Actual for You - Business

Employees - Your Best Resource or Biggest Threat?
As a small business owner, how much thought do you give to human resources (HR) compliance? Probably not a lot and that's not uncommon if you only have a few employees. There are legitimate reasons why you haven't felt the need to spend time on HR, but there are even more compelling reasons why you should.I'll be the first to admit that the chances are slim to none that someone from the state or federal government will draw your company's name out of a hat and decide to audit your employment practices. It's not a big secret that the government is severely understaffed for this type of activity. The people they do have are quite busy with much larger cor

) Rework the content into a mini-course
3) Chunk up the content up into a whole bunch of articles
4) Break the content up and plug it into an autoresponder series
5) Use the content for teaching material on a teleseminar
6) Use the ebook as a special bonus for an existing package that you have developed.
7) Break the content up into a “tips” series
8) Use the content for teaching material in a seminar
9) Record the written material into an audio product
10) Use the content for a monthly newsletter

These are just 10 quick tips for different ways that you can use this content once you have it.

Are there more? Absolutely!

There really are all kinds of possibilities once you learn what you can do. So purchasing these types of rights can be VERY beneficial in a variety ways.

So how much do these

Workplace Security: Are You Any Safer At Work From Terrorism?
TABLE OF CONTENTS1. The Security Consultant's Perspective...2. The Insider Threat...3. Threats by the Outsiders…4. The Terrorist Threat...5. Protective Measures...1) Security Consultant's Perspective...Traditional techniques at combating Workplace Violence pits the disgruntled employee against the system and the potential victims in a waiting game. It seems that the “Inside Threat” is reduced to monitoring the known potential, the “Ticking Bomb”, while the unknown threats go unmonitored. Threats by "Outsiders" are just as common and equally violent. Complicating this challenge, we now must grapple with the threa

If you don't have good fresh content to use for new products, your momentum comes to a crashing halt and so does your business. So the question begs itself, how do you consistently create new content? Here are your four basic options:

1) You can continually write your own materials...and you should.

2) You can record your thoughts and get them transcribed... and you should.

3) You can hire a ghostwriter to write materials for you... and you should.

4) You can purchase the rights to content that you can resell... and you should do this as well.

Each option has its own positives and negatives but in my opinion you should be doing a little bit of each.

Let me explain...

4) You can purchase the rights to content that you can resell Purchasing the rights to content that has already been created can be a double edged sword, but, if you do it right, it can be VERY profitable for a number of reasons.

First and foremost you want to review the “legal mumble jumble” to the materials that you have purchased. There are different “rights” and you need to be aware of the differences. I’ll give you a quick break down of the basic ones that I commonly come across for these types of products.

A. Recording Rights: These usually grant you the rights to record the written material in your voice and sell the audio for whatever price you want. They do not give you the right to reprint the materials or transcribe your audio (yes that is the same thing!!) and resell that.

B. Reprint Rights: Reprint rights give you permission to resell the written content. You can’t modify the content at all but you can resell it. Sometimes there are clauses that do not permit you to resell the product beyond a certain price point. Make sure you read all the details carefully

C. Master Resell Rights: With master reprint rights you basically have permission to sell the content AND you have the right to sell the reprint rights. However, you do not have permission to change the content at all. Once again make sure you read all the conditions yourself because every contract can be different.

D. Private Label Reprint Rights: These are basically the grand daddy of them all. These rights allow you to change the content, rebrand them with your own logos, name, graphics, and turn around and resell the finished product. The only thing you don’t have permission to do is resell the private label reprint rights.

So that’s a basic breakdown of the major categories of what you would get if you purchased the rights to any content. I do want to emphasize that I am not a lawyer and every agreement is unique and different. Therefore you need to read over all the legal stuff before you agree to purchase anything and then start reselling it.

So what are the advantages of doing this?

Well you can get access to good quality content that you can sell right away. Obviously if you purchase any of the rights we just talked about you will want to read the content and make sure that it is a good quality product. You don t want to be reselling crappy products.

Another advantage to this approach, specifically the private label resell rights, is you can use the content for a variety of different purposes. This is where the creative imagination really comes into play.

Here are some examples of what you could use THE SAME content for:

1) Break up the written course into 5-10 different special reports
2) Rework the content into a mini-course
3) Chunk up the content up into a whole bunch of articles
4) Break the content up and plug it into an autoresponder series
5) Use the content for teaching material on a teleseminar
6) Use the ebook as a special bonus for an existing package that you have developed.
7) Break the content up into a “tips” series
8) Use the content for teaching material in a seminar
9) Record the written material into an audio product
10) Use the content for a monthly newsletter

These are just 10 quick tips for different ways that you can use this content once you have it.

Are there more? Absolutely!

There really are all kinds of possibilities once you learn what you can do. So purchasing these types of rights can be VERY beneficial in a variety ways.

So how much do these

Have You Heard The One About Google Taking Over Double Click!
Well it has AdLand and the Media industry up in arms, together with a host of other Top-Down-Management Corporate names, like Microsoft; AT&T; AOL & Yahoo about various concerns.Frankly in the case of Microsoft it surely must be the case of the pot calling the kettle black! Both Microsoft and AT&T have faced anti-trust charges in the past, with Google Co-founder calling Microsoft "A convicted monopolist".And in creeps that accountant turned Ad Man, Sir Martin Sorrell, "One of the most powerful voices in advertising", which, in my opinion, says a lot about the state of advertising to day.It appears that there is growing concern in AdLand

but, if you do it right, it can be VERY profitable for a number of reasons.

So what are the advantages of doing this?

Here are some examples of what you could use THE SAME content for:

These are just 10 quick tips for different ways that you can use this content once you have it.

Are there more? Absolutely!

There really are all kinds of possibilities once you learn what you can do. So purchasing these types of rights can be VERY beneficial in a variety ways.

So how much do these

How To Ask For A Raise: Do You Deserve A Pay Raise?
The question of how to ask for a raise is one that many people are unsure about answering.You can’t simply ask for a raise because you need more money to support your lifestyle.Before you determine how to ask for a raise, you need to figure out if you deserve one.Certainly, going to your boss and asking for a raise can be a subject that people are hesitant to do. Some people prefer to think that every year their boss will simply give them a pay raise without them having to ask for it and the problem will be solved.This strategy doesn’t always work. If you don’t ask for a raise, your boss might assume you are happy with what you are

t beyond a certain price point. Make sure you read all the details carefully

So what are the advantages of doing this?

Here are some examples of what you could use THE SAME content for:

These are just 10 quick tips for different ways that you can use this content once you have it.

Are there more? Absolutely!

There really are all kinds of possibilities once you learn what you can do. So purchasing these types of rights can be VERY beneficial in a variety ways.

So how much do these

Mobile Oil Change Business and Corporate Office Complex Customers
One way to run your small mobile oil change business is to go after the customers who are employees at large corporations. This works well, although can be problematic if you do not set up the way you do business and maintain the schedule properly in advance. But one new comer to the industry writes to ask me a question on the business model and this type of potential customer.Here is the question that our business analyst and future mobile oil change entrepreneur asks; "One thing I can certainly state is that...you or none of your competitors have gone after the nickel and dime biz by concentrating on the large employer populations?? Both here in Ohio

t I am not a lawyer and every agreement is unique and different. Therefore you need to read over all the legal stuff before you agree to purchase anything and then start reselling it.

So what are the advantages of doing this?

Here are some examples of what you could use THE SAME content for:

These are just 10 quick tips for different ways that you can use this content once you have it.

Are there more? Absolutely!

There really are all kinds of possibilities once you learn what you can do. So purchasing these types of rights can be VERY beneficial in a variety ways.

So how much do these

Organized To Be Your Best! - A Book Summary
The Big IdeaOne of the factors to success is the ability to manage tasks efficiently and systematically in a similarly conducive environment. Practicing time management allows you to accomplish the more important tasks on time; and helps you achieve the goals you have set for yourself.Organized to Be Your Best! gives simple tips on how to get started and maintain good organization practices. Being productive doesn’t have to be difficult. After all, it’s supposed to make life easier for you!How to Be Positively Organized!Being organized goes beyond having a clutter-free office, it also involves getting your priorities

These are just 10 quick tips for different ways that you can use this content once you have it.

Are there more? Absolutely!

There really are all kinds of possibilities once you learn what you can do. So purchasing these types of rights can be VERY beneficial in a variety ways.

So how much do these types of rights normally cost?

Typically they are a one time cost ranging anywhere from 12-15 times the retail value all the way up to 40-60 times the retail value (that’s normally for a master resell license). That means if the retail price of the product is $200 an average reprint license would be between $2,500-$3,000.

For a master resell license of the same $200 product the cost would be somewhere between $8,000 - $12,000.

Now that is a lot of money but remember you get to keep all the profits of any sales that you make from that point onwards. So if you sold this $200 product at a seminar you could potentially make you money back very quickly.

If you enjoyed this article make sure to look up the other two articles in the series dealing with the other 3 methods of creating content: Part 1 - Writing your own materials and Recording Your Thoughts and Part 2 - Hiring a ghostwriter!

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Is your company inadvertently contributing to the litter problem in the United States? Eliminate your dilemma over paper v. plastic and do the right thing for the environment. A reusable tote bag is a powerful advertising tool and an effective way to reduce the use of disposable bags while increasing customer loyalty.

In part 1 of this article, the first 3 of 6 challenges to setting realistic performance targets were discussed. This article looks at the last 3 of 6 challenges of realistic goal setting when it comes to business performance improvement.

If there is one area that gives both managers and employees difficulty it is the need to give and accept effective feedback. It is one of the most crucial elements in assisting employees to improve their performance. It establishes a connection between what employees are doing and how their actions are perceived by others. Although receiving feedback is often under appreciated, those on the receiving end must occasionally be reminded that no feedback could be much worse.

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