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Proven Methods To Increase Workplace Productivity... In Less Time and With Less Cost
This article describes how investments in skill-building training programs are usually wasted, and how to implement the best available options for enhancing learner retention and increasing your organization’s ROI.The ProblemDo any of these challenges sound familiar to you?We spent quite a bit of money to train our staff, and now 6 months later nobody is using it! Everybody liked the program, and they were positive when they walked out the door, but nothing seems to have really changed….Our senior l

den
Denmark
Norway
Mexico
Spain

Television Coverage:

Fox News (National - on a Sunday afternoon)
MSNBC
Good Morning America

How did this thing take off so fast, you ask?

We say it boils down to a basic tenet of viral marketing, (and also a fortune I keep taped on my monitor) that reads: “Focus your message on the receiver. Ignore yourself.”

This is true because viral marketers depend on their audience to generate hype, and to spread the good

What to Consider When Choosing a Dallas Janitorial Services Company
What to Consider When Choosing a Dallas Janitorial Services CompanyAre you a homeowner or a business owner in or around the Dallas area? If you are, are you also in need of cleaning assistance. If so, did you know that you may be able to hire the services of a Dallas janitorial services company? Dallas janitorial services companies employ highly trained and qualified individuals to do your cleaning for you. The only problem that you may have is choosing which Dallas janitorial services company you would like to do business with, as you have a number of different

Many of you remember the hype and hoopla generated back in Novemeber from the My Super Proposal website, a true gem of viral marketing, and definitely a case-in-point. Today we return to the story, digging in a little deeper and unveiling some of the mechanics that have kept this engine revving for the past three months.

First, the history:

My Super Proposal is a blog promotion project with the goal of aqcuiring major advertiser sponsorship for a televised Super Bowl wedding proposal. 2 mil was the goal. Though all advertiser spots have since been occupied, and though a total 85 thousand to date is a far cry from needed funds, Super Guy is definitely on to something. (The 85K is set to be donated to a local childrens hospital.)

Let’s take a snap shot look at some of visibility this project has received, just to illustrate the point:

An excerpt from Equitymind ’s blog:

To sum all of the exposure up, here is a list of media and press that has happened to date:

Radio Interviews and Coverage:

Radio Station in Virginia (prior to my involvement - no call station info)
Radio Station in California (prior to my involvement)
107.5 The River, radio station in Nashville
710 KIRO Newsradio The Ron & Don Show, Seattle.
KKND - New Orleans
STAR 94 Radio in Atlanta
Saint Louis morning drive time talk show
Ken and Tammy Show on WOXL in Asheville NC
WRMF South Florida
Howard Stern Show
Daily Search Cast
94.3 FOX Northern Michagan
KROQ Los Angeles Kevin and Bean show

Newpaper and Online Media Coverage:

AdRants
AdJab
AdAge
AdAge Garfield: The Blog
New York Post
Netscape
Media Buyer Planner
MediaPost
MarketingProfs Daily Fix
Entrepreneur.com Blog
Business 2.0 Blog
Corpus Christi Caller-Times
ABC News / ESPN Sports
ESPN - The Magazine
Chicago Tribune
ABC News - GMA

International Media Coverage:

Sweden
Denmark
Norway
Mexico
Spain

Television Coverage:

Fox News (National - on a Sunday afternoon)
MSNBC
Good Morning America

How did this thing take off so fast, you ask?

We say it boils down to a basic tenet of viral marketing, (and also a fortune I keep taped on my monitor) that reads: “Focus your message on the receiver. Ignore yourself.”

This is true because viral marketers depend on their audience to generate hype, and to spread the good

Marketing For Profit: The Foundation Of Business
Marketing is the machine that drives your business. As a matter of fact, it is the backbone of any business. When used correctly, marketing can be the biggest profit-making tool you will find in business. What does marketing truly mean when it comes to business? Marketing is focusing on your customer’s needs rather than on your product or service and profit is the by-product. Successful, skilled marketing is the key that builds a business into the success you want it to be.Can you succeed in business by simply having the best product of service? The answer is both y

proposal. 2 mil was the goal. Though all advertiser spots have since been occupied, and though a total 85 thousand to date is a far cry from needed funds, Super Guy is definitely on to something. (The 85K is set to be donated to a local childrens hospital.)

Let’s take a snap shot look at some of visibility this project has received, just to illustrate the point:

An excerpt from Equitymind ’s blog:

To sum all of the exposure up, here is a list of media and press that has happened to date:

Radio Interviews and Coverage:

Newpaper and Online Media Coverage:

International Media Coverage:

Sweden
Denmark
Norway
Mexico
Spain

Television Coverage:

Fox News (National - on a Sunday afternoon)
MSNBC
Good Morning America

How did this thing take off so fast, you ask?

We say it boils down to a basic tenet of viral marketing, (and also a fortune I keep taped on my monitor) that reads: “Focus your message on the receiver. Ignore yourself.”

This is true because viral marketers depend on their audience to generate hype, and to spread the good

Mind Your T's And R's For Free Business Growth
In my sort of business testimonials and referrals are the oxygen that powers the business growth. I try never to miss an opportunity to ask a Client, or a delegate, for a testimonial and similarly I always try to obtain three referrals from every Client I have.But why should that apply only to my sort of business? I'm sure we've all been in shoe shops where the assistant says:"a good choice sir (or madam) - I've got a pair of those".That's a testimonial and it does help persuade us to buy.It is just the same for your business - no matter what

Radio Interviews and Coverage:

Newpaper and Online Media Coverage:

International Media Coverage:

Sweden
Denmark
Norway
Mexico
Spain

Television Coverage:

Fox News (National - on a Sunday afternoon)
MSNBC
Good Morning America

How did this thing take off so fast, you ask?

We say it boils down to a basic tenet of viral marketing, (and also a fortune I keep taped on my monitor) that reads: “Focus your message on the receiver. Ignore yourself.”

This is true because viral marketers depend on their audience to generate hype, and to spread the good

Is Your Business Benefiting From The Export Trading Company Act Of 1982?
The advantages of exporting are clear. Increased exports greatly benefit a country’s economy, because they create jobs, stimulate economic growth, bring in tax revenues, and enable domestic industries to compete in international markets. Firms that export can grow faster, because they can utilize idle capacity, reduce dependence on domestic markets, increase product lifecycles, and simply make more money.Previously, the vast U.S. domestic market usually provided American companies ample opportunities to grow and remain profitable. Now, domestic market saturation

FOX Northern Michagan
KROQ Los Angeles Kevin and Bean show

Newpaper and Online Media Coverage:

International Media Coverage:

Sweden
Denmark
Norway
Mexico
Spain

Television Coverage:

Fox News (National - on a Sunday afternoon)
MSNBC
Good Morning America

How did this thing take off so fast, you ask?

We say it boils down to a basic tenet of viral marketing, (and also a fortune I keep taped on my monitor) that reads: “Focus your message on the receiver. Ignore yourself.”

This is true because viral marketers depend on their audience to generate hype, and to spread the good

Delegate, Don't Abdicate
One of the key skills for the leaders of growing businesses is to 'get' the distinction between delegation and abdication.Many managers and business leaders fall into one of two extreme categories:They delegate too little and try to do it all themselves or they give too much away, abdicating both their responsibilities and the prerogatives of power.As their businesses grow, many entrepreneurs try to micro-manage. We've all heard the term, but too often we fail to recognize the symptoms until it's too late. For entrepreneurs, the se

den
Denmark
Norway
Mexico
Spain

Television Coverage:

Fox News (National - on a Sunday afternoon)
MSNBC
Good Morning America

How did this thing take off so fast, you ask?

We say it boils down to a basic tenet of viral marketing, (and also a fortune I keep taped on my monitor) that reads: “Focus your message on the receiver. Ignore yourself.”

This is true because viral marketers depend on their audience to generate hype, and to spread the good word. Given the very nature of this project, (blog slash internet related) its appeal was greatest to those working in the industry - people who's lively hoods depend on keeping up with subjects and stories just like this one. And who but internet marketers have the experience, expertise and Rolodex to get the ball rolling? Smart move, Super Guy. But don’t take our word for it… see what internet marketers themselves had to say…

It’s been awhile since my plea to help promote ‘J.P.’ in his quest for a 30 second commercial spot during next February’s Super Bowl game in order to propose to his girlfriend so its time for a long overdue update…

…The initial blogosphere bang was first launched by Danny, Lee, David, Jeremy, Liane and many more and followed up by a press release by Greg Jarboe of SEO-PR. Although we had some initial coverage before my involvement, the combined efforts led to the ‘tipping point’ - an article written by Abbey Klaassen of AdAge Magazine…

Clearly the way to be successful with a viral marketing campaign is tailoring your appeal to the right audience. Just as with the ‘Kopi Luwak Coffee‘ scenario, those most interested would of course be avid coffee drinkers like myself, and, whaddya know, his story got coverage on our blog. Yeah.

My Super Proposal : Stats

Incoming links from other blogs and websites: (according to Yahoo!) 407

Number of blogs tagged with ’super bowl proposal’: according to technorati 16

Number of blogs with the headline ’super bowl proposal’: 37

The last two numbers may not seem that impressive, but considering the readership of each blog and the reach it extended towards the main stream media… we think these numbers contain quite a bit a viral marketing juice, indeed.

For more on the story and to follow progress, see J.P.’s progress page. And, as usual, we want to know what you think. Not the first you’ve heard of “Super J.P?” Disagree with our ‘basic tenet of viral marketing?” We welcome your feedback! Contact

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It is now possible to obtain finance from your merchant account by using the future sells paid with credit cards.

Hosting a mini golf tournament is a great fundraiser for school clubs, youth sports teams, church groups, and cheerleading squads. It's great fun and done right, a mini golf fundraiser can raise considerable funds.

It is more accurate and safer to argue that there are no gender differences: that males and females are equally creative and equally capable of innovation.

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