George Bush on Corporate CEO Pay
President Bush has done an excellent job in lowering taxes and strengthening the economy even after the Dot Com bubble burst he had to deal with and the 911 attacks which preceded to eliminate some 7 Trillion Dollars out of the US Stock Market, without any forewarning to investors, corporations or Mutual Fund holders. Recently, President Bush gave a quick speech and interview at the NY Stock Exchange on Corporate CEO pay stating that pay needs to be tied to performance.Obviously, for too long Corporate CEOs have raped companies, while not producing profits or growth. And yes and this speaks to the comments made by detractors about Exxon's

Two Types of Business Plan Executive Summaries
Companies seeking capital often ask how long the Executive Summary of their business plan should be. The answer depends upon the use of the summary, mainly determining if 1) it precedes the full business plan, or 2) it will be used as a stand-alone document.When the Executive Summary precedes the business plan, its length should be short, typically only one to two pages and certainly no longer than three pages. This is because the Executive Summary is not meant to tell the whole story of the business opportunity. Rather, the summary must simply stimulate and motivate the investor to learn more about the company in the body of the plan.A statement of mission is one of the most powerful things you can do, whether you are running a major corporation or a small team. It expresses the purpose for the organisation’s existence, its raison d’etre, and becomes the rallying point around which everyone can unite.

Often managers create mission statements because they think they should and then leave them gathering dust on the shelf. But this is to mistake the real power and purpose of mission statements. If put together with real understanding of what a group of people can achieve, they can act like irresistible magnets drawing everyone in the same direction.

It is one of the core roles of leaders, whether at the top of the organisation, or anywhere within it, to confirm, verify, communicate, and live the mission statement. Here are some of the ways that can happen.

- Write your Mission Statement down. Although it can be used for promotion purposes, it should never be seen purely as a promotional tool but as the group expressing the best version of itself.
- Think first about how the group benefits others. These could be those who work for it, those who are its customers, the wider community, or future generations.
- Think in terms of being sent on a mission by a higher power. If you see the organisation as fulfilling a role at some profound level, beyond perhaps your immediate understanding, then the Mission Statement becomes easier to write. Your mission will have far more power if you get a sense of the business’s unique and special purpose, rather than simply re-stating its aim to make money for its stakeholders.
- Tie in your Mission Statement with your goals, aims, and visions.
- Use language

should and then leave them gathering dust on the shelf. But this is to mistake the real power and purpose of mission statements. If put together with real understanding of what a group of people can achieve, they can act like irresistible magnets drawing everyone in the same direction.

It is one of the core roles of leaders, whether at the top of the organisation, or anywhere within it, to confirm, verify, communicate, and live the mission statement. Here are some of the ways that can happen.

- Write your Mission Statement down. Although it can be used for promotion purposes, it should never be seen purely as a promotional tool but as the group expressing the best version of itself.
- Think first about how the group benefits others. These could be those who work for it, those who are its customers, the wider community, or future generations.
- Think in terms of being sent on a mission by a higher power. If you see the organisation as fulfilling a role at some profound level, beyond perhaps your immediate understanding, then the Mission Statement becomes easier to write. Your mission will have far more power if you get a sense of the business’s unique and special purpose, rather than simply re-stating its aim to make money for its stakeholders.
- Tie in your Mission Statement with your goals, aims, and visions.
- Use languag

the top of the organisation, or anywhere within it, to confirm, verify, communicate, and live the mission statement. Here are some of the ways that can happen.

- Write your Mission Statement down. Although it can be used for promotion purposes, it should never be seen purely as a promotional tool but as the group expressing the best version of itself.
- Think first about how the group benefits others. These could be those who work for it, those who are its customers, the wider community, or future generations.
- Think in terms of being sent on a mission by a higher power. If you see the organisation as fulfilling a role at some profound level, beyond perhaps your immediate understanding, then the Mission Statement becomes easier to write. Your mission will have far more power if you get a sense of the business’s unique and special purpose, rather than simply re-stating its aim to make money for its stakeholders.
- Tie in your Mission Statement with your goals, aims, and visions.
- Use languag

ion of itself.
- Think first about how the group benefits others. These could be those who work for it, those who are its customers, the wider community, or future generations.
- Think in terms of being sent on a mission by a higher power. If you see the organisation as fulfilling a role at some profound level, beyond perhaps your immediate understanding, then the Mission Statement becomes easier to write. Your mission will have far more power if you get a sense of the business’s unique and special purpose, rather than simply re-stating its aim to make money for its stakeholders.
- Tie in your Mission Statement with your goals, aims, and visions.
- Use languagmmediate understanding, then the Mission Statement becomes easier to write. Your mission will have far more power if you get a sense of the business’s unique and special purpose, rather than simply re-stating its aim to make money for its stakeholders.
- Tie in your Mission Statement with your goals, aims, and visions.
- Use language that everyone can understand. The best Mission Statements are simple monosyllabic one-liners.
- Don’t worry about getting it right first time. Just like our own understanding of our purpose on this earth, understanding the mission of your organisation is a work in progress. So keep at it and revise it as you go.

Of course, it is easier to state these high-sounding aims, another to find the right words. So, take a look at some famous mission statements used at various times by well-known companies.

1. Reebok: “Our purpose is to ignite a passion for winning, to do the extraordinary, and to capture the customer’s heart and mind.”
2. Walt Disney: “To make people happy.”
3. Wal-Mart: “To give ordinary folk the chance to buy the same things as rich people.”
4. The Body Shop: “Tirelessly work to narrow the gap between principle and practice whilst making fun, passion and care part of our daily lives.”
5. Marks and Spencer: “Our mission is to make aspirational quality accessible to all.”
6. Sony: “Our mission is to experience the joy of advancing and applying technology for the benefit of the public.”
7. Coca Cola: “The basic proposition of our business is simple, solid and timeless. When we bring refreshment, value, joy and fun to our stakeholders, then we successfully nurture and protect our brands.”
8. 3M: “