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    We've just read an article where the author argued against the old view that ‘closing the sale’ is the most important part of selling. He suggests instead that ‘trust’ is the linchpin, and that one only gains this trust by listening, putting oneself in the other person’s shoes, and then conversi
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    the old view that ‘closing the sale’ is the most important part of selling. He suggests instead that ‘trust’ is the linchpin, and that one only gains this trust by listening, putting oneself in the other person’s shoes, and then convers
    Networking to Success
    It was an awesome sight to wake up in the morning after a nice long sleep to find sign ups to your business. But, less then a month down the road, they were OUT!Your head spin
    part of selling. He suggests instead that ‘trust’ is the linchpin, and that one only gains this trust by listening, putting oneself in the other person’s shoes, and then convers
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    nchpin, and that one only gains this trust by listening, putting oneself in the other person’s shoes, and then convers
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    tting oneself in the other person’s shoes, and then conversing in a similar language.

    Well, we’d agree with all of that. But we’d not be too hasty in rejecting the closing the sale part.

    We’ve all got that friend who’s great to have a drink with, but he or she always turns up 40 minu

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