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    n your particular industry is slow and customers are not likely to pu
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    Regardless how small or large your budget is, there are a number of ways you can make it go farther. One way is to capitalize on the seasonality of your business.

    For example, it may not make sense or be necessary to market consistently all year long. Are their times when your particular industry is slow and customers are not likely to pur

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    ays you can make it go farther. One way is to capitalize on the seasonality of your business.

    For example, it may not make sense or be necessary to market consistently all year long. Are their times when your particular industry is slow and customers are not likely to pu

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    For example, it may not make sense or be necessary to market consistently all year long. Are their times when your particular industry is slow and customers are not likely to pu

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    be necessary to market consistently all year long. Are their times when your particular industry is slow and customers are not likely to pu
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    n your particular industry is slow and customers are not likely to purchase? Conversely, are their times during the year when customers are more likely to be in the market for your product or service?

    Schedule your marketing activities to take advantage of these peak times and to avoid what I call the "valleys" (when no one is in the marke

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