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Actual for You - Get Smart Before You Start A New Business (Part-02) The Research Stage
Chris used to work for a corporation--until one day he was told that he could leave... permanently. He wondered why he would be disposed of after giving seven years of his life to the company. He was certain he wouldn't stay there forever, but he thought he would have a little more control over the timing of his departure.I met with Chris and speculated as to the reasons he was fired. Of course, he heard the typical corporate explanation--code words that translate into the basic understanding that the leaders didn't have a clue as to what they were doing and why--you've heard them before, I'm sure:We're going a different direction- That assumes they
3. Search the net for businesses like the one you are thinkin
What do we need when we look for a job? We need to be resourceful. Why did I say this? Let’s say you have the skills or the talent, you are lucky if you can support your skills financially and start a business. But what if you cannot support what you really enjoy doing? Then you need to find a job where you can enjoy the skills that you have. In looking for a job, consider first this question “Where can I find a Job?” This question may be simple but this is really where we want to start.Being resourceful is what we need in order to answer the question. You must know where to look for a job. You must also know who to talk to in searching for your desired job. Where
If you are thinking of starting a business from scratch, here is a suggested order of approach:
1. Invest in at least five (5) (or more) 8.5 x 11 spiral notebooks and some pens and pencils and title them “The Business” “Management”, “Marketing”, “Finance & Legal” and “General Ideas”. You want to keep your thoughts organized by topic and write them down (all of them) as they flow into your thinking—this way you won’t lose them and this will build the data for your business plan. This is a very important step.
2. Gather as much information as possible from the Internet or the local library about the general industry sector you intend to operate. (E.g. manufacturing, distribution, retail or service). Are there sources of raw supplies for your business? Make notes on everything good and bad.
3. Search the net for businesses like the one you are thinking
Advertising will make or break your business. It is crucial to your success that you learn to write great ad copy. Here are a few simple concepts to get you there.1. The HeadlineThis is THE most important part of your ad, especially when using online advertising. The point of the headline is to grab a potential customer's interest and then entice the reader to go on and read the rest of your ad. The best headlines tend to be those that emphasize the benefits to the customer, ie. what your product or service can do for them, WHY they MUST have it - right now!2. FormattingIf your ad is taking the form of a webpage, or any other ad that
If you are thinking of starting a business from scratch, here is a suggested order of approach:
1. Invest in at least five (5) (or more) 8.5 x 11 spiral notebooks and some pens and pencils and title them “The Business” “Management”, “Marketing”, “Finance & Legal” and “General Ideas”. You want to keep your thoughts organized by topic and write them down (all of them) as they flow into your thinking—this way you won’t lose them and this will build the data for your business plan. This is a very important step.
2. Gather as much information as possible from the Internet or the local library about the general industry sector you intend to operate. (E.g. manufacturing, distribution, retail or service). Are there sources of raw supplies for your business? Make notes on everything good and bad.
3. Search the net for businesses like the one you are thinkin
Most job search approaches are Ready! Fire! Aim!Don't do it. Do your company research FIRST.What happens in the real job search world is that most job searchers in the interest of generating a lot of search "activity" will throw a lot of resumes against the wall and see what sticks. Knowing that job search is a numbers game, the thinking is that a certain percentage will fall your way, so why not stack the deck up front and follow up with those that "stick"?Here are two big problems with that thinking:1. Having not done the basic research beforehand, should a call come through for an initial phone screen, you are caught dead in the water
If you are thinking of starting a business from scratch, here is a suggested order of approach:
1. Invest in at least five (5) (or more) 8.5 x 11 spiral notebooks and some pens and pencils and title them “The Business” “Management”, “Marketing”, “Finance & Legal” and “General Ideas”. You want to keep your thoughts organized by topic and write them down (all of them) as they flow into your thinking—this way you won’t lose them and this will build the data for your business plan. This is a very important step.
2. Gather as much information as possible from the Internet or the local library about the general industry sector you intend to operate. (E.g. manufacturing, distribution, retail or service). Are there sources of raw supplies for your business? Make notes on everything good and bad.
3. Search the net for businesses like the one you are thinkin
With a little bit of knowledge, you will achieve a far better, lasting solution to seating; and save money.1. Comfort: Ideally, ergonomically shaped seats and backs provide the best comfort over a long sitting. Beware of thick upholstery; it may appear attractive but is often of a very cheap grade that is prone to premature degradation. Thin, dense foams offer greater comfort over time, and will last far longer.2. Storage: For large installations, storage should be a key consideration. If you have limited storage space, perhaps you require folding or stacking chairs. Should you have room for stacking chairs, these are usually more comfortable and durab
2. Gather as much information as possible from the Internet or the local library about the general industry sector you intend to operate. (E.g. manufacturing, distribution, retail or service). Are there sources of raw supplies for your business? Make notes on everything good and bad.
3. Search the net for businesses like the one you are thinkin
Hold Backs on Regular DeliveriesThere are a lot of great companies that provide Courier Service who are able to provide very dependable Courier Services. However, there are far more not-so-good Courier companies whose practices are unreliable or questionable, and leave you asking "Where is my delivery?" and "When is it going to finally arrive?" Sorry to have to ask, but which type of Courier Company are you using?You might be surprised to know that, the differences between a good Courier Company and a bad one are remarkably simple and easily distinguishable. That is, if one knows some basic fundamentals to efficient and high level transportation service pro
3. Search the net for businesses like the one you are thinking about to determine if there are similar businesses and what the level of competition is. Also check the Thomas Register at http://www.thomasnet.com/ for businesses, products and services. From information gleamed from research, request information packages from the competition in order to perform a competitive study (see my article on professional competition analysis). Make notes on everything good and bad.
4. As you research, take note of the things you see that you think are innovative and you could use in your business. Make a determination of the things you will need to compete on a level playing ground. Will you need a website? Will you need a storefront? An office? Will you be based at home? Is there a place that is quiet that you take and receive phone calls without being disturbed? Make notes on everything good and bad.
5. Start to make a list of all the tools, equipment and supplies you will need for your business. Price these products and estimate how much they will cost. Do you have enough money to support these acquisitions? Can you borrow the money (not a good idea) what other ways can you get the supplies that you need (try Ebay). The key: i
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