Tags |
|
|
Links |
|
|
Actual for You - Attention - Massage Therapists You have been Branded!
Try to imagine a world without Walt Disney. A world without his magic, optimism and childlike fantasy. Walt Disney pioneered the fields of animation, and transformed the entertainment world. He did more to touch the hearts, minds, and emotions of millio
Can you watch TV, see a movie, surf the Net, or communicate on your cell phone without seeing brand advertising? How can you compete with branding?
You are a brand. You are in charge o
What does an ice cream sundae have to do with being an entrepreneur? Glad you asked because we can learn a lot from what it takes to build an ice cream sundae. First of all, you need to have a firm foundation of ice cream that is not soft but hard and abl
Hold up! I am not a brand. I'm a massage therapist. Brands are for large companies, not me.
In order for you to be competitively effective, you must become a brand. The minute you began charging for your services as a massage therapist, you entered the world of Corporate America. You are a little guy or gal in a world of branding giants. You are in competition with them over America's spending dollars.
This is a branding world. You can not escape it.
Think you can? Look around you. What brand of cross-trainers shoes are you wearing? One with a distinctive swoosh on the side - proudly proclaiming Nike? How about your blue jeans? Does it have Levi's rivets? Can you start your day without a Starbuck's coffee? Or are you a Coke or Pepsi person? Are you reading this on a PC or Mac?
Can you watch TV, see a movie, surf the Net, or communicate on your cell phone without seeing brand advertising? How can you compete with branding?
You are a brand. You are in charge of
Have you ever been browsing through a magazine or catalog when one advertisement just catches your eye and makes you keep reading simply because of how enticing it's written? Have you ever bought something you may have thought to be silly or unnecessary b
Hold up! I am not a brand. I'm a massage therapist. Brands are for large companies, not me.
In order for you to be competitively effective, you must become a brand. The minute you began charging for your services as a massage therapist, you entered the world of Corporate America. You are a little guy or gal in a world of branding giants. You are in competition with them over America's spending dollars.
This is a branding world. You can not escape it.
Think you can? Look around you. What brand of cross-trainers shoes are you wearing? One with a distinctive swoosh on the side - proudly proclaiming Nike? How about your blue jeans? Does it have Levi's rivets? Can you start your day without a Starbuck's coffee? Or are you a Coke or Pepsi person? Are you reading this on a PC or Mac?
Can you watch TV, see a movie, surf the Net, or communicate on your cell phone without seeing brand advertising? How can you compete with branding?
You are a brand. You are in charge o
Jobs are disappearing every day. The key to saving yours or even improving your position is making yourself valuable to the company—being promote-able rather than dispensable. Here’s a quick list of things you can do every day (starting with Day One) to b
This is a branding world. You can not escape it.
Think you can? Look around you. What brand of cross-trainers shoes are you wearing? One with a distinctive swoosh on the side - proudly proclaiming Nike? How about your blue jeans? Does it have Levi's rivets? Can you start your day without a Starbuck's coffee? Or are you a Coke or Pepsi person? Are you reading this on a PC or Mac?
Can you watch TV, see a movie, surf the Net, or communicate on your cell phone without seeing brand advertising? How can you compete with branding?
You are a brand. You are in charge o
Teamwork demands that all departments provide service to the internal customer who is on the front line serving the external customer. That means you are responsible for serving other team members and they are responsible for serving you. As a team member
Think you can? Look around you. What brand of cross-trainers shoes are you wearing? One with a distinctive swoosh on the side - proudly proclaiming Nike? How about your blue jeans? Does it have Levi's rivets? Can you start your day without a Starbuck's coffee? Or are you a Coke or Pepsi person? Are you reading this on a PC or Mac?
Can you watch TV, see a movie, surf the Net, or communicate on your cell phone without seeing brand advertising? How can you compete with branding?
You are a brand. You are in charge o
According to Luther Epting, director of the Career Center at Mississippi State University, the average person of this generation will change careers six times in their lifetimes. Pair that information with the unstable job market due, in part, to the ris
Can you watch TV, see a movie, surf the Net, or communicate on your cell phone without seeing brand advertising? How can you compete with branding?
You are a brand. You are in charge of your brand. Don't leave it for others to create. Rarely would it be one that you want if you do. Remember, you have already been assessed.
So how are you creating your brand? Sure, you advertise. You work to educate everyone you can about the benefits of massage and how skilled as a therapist you are. The cold hard facts are that all massage therapists advertise much in the same way as you.
Statistics show that many massage therapists - regardless of their state-required educational levels or lack of - struggle to maintain a level of clientele that would make them self sufficient, as in, being completely supported by their occupation as a massage therapist.
Still think it's not important?
HTTP = HTML link (for blogs, profiles,phorums):
<a href="http://www.actual4u.com/article/26039/actual4u-Attention--Massage-Therapists-You-have-been-Branded.html">Attention - Massage Therapists You have been Branded!</a>
BB link (for phorums):
[url=http://www.actual4u.com/article/26039/actual4u-Attention--Massage-Therapists-You-have-been-Branded.html]Attention - Massage Therapists You have been Branded![/url]
Related Articles:
Managing a 21st Century Organisation
Bookmark it:
|