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    Advertising Headlines and How to Write Them
    1. Attract prospects with your headline Use your headline as a flag to attract readers who are interested in your product. If you are selling a solution to premature hair loss, put PREMATURE HAIR LOSS in your headline. Your headline will catch the eye of everyone who suffers from this predicament. If you
    ndard communication protocol tells the other person who you wanted to call and identifies who you are.

    When leaving numbers, write the numbers while you state them. This slows down your speaking pace to match the listener's writing speed. Then, as an adde

    Do You Really Need a Business Plan?
    I stumbled onto an online donnybrook at one of those entrepreneurs’ online discussion boards yesterday. And I just had to smile. People were going just nuts about whether a business plan is needed, what a business plan even is, who should write the plan, and other assorted topics.But before I repeat th
    If you are like most business people, voice mail has both simplified and complicated your life. On the good side, it helps you exchange information. On the other side, leaving messages can seem like putting notes in bottles that drift off to sea. Here's how to make sure that your messages get results.

    First, prepare for the call. Realize that you are more likely to leave a message than to talk with someone. Thus, write a list of your key points and questions before you call. Then use that list as an outline when you leave a message. Of course, such preparation also helps you communicate effectively when you actually talk to someone.

    If you suffer a sudden mental block when the beep tells you to leave a message, simply hang up. Then, organize your thoughts and call back. This is far better than leaving a rambling, incoherent message.

    When you leave a message, speak clearly. Begin by greeting the person and identifying yourself. For example, I might say "Hi Pat. This is Steve Kaye at 714 -528-1300." This standard communication protocol tells the other person who you wanted to call and identifies who you are.

    When leaving numbers, write the numbers while you state them. This slows down your speaking pace to match the listener's writing speed. Then, as an added

    The Do's and Don'ts of Starting a Business
    Starting a business is not complicated if you are aware of what to do, and more importantly, what to avoid. It is my hope that these two lists will work together and serve as a solid guideline when you start your own business, no matter what industry you're in.Top 10 DO's of Starting a Business<
    o make sure that your messages get results.

    First, prepare for the call. Realize that you are more likely to leave a message than to talk with someone. Thus, write a list of your key points and questions before you call. Then use that list as an outline when you leave a message. Of course, such preparation also helps you communicate effectively when you actually talk to someone.

    If you suffer a sudden mental block when the beep tells you to leave a message, simply hang up. Then, organize your thoughts and call back. This is far better than leaving a rambling, incoherent message.

    When you leave a message, speak clearly. Begin by greeting the person and identifying yourself. For example, I might say "Hi Pat. This is Steve Kaye at 714 -528-1300." This standard communication protocol tells the other person who you wanted to call and identifies who you are.

    When leaving numbers, write the numbers while you state them. This slows down your speaking pace to match the listener's writing speed. Then, as an adde

    Concierges Needed in Hospital
    Hospitals around the country are creating Concierge positions to help meet the needs of their patients and staff. In addition to spacious private rooms, laptops with Internet access, cappuccino on demand, and cable television with DVD players, patients can now indulge in the services of a dedicated Concierge
    hen you leave a message. Of course, such preparation also helps you communicate effectively when you actually talk to someone.

    If you suffer a sudden mental block when the beep tells you to leave a message, simply hang up. Then, organize your thoughts and call back. This is far better than leaving a rambling, incoherent message.

    When you leave a message, speak clearly. Begin by greeting the person and identifying yourself. For example, I might say "Hi Pat. This is Steve Kaye at 714 -528-1300." This standard communication protocol tells the other person who you wanted to call and identifies who you are.

    When leaving numbers, write the numbers while you state them. This slows down your speaking pace to match the listener's writing speed. Then, as an adde

    Continuing Education Options For Busy Managers
    Today’s businesses require regular updating of skills, with global competition and emerging technologies on the rise. With customer demands and expectations also on the high level, businesses require their mangers to have good project management and technical skills.For a business to remain competitiv
    nd call back. This is far better than leaving a rambling, incoherent message.

    When you leave a message, speak clearly. Begin by greeting the person and identifying yourself. For example, I might say "Hi Pat. This is Steve Kaye at 714 -528-1300." This standard communication protocol tells the other person who you wanted to call and identifies who you are.

    When leaving numbers, write the numbers while you state them. This slows down your speaking pace to match the listener's writing speed. Then, as an adde

    Franchisors, Lawyers and State Regulators
    Most people think that lawyers are crooks and some people think that franchising companies or franchisors are out to make a killing on poor unsuspecting franchisees. State regulators think that Franchisors are not good and lawyers are wonderful. But why? Well because they are lawyers of course. Yet in reality
    ndard communication protocol tells the other person who you wanted to call and identifies who you are.

    When leaving numbers, write the numbers while you state them. This slows down your speaking pace to match the listener's writing speed. Then, as an added courtesy, repeat all numbers. If this is your first contact or if your name is unusual, spell your name, also writing each letter as you speak it. The extra time that you spend to leave a clear message greatly helps the other person return your call.

    Next state the purpose of you call. Be candid and concise. Provide enough information so that the other person can meet your request by leaving a message on your system.

    Never leave personal information on a message. This could embarrass you or the other person. It is possible that 1) an assistant or coworker will pick up your message 2) the message will be played back on a speaker phone with other people in the office, or 3) your message will be forwarded to someone else.

    Similarly, never leave a message when you are upset. Instead, hang up and call back after you calm down.

    Close your message with directions on how to respond. Suggest times when you will be available for a return call. For example, you might say "I'd welcome a return call at three th

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