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Actual for You - The Tortoise and the Hare Model for Successful Small Business Start Ups
I am about to reveal a business consultants trade secret. Most Business Plans don't work. Business Owners either produce a Plan themselves when they launch their business, or pay a consultant to write one for them, but it just ends up, unread and unloved on shelf in a cupboard covered in cobwebs and dust. If you knew that, would you hire that high price consultant? And can you see why its a trade secret?To make a Business Plan work in your business, you need a Business Management System to drive it. But if the consultant only has a 'Business Plan in a Box' that
Are you computer savvy?
Do you have a reliable computer with high-speed Internet service?
Does a reputable Internet company host your domain?
Do you have the tools and skills to create a web site and edit web pages?
Do you have a variety of ways to drive visitors to your web site?
Do you have an Internet merchant account and shopping cart?
Do you have a list serve or another way to send thousands of emails out to customers/clients?
The Tortoise and the Hare Share Thoughts
Realistically, it takes the winning combination of tortoise and hare characteristics to successfully start up and launch a new small business. It really isn't a
Its a tough job market out there. It is sufficiently tough that when you are lucky enough to get a job interview, make the most of the opportunity.Dress properly for the job you are being interviewed for and the company giving it.If you interview for a job as a mail clerk with a bank, for example, you might think mail room equals casual clothes. If the employer is local, it is a good idea to stroll through the lobby before the interview and absorb the ambiance. Ask How do the people here dress? Follow their lead.Employers spend a lot of money
Thus began my relationship with the fable "The Tortoise and the Hare" found in the much beloved bedside collection The Fables of Aesop. "The Tortoise and the Hare" is perfect for illustrating sound start up practices.
Aesop's The Tortoise and the Hare
Once upon a time, there was a hare who, boasting that he could run faster than anyone else, was forever teasing tortoise about his slowness. Then one day, the irate tortoise accepted the challenge when the hare boasted that "there was no one in the world who could beat him in a race."
The next day the race began, and the hare yawned sleepily as the meek tortoise trudged slowly off. When the hare saw how painfully slow his rival was, he decided, half-asleep on his feet, to have breakfast and a quick nap. "Take your time!" he said. "I'll have forty winks and catch up with you in a minute."
The sun started to sink below the horizon. The tortoise, who had been plodding towards the winning post since morning, was less than a yard away from the finish when the hare awoke with a jolt. Away he dashed! Though he leapt and bounded with great effort and speed toward the finish line, he was too late. The tortoise had beaten him. Tired and in disgrace, he slumped down beside the tortoise who said, with a knowing smile, "Slowly does it every time!"
The Tortoise and the Hare Start Up Model
From the very start of this fable, it seems absurd that the slow, prodigious tortoise would even consider pitting himself against the swift and built-for-speed hare. Though everyone can appreciate the tortoise's desire to quiet the hare's bragging and silence his teasing, to the tortoise, the race was never about speed or silencing a bully. It was about following through on his word. It was walking the talk, doing what he said he would do--something the hare never saw coming. The tortoise was all about the long game while the hare was about the short. Both approaches are important for a successful small business start up.
The Tortoise Speaks
Do you have an overall plan for start up success and becoming a leader in your industry?
Do you have a viable niche market?
Do you have a purple cow product/service?
Is your profit margin adequate to support your income goals?
Do you have cohesive branding that effectively communicates what you do?
Do you have a business coach or mentor?
Do you have lots of time?
Do you have the courage and commitment to see it through?
Do you have sustained financial recourses?
The Hare Chimes In
Are you able to easily adapt and maneuver within the overall plan?
Are you computer savvy?
Do you have a reliable computer with high-speed Internet service?
Does a reputable Internet company host your domain?
Do you have the tools and skills to create a web site and edit web pages?
Do you have a variety of ways to drive visitors to your web site?
Do you have an Internet merchant account and shopping cart?
Do you have a list serve or another way to send thousands of emails out to customers/clients?
The Tortoise and the Hare Share Thoughts
Realistically, it takes the winning combination of tortoise and hare characteristics to successfully start up and launch a new small business. It really isn't a m
Put many different people together in one place, day after day after day, and conflicts are bound to happen. Most people work them out on their own, but what happens when the conflict doesn't go away and threatens the productivity of your entire staff or team?We've all seen it Mary isn't speaking to Susan; Ted and Tom can't be put on the same project; Bill goes behind Karen's back and "forgets" to include her in project discussions. Some days, it's like working in a kindergarten. As the manager, what is your role in resolving workplace conflicts?The kne
The next day the race began, and the hare yawned sleepily as the meek tortoise trudged slowly off. When the hare saw how painfully slow his rival was, he decided, half-asleep on his feet, to have breakfast and a quick nap. "Take your time!" he said. "I'll have forty winks and catch up with you in a minute."
The sun started to sink below the horizon. The tortoise, who had been plodding towards the winning post since morning, was less than a yard away from the finish when the hare awoke with a jolt. Away he dashed! Though he leapt and bounded with great effort and speed toward the finish line, he was too late. The tortoise had beaten him. Tired and in disgrace, he slumped down beside the tortoise who said, with a knowing smile, "Slowly does it every time!"
The Tortoise and the Hare Start Up Model
From the very start of this fable, it seems absurd that the slow, prodigious tortoise would even consider pitting himself against the swift and built-for-speed hare. Though everyone can appreciate the tortoise's desire to quiet the hare's bragging and silence his teasing, to the tortoise, the race was never about speed or silencing a bully. It was about following through on his word. It was walking the talk, doing what he said he would do--something the hare never saw coming. The tortoise was all about the long game while the hare was about the short. Both approaches are important for a successful small business start up.
The Tortoise Speaks
Do you have an overall plan for start up success and becoming a leader in your industry?
Do you have a viable niche market?
Do you have a purple cow product/service?
Is your profit margin adequate to support your income goals?
Do you have cohesive branding that effectively communicates what you do?
Do you have a business coach or mentor?
Do you have lots of time?
Do you have the courage and commitment to see it through?
Do you have sustained financial recourses?
The Hare Chimes In
Are you able to easily adapt and maneuver within the overall plan?
Are you computer savvy?
Do you have a reliable computer with high-speed Internet service?
Does a reputable Internet company host your domain?
Do you have the tools and skills to create a web site and edit web pages?
Do you have a variety of ways to drive visitors to your web site?
Do you have an Internet merchant account and shopping cart?
Do you have a list serve or another way to send thousands of emails out to customers/clients?
The Tortoise and the Hare Share Thoughts
Realistically, it takes the winning combination of tortoise and hare characteristics to successfully start up and launch a new small business. It really isn't a
Q. I truly think that a conference call service is something my business can use. What are some available conference call services for business needs?A. Conference call services for business need range from very to simple to very elaborate. Whether or not you are able to benefit from these services is entirely dependent upon the type of business you are in, average budget and also whether or not this is a one time thing, or is it going to be frequent? Since none of this information was specified, I'll just cover them all. First of all, the ques
The Tortoise and the Hare Start Up Model
From the very start of this fable, it seems absurd that the slow, prodigious tortoise would even consider pitting himself against the swift and built-for-speed hare. Though everyone can appreciate the tortoise's desire to quiet the hare's bragging and silence his teasing, to the tortoise, the race was never about speed or silencing a bully. It was about following through on his word. It was walking the talk, doing what he said he would do--something the hare never saw coming. The tortoise was all about the long game while the hare was about the short. Both approaches are important for a successful small business start up.
The Tortoise Speaks
Do you have an overall plan for start up success and becoming a leader in your industry?
Do you have a viable niche market?
Do you have a purple cow product/service?
Is your profit margin adequate to support your income goals?
Do you have cohesive branding that effectively communicates what you do?
Do you have a business coach or mentor?
Do you have lots of time?
Do you have the courage and commitment to see it through?
Do you have sustained financial recourses?
The Hare Chimes In
Are you able to easily adapt and maneuver within the overall plan?
Are you computer savvy?
Do you have a reliable computer with high-speed Internet service?
Does a reputable Internet company host your domain?
Do you have the tools and skills to create a web site and edit web pages?
Do you have a variety of ways to drive visitors to your web site?
Do you have an Internet merchant account and shopping cart?
Do you have a list serve or another way to send thousands of emails out to customers/clients?
The Tortoise and the Hare Share Thoughts
Realistically, it takes the winning combination of tortoise and hare characteristics to successfully start up and launch a new small business. It really isn't a
Virtual Assistants are fast becoming a popular industry. It is through education that this field is beginning to truly grow. Hopefully someday soon people will be asking, Who is your Virtual Assistant? rather than What is a Virtual Assistant? Virtual Assistants are the key to allowing small business owners to truly create a thriving. Before deciding to work with a Virtual Assistant there are six questions that need to be answered.What is a Virtual Assistant?First and foremost, you must understand what the term means. Simply put, a Virtual Assistant is
The Tortoise Speaks
Do you have an overall plan for start up success and becoming a leader in your industry?
Do you have a viable niche market?
Do you have a purple cow product/service?
Is your profit margin adequate to support your income goals?
Do you have cohesive branding that effectively communicates what you do?
Do you have a business coach or mentor?
Do you have lots of time?
Do you have the courage and commitment to see it through?
Do you have sustained financial recourses?
The Hare Chimes In
Are you able to easily adapt and maneuver within the overall plan?
Are you computer savvy?
Do you have a reliable computer with high-speed Internet service?
Does a reputable Internet company host your domain?
Do you have the tools and skills to create a web site and edit web pages?
Do you have a variety of ways to drive visitors to your web site?
Do you have an Internet merchant account and shopping cart?
Do you have a list serve or another way to send thousands of emails out to customers/clients?
The Tortoise and the Hare Share Thoughts
Realistically, it takes the winning combination of tortoise and hare characteristics to successfully start up and launch a new small business. It really isn't a
If you have $12000 of debt which is not a rare figure for the average America, let alone a small business. And you have only one year to repay your debt. This implies youll need to repay an average of $1000 a month and that your companys income needs to provide to do so or else youll default on your debt.Benefits Of Business Debt Consolidation By consolidating your debt you can extend the repayment program and obtain smaller monthly payments that can be easily afforded. Thus, your company will have enough time to recover or boost its production
Are you computer savvy?
Do you have a reliable computer with high-speed Internet service?
Does a reputable Internet company host your domain?
Do you have the tools and skills to create a web site and edit web pages?
Do you have a variety of ways to drive visitors to your web site?
Do you have an Internet merchant account and shopping cart?
Do you have a list serve or another way to send thousands of emails out to customers/clients?
The Tortoise and the Hare Share Thoughts
Realistically, it takes the winning combination of tortoise and hare characteristics to successfully start up and launch a new small business. It really isn't a matter of one being better than another, nor is it about choice. It's a combination of preparation, flexibility, strategy, ability, sustainability and maneuverability in today's business world that makes the difference between a success start up success and failure.
Moral of the Story
Getting out to an early start may seem like the thing to do, yet, the moral of The Tortoise and the Hare is that slow and steady wins the race. Follow the example of the tortoise: focus on the task, pay close attention to the tried-and-true business start up fundamentals, and see things through. Then follow the example of the hare by being nimble and quick to adapt and maneuver when necessary. Taking the best from both the tortoise and the hare ensures that slow and steady will win the race, while high-octane speed and adaptability will set the pace.
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