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Actual for You - Location Or Information - Which Is More Important?
Striving for simplicity in the design of our products and services is a major step we can take toward ensuring customer satisfaction, boosting our bottom line, and keeping our relationships smooth and headache-free.In Part 1 of this series, we explored a formula for customer happiness -- through the lens of what makes customers unhapp
How do you go about building a knockout brand? Here’s the one two punch of brand building, and it might not be what you think. Think values and trust, not just colors and logos.Building a Brand is about (1) what you stand for and (2) the value that brings to those exposed to your brand. If what you stand for is a value system that
Brick and Mortar -> Need Good Location
Online Business -> Need Good Information
Why did I say that? simple. A brick and mortar business should have a good location, for example, in a place where many people pass by like in a commercial place. A school perhaps. If you will build a store away from the crowd, no one or very few will have a chance to go to your store. Very few people will know that your store exist.
I remember many years ago about my sister who has a general merchandise store. I was wondering why people flock to her store since it is very small and her items was priced higher than the competitor near her place. The other general merchandise store was triple the size compared to her and has much more inventories or items and has lower price. By observing, I noticed that her store was located near the corner of the street and
Recently a Think Tank questioned the steel used in the giant Chinese Dam Project. The massive project is clearly the largest in the World and a bold step for China. Yet some feel too many corners were cut and not enough new technologies were used, they are even questioning the quality of the steel inside the dam, type of concrete mix used an
Brick and Mortar -> Need Good Location
Online Business -> Need Good Information
Why did I say that? simple. A brick and mortar business should have a good location, for example, in a place where many people pass by like in a commercial place. A school perhaps. If you will build a store away from the crowd, no one or very few will have a chance to go to your store. Very few people will know that your store exist.
I remember many years ago about my sister who has a general merchandise store. I was wondering why people flock to her store since it is very small and her items was priced higher than the competitor near her place. The other general merchandise store was triple the size compared to her and has much more inventories or items and has lower price. By observing, I noticed that her store was located near the corner of the street and
Just like dressing to get hired, the interview itself it fraught with opportunities to fail. But there are “rules”. While following these rules will not insure that you get the job, they will enable hiring manager to see you as more than just another candidate for their vacancy whether just out of school or a veteran to the working world.ig difference for both to succeed is:
Brick and Mortar -> Need Good Location
Online Business -> Need Good Information
Why did I say that? simple. A brick and mortar business should have a good location, for example, in a place where many people pass by like in a commercial place. A school perhaps. If you will build a store away from the crowd, no one or very few will have a chance to go to your store. Very few people will know that your store exist.
I remember many years ago about my sister who has a general merchandise store. I was wondering why people flock to her store since it is very small and her items was priced higher than the competitor near her place. The other general merchandise store was triple the size compared to her and has much more inventories or items and has lower price. By observing, I noticed that her store was located near the corner of the street and
An insurance broker is a “go-between”—they go between the business or customer and the insurance company. An insurance agent works for only one insurance company while an insurance broker represents and works for many insurance companies. An insurance broker specializes in finding the best possible insurance for the best price with the insur
I remember many years ago about my sister who has a general merchandise store. I was wondering why people flock to her store since it is very small and her items was priced higher than the competitor near her place. The other general merchandise store was triple the size compared to her and has much more inventories or items and has lower price. By observing, I noticed that her store was located near the corner of the street and
Modern mines collect veins of materials, which have been trapped over millions of years in the sediment. Once out in the open they can get into the ground water and move down hill with the normal erosion patterns and water flows. This is because the minerals have been buried for centuries underneath in layers from previous periods. In the ol
Now we know about the brick and mortar. How about online business? is it enough that you will create the most beautiful website in the world and millions of visitors will flock in? No way Jose. Very far from the truth. Of course you have to promote it online but even if you pay a fortune but your website don’t have information what good is it? Internet surfers are looking for information. They search a solution to their problem and when they find it …BINGO! they are SOLD! For example, your have an aching sole. You search the internet for reasons why it is aching and want a solution to eliminate the pain. Then you search the search engine like Yahoo or Google. You typed “aching sole” and there you found a website that explains why it is aching and gave medical information about the illness and then sells a product like for example a custom made insole for it. It is more likely that you will pull out your wallet and use your credit card to buy it. This is called pre-selling.
So which is more important? Locat
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