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Actual for You - Let Your Words Speak for You: Increasing Expert Credibility in Your Industry or Profession
It is a well-documented fact that at least 2 out of every 5 applications contain one major fabrication. What the employer doesn't know can, and almost certainly will, have a tremendous impact on that organization!Dr. Julian Cano, Ed.D, a Clinical Psychologist of 30 years, once said that we are all taught from birth both to lie as well as catch lies. He reasons that most people have the necessary skills and abilities to effectively lie to others and to tell when someone is lying to them in return. Dr. Cano adds that it can also be morally and socially acceptable to lie, but at the same time, unacceptable to indicate to others that they are being untruthful! This is absolutely true and it describes perfectly, a paradox specific to the hiring process.Obviously, 40% of all
ARE YOU USING YOUR WORDS TO THEIR FULLEST POTENTIAL?
Chances are, you’re not.
Internet marketing guru Joe Vitale says there are three essential components that go into the success of any sa
If you've been thinking that you would like a job in the entertainment industry, here's your opportunity.Don't miss out on the rest of this great entertainment industry jobs report. It's jam-packed!!When we’re young and idealistic, we consider only the cream (or the cherries) in the world of entertainment industry jobs—and, if we feel entertainment is our calling, aim for acting, directing, fashion modeling or maybe writing.But, did you know that there are literally thousands of other equally important (if not imperative) positions in the entertainment industry …from the grips to the CGI assistants to the editors, of both the writing and the film.And this is just the movie industry. Think about the all exciting reality show, American Idol. For just singers alo
Writing is inordinately undervalued by professionals in virtually every industry and profession. People who rely exclusively on the truism, "a picture is worth a thousand words," are missing out on vast amounts of business and credibility opportunities, because words are the things that really sell. Whether it’s Web copy or an article, the details are contained in the words. Pictures are nice; words motivate. Words give your customers — and your potential customers — reasons to relate to you. Words describe the features and benefits that move your clients to buy from you or use your services.
Words sell. Period.
Using writing to enhance and increase your visibility should not be limited to your Web copy or articles. Other ways and places to use words to promote your ideas, vision, expertise, and products or services include:
ARE YOU USING YOUR WORDS TO THEIR FULLEST POTENTIAL?
Chances are, you’re not.
Internet marketing guru Joe Vitale says there are three essential components that go into the success of any sal
Why is there a business cycle? Someone once noted that people could tolerate any condition except the possibility of one. This one condition is prolong periods of prosperity. Incredible as it seems, this observation contains more than just a kernel of truth, and helps to explain where we are in our current business cycle.When the economy starts to recover from a stiff downturn, people are understandably doubtful about the tenacity of the young expansion. They hold back on their discretionary spending and their use of debt. As the upswing continues to gather force, people tend to become less risk averse. You might say that the greed factor becomes more prevalent.As the upturn ages, people become more confident and think that the expansion will last indefinitely. (Thi
Words sell. Period.
Using writing to enhance and increase your visibility should not be limited to your Web copy or articles. Other ways and places to use words to promote your ideas, vision, expertise, and products or services include:
ARE YOU USING YOUR WORDS TO THEIR FULLEST POTENTIAL?
Chances are, you’re not.
Internet marketing guru Joe Vitale says there are three essential components that go into the success of any sa
If you could go back in time, to say 1985, and tell a venture capitalist that you had a great idea, taking water and putting it into plastic bottles and selling it for a buck or more a shot, what do you think he’d say?Perhaps, “You’re crazy! No one will pay for something that they can get, free!”And what if, in the next breath you said, “Better yet, I’m going to sell bottled air that people will inhale through nostril tubes, and I’ll call the places where they get their snorts, oxygen bars.”Or, what if you said you had the contrarian idea of placing the label of a shirt on the outside of the collar, for advertising purposes, instead of the inside; or that you could get $300 and up for used looking jeans with holes cut in them?How would these brainstorms go ove
Words sell. Period.
Using writing to enhance and increase your visibility should not be limited to your Web copy or articles. Other ways and places to use words to promote your ideas, vision, expertise, and products or services include:
ARE YOU USING YOUR WORDS TO THEIR FULLEST POTENTIAL?
Chances are, you’re not.
Internet marketing guru Joe Vitale says there are three essential components that go into the success of any sa
The success or failure of a promotional marketing campaign is largely dependent on the type and quality of any merchandise used. It is therefore crucial to choose the right promotional merchandise vendor – one with the relevant experience and expertise to meet the promotion’s objectives.But in order to discover new and innovative ways to make a positive and lasting impression on customers, prospective customers and employees, it is not enough to simply find a vendor that sells promotional merchandise. The difference is found with those suppliers that are passionate about what they do - as passionate about the service they provide as they are about the merchandise they design and source. A good starting point in finding the right promotional merchandise vendor is to seek advice fro
ARE YOU USING YOUR WORDS TO THEIR FULLEST POTENTIAL?
Chances are, you’re not.
Internet marketing guru Joe Vitale says there are three essential components that go into the success of any sa
Having the right equipment can make or break you. When we first started out we bought a commercial Embroidery machine and a Clam Shell Heat Press. Our thought process was that we would target companies and schools who needed Embroidery, and Heat Transfers. During our initial due diligence our dealer also showed us a revolutionary screen printing machine called, Direct-To-Garment Printers. We knew we could not compete with other companies with so few tools. With summer approaching, and many businesses gearing up for the summer, we either had to make an alliance with companies who offered the things we were on equipped for, or head back to the dealer and order a new machine.After we were armed with a full array of tools to compete against our competitors as we thought. we shortly fo
ARE YOU USING YOUR WORDS TO THEIR FULLEST POTENTIAL?
Chances are, you’re not.
Internet marketing guru Joe Vitale says there are three essential components that go into the success of any sales copy:
1. A high-quality product or service
2. Hypnotic writing
3. A great list
The exact same ingredients are necessary if you intend to use your words to increase your credibility in your industry or profession. How so? Let’s examine the components again.
A high-quality product or service. In the case of your writing, your unique product is your expertise around your industry or profession. Your goal is to share your unique knowledge about your area of specialization to help people solve problems, earn more, feel better, look better, change their attitudes, or otherwise improve their lives.
Hypnotic writing. Joe Vitale defines hypnotic writing as "intentionally using words to guide people into a focused mental state where they are inclined to buy your product or service." Any words you use that cause your readers to react because of the mental images you plant in their minds qualify as hypnotic writing. Telling stories is one of the quickest and easiest ways to do this. If your writing is going to build
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