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Actual for You - How to Generate Purchase Mortgage Leads Using Free Reports
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3. 5 Reasons Why You Should Refinance
4. How to Secure a Mortgage with Damaged Credit
5. Why Owning Your Own Home Is Better Than Renting
6. Free Report Reveals Home Inspection Tips That You Need To Know Before Purchasing
By promoting simple targeted "free reports" like these, you can generate hundreds of calls, all from potential clients that want and need this valuable information. Once your caller requests the report, simply send it to them and then follow-up with a phone call. This accomplishes two very important things:
1. You have identified a potential client, and
2
James had an original concept and he needed an investor. He had a compelling business idea that was a sure winner with the right financial backing. James painted a great picture of the vision he had for his business, but there was just one problem: James wanted to be a businessman, when he needed to be an artist.They say that a picture is worth a thousand words; effectively, an artist uses his/her skills and talents to create and tell a story on canvas and a busin
Over the last few months, one question I'm often asked is..."How can I attract purchase money prospects without involving local Realtors/Agents in the referrals process." Let's face it, as mortgage rates move around and the refinance applications continue to decline, a solid system for generating purchase leads is a must to ensure your survival.
The following system can generate a huge number of qualified mortgage leads for you. There's no begging for leads involved plus, delivering donuts and rate sheets are not a requirement. What is required to implement the system is some initiative on your part, coupled with a little today's technology.
The technology you'll need is called a "call capture" system. In case you're unfamiliar with "call capture," it's simply a toll-free number and system that you dedicate to your personal mortgage advertising. The toll-free number captures every single phone number that dials your toll-free number. This includes unlisted, blocked, and cell phone numbers. Plus, if the number is listed in a directory you'll also receive the name and address of the caller. A great by-product of this system is that even if your prospect hangs up before finishing his/her request...their phone number is still captured giving you the capability of following-up.
Usually, "call capture" companies and marketing programs recommend that you give the toll-free number to a Realtor/Agent and allow them use the system to capture leads via their property listings. Since you are the mortgage person of choice...you have full access to the leads as well. The problem with using the "call capture" in this manner is that it doesn't work if you're new to the business or haven't established a good working relationship with a Realtor/Agent.
Using "call capture" to distribute free reports is different and...It cuts the Realtor/Agent out of the equation. The best part is that all of the leads you generate are exclusively yours.
Here's how it works...
Incorporate and offer targeted "free reports" into all of your marketing materials, advertising, fliers, brochures, door hangers, business cards, and everything else that promotes your mortgage business.
While your competition is offering the traditional "low mortgage rates," or "a free appraisal or pre-qualification," you'll be offering free information using targeted "free reports" instead. Here's just a few examples of "free reports" you can offer:
1. 5 Mortgage Secrets Every Homeowner MUST Know, but Lenders Don't Tell
2. Tips Your Banker Doesn't Want You to Know About When Shopping For a Mortgage
3. 5 Reasons Why You Should Refinance
4. How to Secure a Mortgage with Damaged Credit
5. Why Owning Your Own Home Is Better Than Renting
6. Free Report Reveals Home Inspection Tips That You Need To Know Before Purchasing
By promoting simple targeted "free reports" like these, you can generate hundreds of calls, all from potential clients that want and need this valuable information. Once your caller requests the report, simply send it to them and then follow-up with a phone call. This accomplishes two very important things:
1. You have identified a potential client, and
2.
So you’re taking a medical transcription course but really need to make a little extra money. It’s difficult being a student and having to work only part time or not work at all. But there may be a few things you can start doing to money until you finish your course.If you really want to work from home, then consider general transcribing until you finish your MT course. This will give you lots of typing practice and listening skills while making extra money.
The technology you'll need is called a "call capture" system. In case you're unfamiliar with "call capture," it's simply a toll-free number and system that you dedicate to your personal mortgage advertising. The toll-free number captures every single phone number that dials your toll-free number. This includes unlisted, blocked, and cell phone numbers. Plus, if the number is listed in a directory you'll also receive the name and address of the caller. A great by-product of this system is that even if your prospect hangs up before finishing his/her request...their phone number is still captured giving you the capability of following-up.
Usually, "call capture" companies and marketing programs recommend that you give the toll-free number to a Realtor/Agent and allow them use the system to capture leads via their property listings. Since you are the mortgage person of choice...you have full access to the leads as well. The problem with using the "call capture" in this manner is that it doesn't work if you're new to the business or haven't established a good working relationship with a Realtor/Agent.
Using "call capture" to distribute free reports is different and...It cuts the Realtor/Agent out of the equation. The best part is that all of the leads you generate are exclusively yours.
Here's how it works...
Incorporate and offer targeted "free reports" into all of your marketing materials, advertising, fliers, brochures, door hangers, business cards, and everything else that promotes your mortgage business.
While your competition is offering the traditional "low mortgage rates," or "a free appraisal or pre-qualification," you'll be offering free information using targeted "free reports" instead. Here's just a few examples of "free reports" you can offer:
1. 5 Mortgage Secrets Every Homeowner MUST Know, but Lenders Don't Tell
2. Tips Your Banker Doesn't Want You to Know About When Shopping For a Mortgage
3. 5 Reasons Why You Should Refinance
4. How to Secure a Mortgage with Damaged Credit
5. Why Owning Your Own Home Is Better Than Renting
6. Free Report Reveals Home Inspection Tips That You Need To Know Before Purchasing
By promoting simple targeted "free reports" like these, you can generate hundreds of calls, all from potential clients that want and need this valuable information. Once your caller requests the report, simply send it to them and then follow-up with a phone call. This accomplishes two very important things:
1. You have identified a potential client, and
2
Just any ordinary person off the street could not become a virtual assistant one day, there is training that is needed to pull off the full responsibilities that could be asked of a virtual assistant. Usually a business that goes to hire a virtual assistant would like them have at least 5 years of office or business experience.What Things Might I Learn In Virtual Assistant Training?In order to go through the training to become a virtual assistant they ask t
Usually, "call capture" companies and marketing programs recommend that you give the toll-free number to a Realtor/Agent and allow them use the system to capture leads via their property listings. Since you are the mortgage person of choice...you have full access to the leads as well. The problem with using the "call capture" in this manner is that it doesn't work if you're new to the business or haven't established a good working relationship with a Realtor/Agent.
Using "call capture" to distribute free reports is different and...It cuts the Realtor/Agent out of the equation. The best part is that all of the leads you generate are exclusively yours.
Here's how it works...
Incorporate and offer targeted "free reports" into all of your marketing materials, advertising, fliers, brochures, door hangers, business cards, and everything else that promotes your mortgage business.
While your competition is offering the traditional "low mortgage rates," or "a free appraisal or pre-qualification," you'll be offering free information using targeted "free reports" instead. Here's just a few examples of "free reports" you can offer:
1. 5 Mortgage Secrets Every Homeowner MUST Know, but Lenders Don't Tell
2. Tips Your Banker Doesn't Want You to Know About When Shopping For a Mortgage
3. 5 Reasons Why You Should Refinance
4. How to Secure a Mortgage with Damaged Credit
5. Why Owning Your Own Home Is Better Than Renting
6. Free Report Reveals Home Inspection Tips That You Need To Know Before Purchasing
By promoting simple targeted "free reports" like these, you can generate hundreds of calls, all from potential clients that want and need this valuable information. Once your caller requests the report, simply send it to them and then follow-up with a phone call. This accomplishes two very important things:
1. You have identified a potential client, and
2
It seem that the only time people are open to change is when what they have always done no longer works for them. In other words when our needs are no longer being met by previous behaviors, thought patterns or procedures.Your task as a CEO or manager is to show your staff that this applies to your business as well. When certain procedures and practices no longer meet the needs of your business or organization change is needed.To facilitate this change you
Here's how it works...
Incorporate and offer targeted "free reports" into all of your marketing materials, advertising, fliers, brochures, door hangers, business cards, and everything else that promotes your mortgage business.
While your competition is offering the traditional "low mortgage rates," or "a free appraisal or pre-qualification," you'll be offering free information using targeted "free reports" instead. Here's just a few examples of "free reports" you can offer:
1. 5 Mortgage Secrets Every Homeowner MUST Know, but Lenders Don't Tell
2. Tips Your Banker Doesn't Want You to Know About When Shopping For a Mortgage
3. 5 Reasons Why You Should Refinance
4. How to Secure a Mortgage with Damaged Credit
5. Why Owning Your Own Home Is Better Than Renting
6. Free Report Reveals Home Inspection Tips That You Need To Know Before Purchasing
By promoting simple targeted "free reports" like these, you can generate hundreds of calls, all from potential clients that want and need this valuable information. Once your caller requests the report, simply send it to them and then follow-up with a phone call. This accomplishes two very important things:
1. You have identified a potential client, and
2
Most people that become teachers will tell you that they have actually wanted to do that since they were children. There is something extremely appealing about being able to shape the future by educating future generations. The influence that teachers have is mind-boggling but ultimately fulfilling so you may want to take any opportunity to teach that comes your way, including temporary teaching jobs.The demand for skilled teachers is unbelievable today. It is inde
3. 5 Reasons Why You Should Refinance
4. How to Secure a Mortgage with Damaged Credit
5. Why Owning Your Own Home Is Better Than Renting
6. Free Report Reveals Home Inspection Tips That You Need To Know Before Purchasing
By promoting simple targeted "free reports" like these, you can generate hundreds of calls, all from potential clients that want and need this valuable information. Once your caller requests the report, simply send it to them and then follow-up with a phone call. This accomplishes two very important things:
1. You have identified a potential client, and
2. This gives you a unique opportunity to present yourself as a trusted advisor and expert, not just another salesperson.
You'll notice that I use the phase "targeted free reports." By promoting a specific group of reports you can target the types of customers you prefer to work with. You may target home buyers, first-time buyers, refinance prospects, FSBOs or, the credit challenged. The choice is yours...and the huge number of leads that you generate using this system...are also yours.
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