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    As you know, the slow season is here -- June, July & August are notoriously slow for many industries. Following are three things you can do to ensure that work continues to flow during this slow period -- no matter what type of business you have.

    1. Continue to advertise: Many freelancers stop marketing because they aren't getting the response they're accustomed to during this period. BUT, this is a mistake. Why?

    Because you have to be top of mind with customers. And, if you are a regular reader of my blog (InkwellEditorial.blogspot.com), you know that I advoc

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    three things you can do to ensure that work continues to flow during this slow period -- no matter what type of business you have.

    1. Continue to advertise: Many freelancers stop marketing because they aren't getting the response they're accustomed to during this period. BUT, this is a mistake. Why?

    Because you have to be top of mind with customers. And, if you are a regular reader of my blog (InkwellEditorial.blogspot.com), you know that I advo

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    1. Continue to advertise: Many freelancers stop marketing because they aren't getting the response they're accustomed to during this period. BUT, this is a mistake. Why?

    Because you have to be top of mind with customers. And, if you are a regular reader of my blog (InkwellEditorial.blogspot.com), you know that I advo

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    e response they're accustomed to during this period. BUT, this is a mistake. Why?

    Because you have to be top of mind with customers. And, if you are a regular reader of my blog (InkwellEditorial.blogspot.com), you know that I advo

    Follow Up - Key To Networking Success
    For all our interest in networking, following up is just as important. Many one-person business owners find they either don't follow up because they don't know what to do, or develop such an elaborate system for keeping in touch that it quickly breaks down and be
    mind with customers. And, if you are a regular reader of my blog (InkwellEditorial.blogspot.com), you know that I advocate consistency, consistency, consistency when it comes to marketing. How is NOT advertising going to bring in more customers?

    Further, as everyone else is on vacation (hence, not advertising either), you will have less competition during this time. Who knows, your mailer could land on that prospective client's desk just as his regular writer, editor, graphic designer, etc. is off on that month-long summer cruise. Bang, a new client!

    2. Prepare new marke

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