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    What Good is a Tagline?
    According to Wikipedia, the definition for the word tagline is: “a variant of a branding slogan typically used in marketing materials and advertising. The idea behind the concept is to create a memorable phrase that will sum up the tone and premise of a brand or product (like a film), or to reinforce the audience's memory of a product. Some taglines are successful enough to warrant inclusion in popular culture, often becoming snowclones.” I’m not going to get into what a ‘snowclone’ is in this artic
    te that money to their newest bills, without feeling overwhelmed.

    Con's:

    • Voice strain. If you're not accustomed to talking continuously for long periods of time, you might find your throat hurting for the first week or so until your body adapts.

      "When I began answering calls for the infomercial people I had to read a relatively long script, depending on the product being sold. Those first few days were murder on my throat," says Janelle.

      Her solution

      Being a Private Investigator in California
      Richard loved to watch the cop shows and read books of sleuths. At a young age, this person wanted to become a police officer so this dream was fulfilled after graduating from high school.This person was first assigned to patrol the streets in downtown Los Angeles. After years of serving in traffic, Richard requested for a transfer to homicide, which was really where all the investigating was happening.Richard was a great detective. This person solved some murders and robberies better t
      Janelle Delacorte has been happily answering calls for the Home Shopping Network and various infomercials since November 2004.

      Several nights out of the week she tucks the kids in to bed, turns around, takes 20 or so odd steps, and arrives at the office. In her pajama's, no less.

      Janelle is a telecommuter.

      According to the 2004 ITAC American Interactive Consumer Survey, she's one of 24.1 million people who is employed by a company, and works from home. And as you can imagine, she loves her job.

      In a recent interview she confided with me about the pro's and con's of telecommuting.

      Pro's:

      • Working at home - especially if you have children. Janelle has a 1 and 3 year old. Having the kids at home with her has saved their family tens of thousands of dollars in day care costs.

        "I was a latch key kid growing up, and that's not something I wanted for my children," she says. "By working at home I've been able to see them pass all of their major milestones, and I'm very grateful for that."

      • Being able to choose your own hours. The company Janelle works for routes calls 24 hours a day, 7 days a week. Even better, she can work in 30 minute increments, not a straight 8 hour shift as you would in a traditional office.

        This enables her to work while the kids are asleep. And even if she wants to squeeze in a 1/2 hour during their nap time, she can do so.

      • Not having to commute. Los Angeles - where Janelle lives - has the worst rush hour traffic in the United States, according to the American Automobile Association. Not to mention some of the highest gas prices.

        Janelle's family has saved over $200 dollars a month by eliminating her daily commute to the office.

      • Not having to invest in office attire. With two toddler age children, and a new car, Janelle's family expenses expanded dramatically in the past 3 years. However with a cut in certain expenses, like office clothes, they've been able to allocate that money to their newest bills, without feeling overwhelmed.

      Con's:

      • Voice strain. If you're not accustomed to talking continuously for long periods of time, you might find your throat hurting for the first week or so until your body adapts.

        "When I began answering calls for the infomercial people I had to read a relatively long script, depending on the product being sold. Those first few days were murder on my throat," says Janelle.

        Her solution w

        When Employers Track Your Lifestyle Through Internet Social Networks
        You would have to be doing the modern day version of Rip Van Winkle to not be aware of the controversy Internet Social Networks are creating. Everything from MySpace and Facebook to YouTube and LinkedIn have gained in popularity over the past few years. These sites do serve a purpose and among other things provide their users with a sense of community often lacking in the brick and mortal world.These sites create the habit and practice of sharing, be it videos and music or friends, busines
        job.

        In a recent interview she confided with me about the pro's and con's of telecommuting.

        Pro's:

        • Working at home - especially if you have children. Janelle has a 1 and 3 year old. Having the kids at home with her has saved their family tens of thousands of dollars in day care costs.

          "I was a latch key kid growing up, and that's not something I wanted for my children," she says. "By working at home I've been able to see them pass all of their major milestones, and I'm very grateful for that."

        • Being able to choose your own hours. The company Janelle works for routes calls 24 hours a day, 7 days a week. Even better, she can work in 30 minute increments, not a straight 8 hour shift as you would in a traditional office.

          This enables her to work while the kids are asleep. And even if she wants to squeeze in a 1/2 hour during their nap time, she can do so.

        • Not having to commute. Los Angeles - where Janelle lives - has the worst rush hour traffic in the United States, according to the American Automobile Association. Not to mention some of the highest gas prices.

          Janelle's family has saved over $200 dollars a month by eliminating her daily commute to the office.

        • Not having to invest in office attire. With two toddler age children, and a new car, Janelle's family expenses expanded dramatically in the past 3 years. However with a cut in certain expenses, like office clothes, they've been able to allocate that money to their newest bills, without feeling overwhelmed.

        Con's:

        • Voice strain. If you're not accustomed to talking continuously for long periods of time, you might find your throat hurting for the first week or so until your body adapts.

          "When I began answering calls for the infomercial people I had to read a relatively long script, depending on the product being sold. Those first few days were murder on my throat," says Janelle.

          Her solution

          Know Your Customer's Customer
          In financial year 2003-4 Air bus started a new advertising campaign. In an industry, like aircraft, so much matured, there was a tendency in aircraft producers to target the big and medium airlines and governments of countries for their big contract running in billion of dollar. Most of second half of 20th century was dominated by Boeing. Its 747 has just no parallel, the biggest monster flying in the sky. People were happy to see 747. Air Bus was challenger to Boeing. She turned the table. ‘Air Bus
          es, and I'm very grateful for that."

        • Being able to choose your own hours. The company Janelle works for routes calls 24 hours a day, 7 days a week. Even better, she can work in 30 minute increments, not a straight 8 hour shift as you would in a traditional office.

          This enables her to work while the kids are asleep. And even if she wants to squeeze in a 1/2 hour during their nap time, she can do so.

        • Not having to commute. Los Angeles - where Janelle lives - has the worst rush hour traffic in the United States, according to the American Automobile Association. Not to mention some of the highest gas prices.

          Janelle's family has saved over $200 dollars a month by eliminating her daily commute to the office.

        • Not having to invest in office attire. With two toddler age children, and a new car, Janelle's family expenses expanded dramatically in the past 3 years. However with a cut in certain expenses, like office clothes, they've been able to allocate that money to their newest bills, without feeling overwhelmed.

        Con's:

        • Voice strain. If you're not accustomed to talking continuously for long periods of time, you might find your throat hurting for the first week or so until your body adapts.

          "When I began answering calls for the infomercial people I had to read a relatively long script, depending on the product being sold. Those first few days were murder on my throat," says Janelle.

          Her solution

          Interview Tips For First Time Job Seekers
          You must remember that the world of business is a people oriented job no matter what the job is. By attending multiple interviews you are gaining contacts in your field, and presenting yourself as a possible co-worker. When you are starting interviews be prepared to meet and greet people from many companies. All of these new faces can help your career down the road even if you aren't hired by them. You want to become familiar with all the players in your profession that you can. It always helps to ha
          worst rush hour traffic in the United States, according to the American Automobile Association. Not to mention some of the highest gas prices.

          Janelle's family has saved over $200 dollars a month by eliminating her daily commute to the office.

        • Not having to invest in office attire. With two toddler age children, and a new car, Janelle's family expenses expanded dramatically in the past 3 years. However with a cut in certain expenses, like office clothes, they've been able to allocate that money to their newest bills, without feeling overwhelmed.

        Con's:

        • Voice strain. If you're not accustomed to talking continuously for long periods of time, you might find your throat hurting for the first week or so until your body adapts.

          "When I began answering calls for the infomercial people I had to read a relatively long script, depending on the product being sold. Those first few days were murder on my throat," says Janelle.

          Her solution

          Design Business Cards - A Do It Yourself Guide
          If you are starting a small business with a limited budget that doesn’t allow you to hire a graphic designer to design business cards for you, then there is no need to lose heart. There are plenty of software programs available to help you prepare your own unique business cards in a matter of minutes. In the process, if you become a professional designer, blame it on the business card designing software. Business card software will save you time and money.Business card printing on your own wit
          te that money to their newest bills, without feeling overwhelmed.

        Con's:

        • Voice strain. If you're not accustomed to talking continuously for long periods of time, you might find your throat hurting for the first week or so until your body adapts.

          "When I began answering calls for the infomercial people I had to read a relatively long script, depending on the product being sold. Those first few days were murder on my throat," says Janelle.

          Her solution was to keep a warm cup of tea nearby, as well as a glass of room temperature water with lemon.

          "It's very important to keep your throat hydrated with the right things, or you'll lose your steam very early on," she advises.

        • The pay can be volatile for those who are new to the game. Janelle get's paid anywhere from $.17-$.27 per minute when she's on the phone with a customer. So if you choose a slow period, you could literally make less than a dollar an hour.

          "When I first started with HSN I would have really busy times when I'd be on the phone for almost the entire hour. Then there would be times when the phone would ring 1 or 2 times," she says.

          "Now before I book my hours I look at what's going to be selling during that time frame. Some items just attract a lot more buyers. So I schedule my work time around those hot sellers, and my checks have been getting consistently better."

          She advises workers in her field to keep a diary of what's selling when they work, so they'll know where the most calls come from.

        • Not having a separate worklife away from home. Janelle says she sometimes misses the adult companionship and change of pace that an outside office provides.

          "Yes, I sometimes long for a little watercooler banter," she laughs. "But when I can roll out of bed, put on my headset and start work anytime of the day or night, I realize that I still have one of the best jobs in the world."

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