Tags |
|
|
Links |
|
|
Actual for You - Making Cold Calls Enjoyable ... Impossible?
Starting a new business can be a daunting task. There are hundreds of decisions to be made. Who, what, where, and when are not just for English class anymore. Another question that must be answered is “What form will my business be?” There are several factors to be considered and there are pros and cons for each type. In this article, I will try to briefly explain the differences between the business forms.Sole Proprietorship: Most people are familiar with this type of business. This form is one person or married couple that usually operate the business by themselves. This is the “Mom and Pop” type of store. The owner receives all of the income from the business but is also responsible for all for the liabilities that the business incurs. The income or loss is also reported on the personal income tax of the owner. Most small businesses are started as this
* It is highly frustrating to the cold caller to be continuously rejected.
* It is actually unethical because you annoy most people you call.
There are many products and services online that can help you make money. The online money making world is very simular to the in person business worlds. alot of things are for sale and companies want help selling their product(s) and service(s). This is where a lot of stay at home parents and work from home people that make money in the comfort of their homes doing Affiliate marketing and Drop shippingCan this work for you? is often the question folks want the answers for the truth is yes it can work for you if you can afford to spend i would say at least 3 hours a day 5 days a week working on techniques to better help yourself learn the ropes of the online working world.The types of online business i am familiar with is affiliate marketing and drop shipping, with both your job is to market and sell companies product(s) or service(s).Affiliate marketing, internet marketing is
It's the so-called 'numbers game' which goes approximately like this:
- You call 100 people.
- Five to 10 people listen to you for a while for whatever reason (because they're polite, or feel sorry for the cold caller or ...)
- Two to three people are at the moment searching exactly for the kind of product or service offered in the cold call.
- One of them eventually buys.
So you just need to make hundreds or thousands of calls and you will eventually get the business you wanted.
Unfortunately, this business development approach has a number of considerable disadvantages:
* Chances are good that you will ruin the image of your company.
* It is highly frustrating to the cold caller to be continuously rejected.
* It is actually unethical because you annoy most people you call.
Sales clerks who stand behind the counter gabbing to friends and ignoring the customer in front of them; product return personnel who refuse to honor their store's return policy; bank employees who get surly and defensive when questioned about possible errors on a depositor's bank statement.These slights and others can cost a business thousands in lost revenues and even the loss of their reputation in the community. Customers who have been treated rudely or who see themselves as having been cheated or ripped off in some way are likely to vote with their feet, walking out of a business and in the door of a similar business down the street that presents itself as more welcoming. Even more serious, customers who see themselves as slighted generally tell other people, which can impact a business's reputation very quickly. Once tarnished, a company's public reputation is very hard to repair.
- You call 100 people.
- Five to 10 people listen to you for a while for whatever reason (because they're polite, or feel sorry for the cold caller or ...)
- Two to three people are at the moment searching exactly for the kind of product or service offered in the cold call.
- One of them eventually buys.
So you just need to make hundreds or thousands of calls and you will eventually get the business you wanted.
Unfortunately, this business development approach has a number of considerable disadvantages:
* Chances are good that you will ruin the image of your company.
* It is highly frustrating to the cold caller to be continuously rejected.
* It is actually unethical because you annoy most people you call.
You are excited, it's a new business day! You glance at your business plan on the pin board in front of you. A shiver of excitement races up your spine as you think of your business potential. Just 8 hours a day on this plan will mean a better life for you and your family, all within 2 years. Then the phone rings…It's a customer! They are enquiring about that widget they bought from you yesterday.Will it do x and y?So you explain that it will do x and y. And because you are focused on providing the ultimate customer service, you talk them through the steps on the phone. After all you need to go the extra mile, don't you?You hang up and think "Another satisfied customer, but I wished they had read the owners manual before calling me!" You glance at your watch, then look at your diary and realize you are an hour behind schedule. Then there is a knock on the door…So
- Two to three people are at the moment searching exactly for the kind of product or service offered in the cold call.
- One of them eventually buys.
So you just need to make hundreds or thousands of calls and you will eventually get the business you wanted.
Unfortunately, this business development approach has a number of considerable disadvantages:
* Chances are good that you will ruin the image of your company.
* It is highly frustrating to the cold caller to be continuously rejected.
* It is actually unethical because you annoy most people you call.
The world that people live and work in is complex. The behaviours and skills required to solve a simple problem are always multi-dimensional. And yet much, or indeed most, training developed and executed in corporate training programmes are linear in nature. This mismatch between the real world and the training world makes it a certainty that organisations are wasting their training dollar.Even at the simplest level of required knowledge acquisition the old fashioned “chalk and talk”, where a trainer interacts with the audience in one direction with a frightening array of slides, the content of which is the same as the words spoken, is useless.Adults learn nothing at all when subjected to this kind of training.They may be stimulated by the presentation, engaged by the graphics and motivated by the speaker, but the chance of them remembering what is being taught is
Unfortunately, this business development approach has a number of considerable disadvantages:
* Chances are good that you will ruin the image of your company.
* It is highly frustrating to the cold caller to be continuously rejected.
* It is actually unethical because you annoy most people you call.
It is time to stop being so serious and have some fun with the universal Law of Attraction, also known as the Law of Belief.In simple words, this Law states that "you get exactly what you believe", "it is done unto you as you believe", "be it done unto you according to your faith", "your deeply held beliefs are materializing your reality"."you materialize on all planes the subconscious beliefs held in your subconscious mind".Let's see if we can share some light on this Law and winning the Lottery.(1) Some state there is no such thing as LUCK. That is their BELIEF. These people have no luck at all.(2) Others keep repeating this sentence preached by so many gurus and so called experts: "Luck is the intersection of preparation and opportunity". These are the ones who want to impress people with the HARD WORK they NEED to performin order to achieve their goals.
* It is highly frustrating to the cold caller to be continuously rejected.
* It is actually unethical because you annoy most people you call.
* It is a huge waste of time and energy.
Let me make it clear upfront: I believe in cold calls, provided they are done with integrity and respect for the person being called. Cold calls can be a fast track to getting new business from your target customers, whom you might not easily reach otherwise.
However, to make every cold call meaningful and enjoyable, you will need to change a few things in your approach.
1. Opening
Keep in mind that the first impression you make will be decisive in the outcome of your cold call. People typically form a first impression about you 12-19 seconds from the first verbal or non-verbal (the latter not relevant in cold calls) communication with you. Hence, your opening is crucial!
Some Tips:
- Don't sound like a cold caller
HTTP = HTML link (for blogs, profiles,phorums):
<a href="http://www.actual4u.com/article/2517/actual4u-Making-Cold-Calls-Enjoyable--Impossible.html">Making Cold Calls Enjoyable ... Impossible?</a>
BB link (for phorums):
[url=http://www.actual4u.com/article/2517/actual4u-Making-Cold-Calls-Enjoyable--Impossible.html]Making Cold Calls Enjoyable ... Impossible?[/url]
Related Articles:
How Freight Factoring Can Help Trucking and Logistics Companies
How to Advertise Your Notary Business
Bookmark it:
|