where your visitors (customers) could come from.
* Your Answering Machine message..."be sure to visit our website at www." Your "On Hold" message..."for additional savings, visit our website at www."
* Include your website business card with every bill you pay! You'll be surprised.
* On a Bus waiting bench. Just your URL, thousands of people keep seeing these every-single-day.
* Engrave the bottoms of your
Things are moving fast and I bet you have seen exhibitions in your life, while promoting your products and services or as visitor.It is part of a company’s marketing to reevaluate the situation every year and decide whether to do it or not, since the cost effectiveness of an exhibition is usually not that projected. However, what pushes them to do it again and again is
Hopefully you are using all of this first set...
* Invoices - Make sure, or get it on your next re-order.
* Statements - Another one, get it printed!
* Business Cards - Every card should have the website address and appropriate e-mail address. Letterhead - Right after your address should be your web address.
* Envelopes - This all goes to Branding effectively and getting people to your site.
* Company Vehicles - Often overlooked, but I thought I would add it here... don't forget these!
* Corrugate Products - Each and every package or product you ship should have your web address either stamped on it (cheap) or printed on the next run.
* Everything you publish with your company name should also carry your URL. Your Holiday cards for example...
* Advertising - It amazes me not only how much business spends on print advertising, but how many of them do not include their web address in the Ads. It's 'way' better than your phone number at 5:00 a.m. Saturday morning? You already pay to print everything, just be sure you're adding the line: www.we are real.com
Do you have all of those? Good job! Now try these...
You never know where your visitors (customers) could come from.
* Your Answering Machine message..."be sure to visit our website at www." Your "On Hold" message..."for additional savings, visit our website at www."
* Include your website business card with every bill you pay! You'll be surprised.
* On a Bus waiting bench. Just your URL, thousands of people keep seeing these every-single-day.
* Engrave the bottoms of your
It’s a sad fact that four out of five businesses will fold within the first five years of operation. And the number one reason they will do so is because of poor. or non-existent, advertising or promotion. Assuming they have a sensible product or service at a reasonable price, they should be able to survive. Yet, many small. or start-up enterprises, will spend all their
* Envelopes - This all goes to Branding effectively and getting people to your site.
* Company Vehicles - Often overlooked, but I thought I would add it here... don't forget these!
* Corrugate Products - Each and every package or product you ship should have your web address either stamped on it (cheap) or printed on the next run.
* Everything you publish with your company name should also carry your URL. Your Holiday cards for example...
* Advertising - It amazes me not only how much business spends on print advertising, but how many of them do not include their web address in the Ads. It's 'way' better than your phone number at 5:00 a.m. Saturday morning? You already pay to print everything, just be sure you're adding the line: www.we are real.com
Do you have all of those? Good job! Now try these...
You never know where your visitors (customers) could come from.
* Your Answering Machine message..."be sure to visit our website at www." Your "On Hold" message..."for additional savings, visit our website at www."
* Include your website business card with every bill you pay! You'll be surprised.
* On a Bus waiting bench. Just your URL, thousands of people keep seeing these every-single-day.
* Engrave the bottoms of your
Most people know that a Sunny Saturday is the best day of the week to have a car wash fundraiser. But what if you cannot have a car wash fundraiser on a Saturday? What if the business location you have available is too busy on Fridays and Saturdays, but it can be used on Sunday? What if this location is a very busy location? Could a car wash be done on a Sunday instead asks a
* Advertising - It amazes me not only how much business spends on print advertising, but how many of them do not include their web address in the Ads. It's 'way' better than your phone number at 5:00 a.m. Saturday morning? You already pay to print everything, just be sure you're adding the line: www.we are real.com
Do you have all of those? Good job! Now try these...
You never know where your visitors (customers) could come from.
* Your Answering Machine message..."be sure to visit our website at www." Your "On Hold" message..."for additional savings, visit our website at www."
* Include your website business card with every bill you pay! You'll be surprised.
* On a Bus waiting bench. Just your URL, thousands of people keep seeing these every-single-day.
* Engrave the bottoms of your
A few years ago, one of my consulting clients, a large, independent appliance store gave me an education in the marketing of refrigerators.Walking me past a lineup of mostly white machines, the president said, “Look at the pricing, and tell me the one that most customers will want.”I can’t recall if I guessed right, but soon enough he gave me the answer.“T
You never know where your visitors (customers) could come from.
* Your Answering Machine message..."be sure to visit our website at www." Your "On Hold" message..."for additional savings, visit our website at www."
* Include your website business card with every bill you pay! You'll be surprised.
* On a Bus waiting bench. Just your URL, thousands of people keep seeing these every-single-day.
* Engrave the bottoms of your gym shoes. This way, everywhere you walk in the mud or snow leaves your URL impression... C'mon, laugh with me!
* Clear window stickers - The greatest invention, removable, for car window, car door, trunk, etc. * License Plates or Frames - If legal, make your "other plate" an Ad for your website!
* Bumper Stickers - Don't laugh, - you can make them classy, and they're inexpensive to boot! Use for cars, sponsorships, tradeshows, mail one with every order, etc.
Best of Luck in your Business Promotions!
Written by and Copyright © Scott Sedwick http://www.hyperformancemedia.com
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